unchanged sales trend january- june 2009
DESCRIPTION
Unchanged sales trend January- June 2009. Ray Mauritsson, CEO & President Fredrik Sjöstrand, CFO. This is Axis. Founded in 1984, 25 years ago IT company driving the network video market Worldwide presence in more than 20 countries, 769 employees* Product areas: Network Video Solutions - PowerPoint PPT PresentationTRANSCRIPT
www.axis.com
Unchanged sales trendJanuary- June 2009
Ray Mauritsson, CEO & President
Fredrik Sjöstrand, CFO
www.axis.com
This is Axis
> Founded in 1984, 25 years ago
> IT company driving the network video market
> Worldwide presence in more than 20 countries,769 employees*
> Product areas:
– Network Video Solutions
– Network Print Servers
> Global partnerships through distributors, resellers and system integrators
> Listed on NASDAQ OMX, Nordicunder the ticker AXIS
* June, 30
Axis Headquarter, Lund, Sweden
www.axis.com
Today's agenda
> Financials
– Sales
– Operating expenses
– Currency effects
> Market & Product update
> Outlook
> Questions & Answers
www.axis.com
Sales January – June 2009
> Total sales
– 1 074 MSEK (931)
– Growth 15%
– Currency effects , - 232 MSEK
> Video sales
– 1 041MSEK (883))
– Growth 18%
– Growth -8% (local currency)-20%-10%0%10%20%30%40%50%60%
0
100
200
300
400
500
600
Video salesVideo growthTotal growth
MSEK Growth
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Currency effects on total sales by region
0
10
20
30
40
50
60
70
80
EMEA Americas Asia
Q1 09 Q2 09
MSEK
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Operating expenses, Q1, 2007- Q2, 2009
0
20
40
60
80
100
120
140
Sales & Marketing Administration Research & Development
MSEK
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MSEK Margin
Margins*
> Gross margin*
– 54.7% (56.2%)
> Operating margin
– 8.6% (18.6%)
> Profit margin
– 8.5% (18.5%)
0%
10%
20%
30%
40%
50%
60%
70%
0
20
40
60
80
100
120
140
EBITGross marginEBIT margin
*Q2 2009
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Sales in the product areas*
*Q2 2009
Print, Scan & others
Video
98% 2%
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AsiaEMEAAmericas
51% 41% 8%
Sales in the regions*
*Q2 2009
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High volume of marketing activities in Q2
> Participation in trade shows
– ISC West, US
– IFSEC, UK and South Africa
– SecuTech, Taiwan
– Transrussia, Russia
– Safe&Security , Netherlands
> Involvement in partner events
– 10 global events
– Numerous of local events
www.axis.com
AXIS P1343AXIS P1344AXIS P1346
Accessories AXIS T92A20 housing
Video Encoder
AXIS M7001AXIS Q7404
Fixed domecamera
AXIS P3343AXIS P3343-VAXIS P3343-VE
AXIS P3344AXIS P3344-VAXIS P3344-VE
Fixed networkcameras
Product announcements during first half of 2009
PTZ Dome camera
AXIS Q6032-E
Video Management Software
AXIS Mobile Monitor
www.axis.com
AXIS P13 Series – Fixed cameras for any environment
AXIS P1311VGA
progressive scan
Fixed iris
AXIS P1343SVGA
progressive scan
DC-iris
AXIS P13441 MP, HDTV 720pSMTPE standard
compliant
DC-iris
AXIS P13463 MP, HDTV 1080pSMTPE standard
compliant
P-Iris*
*Supports DC-iris for backward compatibility
www.axis.com
AXIS Q6032-E PTZ Dome Network Camera
The ideal surveillance solution for demanding outdoor installations
– City surveillance
– Parking lots
– Outdoor airport installations
– Perimeter surveillance of ports
To minimize installation time, the camera is delivered ready for installation outdoors
– wide temperature range -40°C to 50°C
www.axis.com
Axis strategy to maintain the position of market leader
> Develop and market a broad innovative product portfolio
> High pace product launches
> P-iris, HD-TV, Arctic Temperature Control, remote focus
> Collaboration with partners
> + 25 000 partners worldwide
> Expand operations with local presence on a global market
> 769 employees globally
> Configuration & Logistic Centre (CLC 3) in Atlanta, US
www.axis.com
The market situation today
Short-term perspective
> Continued activity on a weak market
> Positive signs in the US
> Difficult to predict market development
> Expansion of product portfolio
Long-term perspective
> Continued high growth potential for network video
> Axis’ goals remain unchanged
www.axis.com
Questions & Answers
Q&A
Axis Communications the Export Company
of the Year 2009