understanding remote peering - connecting to the core of the internet

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Understanding Remote Peering William B. Norton Chief Strategy Officer, IIX Executive Director, DrPeering International [email protected] [email protected] US Telecom Webinar Live from Silicon Val July 23, 2013 10AM PS

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Understanding Remote Peering – The New Wave of Interconnection at the Core of the Internet. Using real-world case studies, this free webinar explains remote peering and what it means to ISPs, content providers and the global Internet peering ecosystem. Learn from William B. Norton who has presented three popular USTelecom webinars on Internet peering. Background The Internet peering ecosystem is going through a historic and rapid paradigm shift. The largest ISPs and content providers have always interconnected their networks at the core of the Internet using a technique called "Internet peering," the free and reciprocal exchange of access to each other's customers. In this way, networks of scale can exchange a large enough amount of traffic for free with one another to offset the cost of deployment (equipment, colocation, and transport to the colocation center). This justification is the basis for the business case for peering. However, a recent trend -- called "remote peering" -- has emerged as a way to get these peering benefits but without the cost of additional equipment, transport, or colocation. The remote peering model is where a remote peering provider delivers transport to the customer router with Virtual Local Area Network (VLAN) extension(s) from the largest exchange points in the world. In this way, the customer gets all of the benefits of peering (performance, control over routing, direct relationships with the peer networks, etc.) without the large initial capital and operational costs. This is not just a fringe or small change to peering - it is a fundamental shift in the Internet architecture. Remote peering is a new technique that helps make peering accessible to a much larger population. As a result of the cost shift, an increasing percentage of networks are peering across great distances. The peering paradigm of "peering keeps local traffic local" is no more. During the free webinar you will hear case studies from the field where medium-sized content companies are able to enter the peering ecosystem and connect to multiple Internet Exchange Points over a single circuit. These companies have graciously allowed their cost numbers to be shared so the traditional peering model can be compared against the emerging remote peering model. Also, the webinar will highlight the strongest arguments on both sides of the debate over whether remote peering is good or bad for the global Internet peering ecosystem. William B. Norton, Executive Director, DrPeering International and Author of the new 2014 Edition of “The Internet Peering Playbook: Connecting to the Core of the Internet” which includes a new chapter dedicated to remote peering.

TRANSCRIPT

Page 1: Understanding Remote Peering - Connecting to the Core of the Internet

Understanding Remote Peering

William B. NortonChief Strategy Officer, IIX

Executive Director, DrPeering [email protected]@DrPeering.net

US Telecom WebinarLive from Silicon ValleyJuly 23, 2013 10AM PST

Page 2: Understanding Remote Peering - Connecting to the Core of the Internet

Meet the Presenter• Started working on Internet (NSFNET) in 1988• 1st “Chairman” of North American Network

Operator Group (NANOG) (1994-1998)• 1998-2008 Co-Founder & Chief Technical

Liaison, Equinix Inc. (NSDQ: EQIX)• 2008-Present - Executive Director, DrPeering

Int’l• Two-day On-Site Peering Workshops (EU/Africa)• The Internet Peering Playbook

• 2013 Chief Strategy Officer, International Internet Exchange (IIX)

Remote Peering is an important topic…

Page 3: Understanding Remote Peering - Connecting to the Core of the Internet

Remote Peering

• Hot Topic• 130 of the 630 at AMS-IX are remote peering• 50% of new at DE-CIX are remote peering

• This is not a fringe peering technique anymore

Source: Job Witteman (AMS-IX), Andreas Sturm (DE-CIX) Pre-webinar seminar…

Page 4: Understanding Remote Peering - Connecting to the Core of the Internet

Pre-Webinar Survey…

• Interest in Remote Peering?– Understand emerging Internet Operations trend– Understand Peering– Building a NG Network – see how R.P. applies

• Make sure to cover– Remote Peering impact on costs & architecture– Applicability to Data Centers, IXPs, ISPs, CPs, etc.

• Remote Peering Pain Point– Deployment challenges

Agenda…

Page 5: Understanding Remote Peering - Connecting to the Core of the Internet

Agenda

1. Connecting to the Edge: Internet Transit2. Connecting to the Core: Internet Peering3. Connecting to the Core from afar: Remote Peering– Remote Peering Use Cases– Implications of Remote Peering

3 Internet Interconnection Techniques

Internet Transit…

Page 6: Understanding Remote Peering - Connecting to the Core of the Internet

1) INTERNET TRANSITConnecting to the Edge of the Internet

Page 7: Understanding Remote Peering - Connecting to the Core of the Internet

Internet Transit Service Model• 99.9% of all• Announce

Reachability• Metered

Service• Simple• “Internet

This Way”

795th percentile measurement

Page 8: Understanding Remote Peering - Connecting to the Core of the Internet

95th Percentile Billing Calculation• 5 minute samples• Month of deltas• 95th percentile• Max(in,out)

8Transit Prices Drop

Page 9: Understanding Remote Peering - Connecting to the Core of the Internet

Internet Price Declines (U.S.)

• “Can’t go lower”• “No one is making $”• Pricing varies widely• Trend unmistakable

9Internet Peering…

Page 10: Understanding Remote Peering - Connecting to the Core of the Internet

2) INTERNET PEERINGConnecting to the Core of the Internet

Page 11: Understanding Remote Peering - Connecting to the Core of the Internet

What is Internet Peering?• Definition: Internet Peering is the business relationship whereby two

companies reciprocally provide access to each others’ customers.

11

Page 12: Understanding Remote Peering - Connecting to the Core of the Internet

Internet Peering3 Key Points

1. Peering is not a transitive relationship2. Peering is not a perfect substitute3. Peering is typically settlement free

12

Page 13: Understanding Remote Peering - Connecting to the Core of the Internet

The Top 5 Motivations to Peer1. Lower Transit Costs

(#1 ISP Motivation to Peer)2. Improve end user experience

(#1 Content Motivation)3. Better control over routing-strategic

(Yahoo!, NetFlix 2008)4. Usage based billing – make more money by peering

(AboveNet)5. Sell more underlying transport capacity

(Telecom Italia)

13Important Traffic is Peered

Page 14: Understanding Remote Peering - Connecting to the Core of the Internet

“Important Traffic is Peered”-- Andreas Sturm, DE-CIX

Transit – your traffic is in same bucket

Peering – you control this traffic

Does Peering cost less?

Page 15: Understanding Remote Peering - Connecting to the Core of the Internet

The Cost of Peering

Transport into DE-CIX$2000/mo local$4000/mo nearby$6000/mo far

15Costs allocated across volume peered…Source: 2010 DE-CIX meeting, Frankfurt

Page 16: Understanding Remote Peering - Connecting to the Core of the Internet

Cost of Internet Peering

Cost of Peering allocated across the amountof traffic peered for free.

16Generalized in Peering Vs. Transit Graph.

Page 17: Understanding Remote Peering - Connecting to the Core of the Internet

• Definition: The Peering Break Even Point is the point where the unit cost of peering exactly equals the unit price of Internet Transit.

17

We will use this graphto compare Transit, Peering and Remote Peering

Market Dynamics affecting these graphs…

Page 18: Understanding Remote Peering - Connecting to the Core of the Internet

Two Peering Market DynamicsPeering Cost Drops…but Transit Prices Drop Faster

18These two dynamics present a modern peering brick wall…

Page 19: Understanding Remote Peering - Connecting to the Core of the Internet

Some question if peering makes sense today…RP

Page 20: Understanding Remote Peering - Connecting to the Core of the Internet

3) REMOTE PEERINGConnecting to the Core of the Internet without additional network gear

Page 21: Understanding Remote Peering - Connecting to the Core of the Internet

Definitions – What is Remote Peering?

• Definition: Remote Peering is peering without a physical presence required at the peering point.

• Definition: A Remote Peering Provider is an entity that sells access to exchange points across their transport infrastructure.

21Review the costs of the Traditional Peering Model…

Page 22: Understanding Remote Peering - Connecting to the Core of the Internet

Traditional PeeringPoint to Multipoint Peering Example

Colocation Expense

Router CapEx

…and Remote Peering…

Page 23: Understanding Remote Peering - Connecting to the Core of the Internet

Remote PeeringPoint to Multipoint Remote Peering Example

Peering FabricsExtended as VLANTo customer

No routerNo colo

Remote Peering Service Model…

Page 24: Understanding Remote Peering - Connecting to the Core of the Internet

Remote PeeringService Model

LondonInternetExchange

AmsterdamInternetExchange

GermanInternetExchange

Why it works…

Page 25: Understanding Remote Peering - Connecting to the Core of the Internet

Remote PeeringHow does it work?

Remote Peering Provider isalready installed atthe IXPs.

Waves provisioned,instant turn up.

Neutral RPPno business clash

Peering FocusSpeeds IXP deployLittle paperworkOne Contract

Peering FabricsExtended as VLANTo customer

No routerNo colo

RemotePeeringProviderNode

Case Studies and Use Cases

Page 26: Understanding Remote Peering - Connecting to the Core of the Internet

CASE STUDYFour site European Deployment

Page 27: Understanding Remote Peering - Connecting to the Core of the Internet

Traditional PeeringLinkedIn Case Study(NANOG 48 Peering BOF)

Colocation Expense

Router CapEx

Dublin

London

Frankfurt

AmsterdamSource: LinkedIn Spain (not shown)

$6K/mo

$3.5K/mo

$275K/mo

Page 28: Understanding Remote Peering - Connecting to the Core of the Internet

Peering FabricsExtended as VLANTo customer

No routerNo colo

Summary…

Remote PeeringLinkedIn Case Study(NANOG 48 Peering BOF)

$6K/mo

Dublin

London

Frankfurt

AmsterdamSpain (not shown)

Page 29: Understanding Remote Peering - Connecting to the Core of the Internet

Traditional Peering vs. Remote Peering

Source: Zaid Ali Kahn, LinkedIn

For the price of transport alone, one can remotely peer.

Use Cases…

Page 30: Understanding Remote Peering - Connecting to the Core of the Internet

USE CASESWhat Remote Peering Means to the Internet Peering Ecosystem

Page 31: Understanding Remote Peering - Connecting to the Core of the Internet

For Content Companies

• Important Traffic is peered– Gold plated packets– Remote Peering simplifies– Remote Peering Delivers• Lower people cost• Strategic intent• Performance

• “End-User Performance”• A/B testing and “the blend”

Commodity Transit is cheap,but some applications requiremore control / better performance

Cable Companies…

Page 32: Understanding Remote Peering - Connecting to the Core of the Internet

For Cable Companies / ISPs

• Case: Canadian MSO peers in U.S.

• But Remote Peering in LA and Miami for free Asia and South American Internet routes

Int’l Networks…

Page 33: Understanding Remote Peering - Connecting to the Core of the Internet

For Int’l Networks

• Remote peer into cheap ecosystem– Buy Transit– Peer Away

• 98% Africa traffic from US/Europe

NG Networks…

Page 34: Understanding Remote Peering - Connecting to the Core of the Internet

For NG Networking

• Blend Transit,• Strategic Internet

Traffic is remotely peered

• No capital costs• Control over routing

ISPs peer more…

Page 35: Understanding Remote Peering - Connecting to the Core of the Internet

For Internet Service Providers,Remote Peering justifiesbuilding into more andeven smallish regional IXPs.

More controls over routing

No Capital costs

Page 36: Understanding Remote Peering - Connecting to the Core of the Internet

IMPLICATIONS FOR THE INTERNET PEERING ECOSYSTEM

What Remote Peering Means to the Internet Peering Ecosystem

If there is time…

Page 37: Understanding Remote Peering - Connecting to the Core of the Internet

1) For all Network OperatorsRemote Peeringextends the life of peering

EffectivePeering Range

Peering makes sense across a wider range of Mbps. Peer away 2-3Gbps and all costs are covered.

Breathe of fresh air into Peering

More peersmore IXP value…

Page 38: Understanding Remote Peering - Connecting to the Core of the Internet

2) For IXPs,Remote Peering increasesthe value of IXPs

More new peers, more traffic, more routesMore Valuable IXPs

Colo->instant critical mass

Page 39: Understanding Remote Peering - Connecting to the Core of the Internet

3) For Colocation Centersthe Remote Peering Provider enablesinstant critical mass

ALL PEERING ROUTES ARE REACHABLE!

Reachable peersRemotelymakes colocation center immediately valuable (Value > Cost)

Trials and transition

Page 40: Understanding Remote Peering - Connecting to the Core of the Internet

4) For all, rapid turn-up means Remote Peering enables a fast deployment/transitionstrategy:

1. Remote Peering2. Full Network Deployment

Summary…

Summary Implications and Predictions

Remote Peering will accelerate existing colocation centers to critical mass, allowing them to become peering points andcommand a premium (~$2000/rack vs. $400/rack)

Many more colocation centers will then pop up, with massive power for high-densityVideo server deployments with immediately with access to peering critical mass.

Maybe 1000 peering points across the U.S. to handle massive volumes of video in the next few years.

Page 41: Understanding Remote Peering - Connecting to the Core of the Internet

Remote Peering Summary

• New but rapid adoption• Connect to the Core from afar• $0 Capital Cost• Minimal deployment time• IXP VLANs extended to the

customer router

Page 42: Understanding Remote Peering - Connecting to the Core of the Internet

Book Offer

• Send email to [email protected]– Subject: webinar book

• Amazon.com: $83.31

• IIX Sponsored: $9.99

• Ch12: Remote Peering – *FREE PDF* for review– [email protected]