understanding consumer trends and drivers of behavior in the french ice cream market

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Market Research Reports, Inc. has announced the addition of “Consumer Trends Analysis: Understanding Consumer Trends and Drivers of Behavior in the French Ice Cream Market” research report to their offering. See more at- http://mrr.cm/ZsV

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Page 1: Understanding Consumer Trends and Drivers of Behavior in the French Ice Cream Market

www.MarketResearchReports.com

Consumer Trends Analysis:

Understanding Consumer Trends

and Drivers of Behavior in the

French Ice Cream Market

Category : Food & Beverages

All logos and Images mentioned on this slide belong to their respective owners.

Page 2: Understanding Consumer Trends and Drivers of Behavior in the French Ice Cream Market

www.MarketResearchReports.com

Introduction to Report

Launch Date: July 25, 2014

Number of Pages: 56

Geography Coverage: France

Available Format: PDF

Price For Single User License: USD 6,320

Price For Site User License: USD 12,640

Price For Global User License: USD 18,960

Delivery Time: Within 24 Hours (During Working Days)

Page 3: Understanding Consumer Trends and Drivers of Behavior in the French Ice Cream Market

www.MarketResearchReports.com

About the Report

Understanding Consumer Trends and Drivers of Behavior in the French Ice Cream Market provides an overview of the market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption.

The report highlights innovative new product developments that effectively target the most pertinent consumer need states, and offers strategic recommendations to capitalize on evolving consumer landscapes.

Page 4: Understanding Consumer Trends and Drivers of Behavior in the French Ice Cream Market

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Key Findings

Over half of Ice Cream consumption in France is driven by the pursuit of indulgence

German consumers are not driven to seek healthier Ice Cream offerings, fearing a sacrifice in taste

French consumers look to Ice Cream to help them relax and escape from their busy lives

French consumers seek value, but are willing to trade-up pay more for indulgence

French consumers are not motivated to buy products for ethical attributes alone

Page 5: Understanding Consumer Trends and Drivers of Behavior in the French Ice Cream Market

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Get access to:

Key consumer demographic groups driving consumption within the French market.

Market value and volumes over 2008-2018 for France and nine other countries, to give a global context

The degree of influence that the 20 key consumer trends identified by Publisher have on Ice Cream consumption volumes, with granular analysis on the extent that the degree of influences varies between gender and age group

Insight into the implications behind the data, and analysis of how the needs of consumers will evolve in the short-to-medium term future

Examples of international and France-specific product innovation targeting key consumer needs

Page 6: Understanding Consumer Trends and Drivers of Behavior in the French Ice Cream Market

www.MarketResearchReports.com

Report Coverage

1. Definitions

2. Market context

3. Demographic cohort consumption patterns

4. Consumer trend analysis

5. Innovation examples

6. Recommended actions

7. Appendix

For more details regarding Report coverage see the last slide

All logos and Images mentioned on this slide belong to their respective owners.

Page 7: Understanding Consumer Trends and Drivers of Behavior in the French Ice Cream Market

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Company Coverage

1. Active D'Lites2. Ben and Jerry's3. Beyond Better Foods4. Chapman's5. Haagen-Dazs6. Hershey's7. ICFC8. Jeni's Splendid Ice Cream9. Mars10.Nestlé11.Three Twins12.Walls

For more details regarding Report coverage see the last slide

All logos and Images mentioned on this slide belong to their respective owners.

Page 8: Understanding Consumer Trends and Drivers of Behavior in the French Ice Cream Market

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Custom Research: Are you an industry professional, entrepreneur,

venture capitalist, investors and organization, then let us know your specific research requirements. Our goal is to cater to your requirements be it for a custom market research project, syndicated research report on a specific market or industry sector, newsletter creation, case study development or anything else related to marketing research.

For Any Customization Related query Visit IdeaCenter @http://www.marketresearchreports.com/idea-center

Page 9: Understanding Consumer Trends and Drivers of Behavior in the French Ice Cream Market

www.MarketResearchReports.com

How To Buy This Report?

Visit following URL to see Table of Content and purchase this publication:

http://mrr.cm/ZsV

About Market Research Reports, Inc.Market Research Reports provides a customized set of reports from reputed Publishers, built on the intelligence available within organizations and leverages on our motto of “Intelligence Redefined”.

Contact : Amitava SenEmail : [email protected]: +1 302-703-7787 (USA) +91-8762746600 (India)