understanding the basics of news design
DESCRIPTION
Print media is still the prime news source in India. Along with an English newspaper everyone here reads a vernacular newspaper too. They watch TV, browse news online and iPad, listens to radio and mobile.. So there can’t be a compromise on content & design!TRANSCRIPT
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UNDERSTANDING THE BASICS OF
NEWS DESIGNSHAJAN C KUMAR, NEWS DESIGN EXPERT FROM INDIA
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Print media is still the prime news source in India. Along with an English newspaper everyone here reads a vernacular newspaper too.
They watch TV, browse news online and iPad, listens to radio and mobile.. So there can’t be a compromise on content & design!
![Page 3: UNDERSTANDING THE BASICS OF NEWS DESIGN](https://reader031.vdocuments.mx/reader031/viewer/2022020105/54b9efcb4a79591e128b45c9/html5/thumbnails/3.jpg)
India is place where we celebrate
‘colours’ for every festival.
And we love it.
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Typography stands tall on every
communication.Legible and readable is the only demand.But if you can add
bit of stye to it, nothing like that!
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Beauty is not just a feeling
of the beholder.There is a reason for it. And if you put things in symmetry, everything
comes in order. Human eyes enjoys it!
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Always keep the
content traffic on a move. You feel
relaxed then.Let there be red lights.You have to hold your
consumers in good humour too.
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Every display should have a reason.
Patchworks eventually shows up.
So never attempt that. Let it be simple.
That means no more decorations!
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Use of the
white space is very important.But you have to be very careful. There
should be an explainable harmony
even there.
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Always try to avoid
cluttering the content.
Human brain has a problem in absorbing
too many content at a time.
Give them a break!
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Even now a
picture is equivalent to
thousand words. But then you have to
put sense to that!Always go for content
rich pictures.
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Do you think
deadline limits don’t matter?
You are wrong then. It does! Because whatever you do;
if it is not reaching the consumers on time
they won’t wait.They will move on...
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Always celebrate DESIGN for its perfection and user-friendly approaches. And mind that you are supporting the CONTENT.
You can never make good DESIGN without good CONTENT.
CREATED BY SHAJAN C KUMAR