understanding what’s possible: getting business value from big data quickly

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  • Grab some coffee and enjoy the pre-show

    banter before the top of the

    hour!

  • The Briefing Room

    Understanding Whats Possible: Getting Business Value from Big Data Quickly

  • Twitter Tag: #briefr The Briefing Room

    Welcome

    Host: Eric Kavanagh

    eric.kavanagh@bloorgroup.com @eric_kavanagh

  • Twitter Tag: #briefr The Briefing Room

    Reveal the essential characteristics of enterprise software, good and bad

    Provide a forum for detailed analysis of todays innovative technologies

    Give vendors a chance to explain their product to savvy analysts

    Allow audience members to pose serious questions... and get answers!

    Mission

  • Twitter Tag: #briefr The Briefing Room

    Topics

    April: BIG DATA

    May: CLOUD

    June: INNOVATORS

  • Twitter Tag: #briefr The Briefing Room

    Analyst: David Loshin

    David Loshin, president of Knowledge Integrity, Inc, is a thought leader and expert consultant in the areas of data quality, master data management, and business intelligence. David is the author of numerous books and papers on data management, including the Practitioners Guide to Data Quality Improvement. David is a frequent speaker at conferences and in web seminars. His best-selling book, Master Data Management, has been endorsed by data management industry leaders. David can be reached at loshin@knowledge-integrity.com, or at (301) 754-6350.

  • Twitter Tag: #briefr The Briefing Room

    OpenText

    OpenText produces enterprise information management software, including solutions for search, content management and customer management

    OpenText recently acquired Actuate in order to build out its big data analytics and visualization capabilities

    Actuates BIRT Analytics Platform includes traditional BI and reporting, as well as advanced and predictive analytics

  • Twitter Tag: #briefr The Briefing Room

    Guest: Allen Bonde

    Allen Bonde (@abonde) is VP of Product Marketing & Innovation at OpenText, where he joined following the acquisition of Actuate. A former McKinsey and Yankee Group analyst, he was previously CMO of Offerpop, and a Partner at Digital Clarity Group covering social business and big data. Mr. Bonde started his career as a data scientist in the telecom sector, is a frequent industry speaker, and has been featured in over 150 publications worldwide.

  • Twitter Tag: #briefr The Briefing Room

    Perceptions & Questions

    Analyst: David Loshin

  • Brie%ing Room: Considerations for Big Data Analytics April 14, 2015 David Loshin

    Knowledge Integrity, Inc. loshin@knowledge-integrity.com

    2015 Knowledge Integrity, Inc loshin@knowledge-integrity.com (301) 754-6350 11

  • Big Data Analytics? What dierenKates big data

    analyKcs from regular analyKcs? Scale (lots of data) Scope (dierent sources) Speed (rapid Kme-to-value) Sweep (lots of delivery points) SoluKons (addressing business

    needs)

    2015 Knowledge Integrity, Inc loshin@knowledge-integrity.com (301) 754-6350

    12

  • Analytics Users Data ScienKst Business Analyst

    IT Developer Process Owner

    2015 Knowledge Integrity, Inc loshin@knowledge-integrity.com (301) 754-6350

    13

    Review the past

    Explore causality

    Consider scenarios

    Adjust behavior

    OpKmal decisions

    What Happened? Why? What If? How? What Next?

    Reports Ad Hoc Sta/s/cal Analysis Planning Forecas/ng Models

    Predic/ve Models

    Prescrip/ve Analy/cs Search Dashboards

    Increasing interest in more complex analysis

  • Problem-Solving, Learning, and Doing There are two facets to the

    analyKcs process: Discovery PresentaKon

    Big Data AnalyKcs tools must facilitate the ways the dierent users address opportuniKes for creaKng value

    2015 Knowledge Integrity, Inc loshin@knowledge-integrity.com (301) 754-6350

    14

    IdenKfy the business challenge

    Determine the

    informaKon you need

    Discovery analysis

    Present results

    Take acKon

  • Blending Different Sources Dierent types of data

    sources: Machine-generated content AutomaKcally-generated

    content Human-generated content Legacy content

    2015 Knowledge Integrity, Inc loshin@knowledge-integrity.com (301) 754-6350

    15

  • Performance & the Extended Enterprise The organizaKons data

    resources expand beyond the administraKve boundaries Cloud-based applicaKons Hosted systems Sensors Human-generated media Mobile devices

    Performance is criKcal to deliver acKonable knowledge within the window of opportunity

    2015 Knowledge Integrity, Inc loshin@knowledge-integrity.com (301) 754-6350

    16

  • Questions Can you describe some of the enhancements you have undertaken to

    improve performance across the extended enterprise? Data scienKsts with staKsKcal backgrounds are very dierent than casual

    business users. How does the product saKsfy the needs of the dierent types of users?

    What are the disKncKve features of the product that facilitate the understand process?

    How can the product suite train users to become more adept at both the understand and engage phases of the analyKcs process?

    The Apple Watch is one of the recently announced wearable devices. How does the wearable paradigm impact your plans for big data analyKcs?

    Speaking of the wearables, what thoughts do you have about adapKng to non-convenKonal methods of knowledge delivery? And data acquisiKon?

    What opportuniKes are there for pushing analyKcs to the middle and edges of the extended enterprise?

    2015 Knowledge Integrity, Inc loshin@knowledge-integrity.com (301) 754-6350

    17

  • Stay in Touch www.knowledge-integrity.com www.dataqualitybook.com www.decisionworx.com If you have quesKons, comments,

    or suggesKons, please contact me David Loshin 301-754-6350 loshin@knowledge-integrity.com

    2015 Knowledge Integrity, Inc loshin@knowledge-integrity.com (301) 754-6350

    18

  • Twitter Tag: #briefr The Briefing Room

  • Twitter Tag: #briefr The Briefing Room

    Upcoming Topics

    www.insideanalysis.com

    April: BIG DATA

    May: CLOUD

    June: INNOVATORS

  • Twitter Tag: #briefr The Briefing Room

    THANK YOU for your

    ATTENTION!

    Some images provided courtesy of Wikimedia Commons

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