unlock you mind, unlock creativity, unlock profits - using the science of you mind to build winning...
TRANSCRIPT
YOUR PERCEPTIONBECOMES YOUR
REALITYDo you think …
“I Won’t Believe it Until I See it”or
“I Won’t See it Until I Believe it”
Today You Will Learn:
How creativity involves the entire brain Anyone can cultivate new ideas Specific techniques to unlock creativity
on the individual and team level
Creativity Has Become an Urgent Concern Because:
We live in a more innovation driven economy Of new technologies and shared capabilities
to get things out fast Life cycles of new offerings are short The marketplace has become a game of who
can put out the most creative ideas at the quickest pace
It’s Not About How Smart You Are, It’s About How Smart You Think Convergent thinking – aims at a single,
correct solution, using logic Divergent thinking – free from
conventional thought patterns, follows new pathways generating many possible solutions
Right Brain vs. Left Brain
RIGHT BRAIN INVENTORY LEFT BRAIN INVENTORYVisual, focusing on images, patterns
Verbal, focusing on words, symbols, numbers
Intuitive, led by feelings Analytical, led by logic
Process ideas simultaneously Process ideas sequentially, step by step
“Mind photos” used to remember things, writing things down or illustrating them helps you remember
Words used to remember things, remember names rather than faces
Make lateral connections from information
Make logical deductions from information
See the whole first, then the details
Work up to the whole step by step, focusing on details, information organized
Right Brain vs. Left Brain
RIGHT BRAIN INVENTORY LEFT BRAIN INVENTORY
Organization tends to be lacking Highly organizedFree association Like making lists and planningLike to know why you’re doing something or why rules exist (reasons)
Likely to follow rules without questioning them
No sense of time Good at keeping track of timeMay have trouble with spelling and finding words to express yourself
Spelling and mathematical formulas easily memorized
Enjoy touching and feeling actual objects (sensory input) Enjoy observing
Right Brain vs. Left Brain
RIGHT BRAIN INVENTORY LEFT BRAIN INVENTORY
Trouble prioritizing, so often late, impulsive Plans ahead
Unlikely to read instruction manual before trying
Likely to read an instruction manual before trying
Listen to how something is being said Listen to what is being said
Talk with your hands Rarely use gestures when talkingLikely to think you’re naturally creative, but need to apply yourself to develop your potential
Likely to believe you’re not creative, need to be willing to try and take risks to develop your potential
How do you encourage and build an environment that fosters creativity? Write Challenge your brain Broaden your interests/circle Take weekly adventures Take a break and do something different
while your brain incubates
Encouraging Creativity (continued)
Exercise Play Stress management techniques Physical environment Collaborate
Divergent Thinking Exercise
Brainstorm Explore Originality Elaboration Problem sensitivity Redefinition
Attitude, Perspective, Vision
How do you perceive situations? The power of vision can transform how you
see the world You have to be willing to trust, go to your
internal edge You must know yourself well to excel If you personally excel, you will lead others
to excel
www.turningpointkc.org
Moira Mulhern, PhD, Founder & CEO