ugly customer
TRANSCRIPT
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“UGLY CUSTOMER”BY : Arnold Pallo
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Once upon a time in small town down thehill there is a pastry shop famous
with its delicious Cheese Cake
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The shop has been so famous for a years sinceit was run by family of Mr. and Mrs.Smith as
the owner and they have succeed inmaintaining the authentic of secret recipes
of cheese cake.In addition to that, they are keep emphasizing
their staff to implement Consistency,Attention to Detail and Personalized Service
to every single Customer regardless seeingthe social status, race, religion, level ofeducation, etc.
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All staff are happy to work with Mr. andMrs. Smith as they always be A ROLEOF MODEL toward the staff in doing
their job.
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But there is one staff namely Frank who
is a bit ‘weird’ among any otherstaff.
Frank is a good staff actually, but hewill be so kind only for certain
Customer particularly The RichCustomer.
He is doing his best just for The Rich,as he’s expecting a big tip from them.
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He always value each incoming Customerfrom their appearance, either fromtheir car, branded apparel, and allthe expensive attribute worn by The
Customer, as he does believe The RichCustomer is The Big Spender one.
In addition to that he doesn’t show hisbad habit/attitude in front of Mr. and
Mrs. Smith as he’s really afraid tothem.
He is such A GREAT PRETENDER
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Frank always think, The Cheese cake ofMr. and Mrs. Smith has been so famous,
therefore with such a less effortpeople will come and buy withoutpaying attention to the service.
The main point is CHEESE CAKE not the
SERVICEThat’s he always thought.
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Frank has a partner also his colleaguenamely Jim.
Unlike Frank, Jim is totally differentcompare to Frank. He’s doing his best
in serving the customer withoutdiscrimination.
According to Jim, every Customer is anasset to the business, hence he shoulddo his best in serving them as well as
to complete the best tradition ofcheese cake
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Frank keeps on mocking Jim of doing hisway to every customer. To Frank, he’salways saying that it was such a waste
to provide good service if he noticeda Customer only buy small or even aslice of cheese cake, it is showedthat the Customer can not effort to
buy the large amount of cake, andautomatically it must be “Poor Customer”
who is doing such thing.
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But for Jim, he doesn’t care of whatFrank said. For him, he’s doing his jobbecause he loves very much. He never
think of how many cheese cake bought by
the Customer or how much tip given. Henever complain or grumbling because offussy, demanding, talkative, even choosy
Customer, because he always thought
SERVING AND PLEASING PEOPLE IS AN EXITINGJOB AND IT’S A BLESSING TO KNOW PEOPLE’s
CHARACTER.
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One day in the afternoon there was a“Ugly Customer” came by to the shop and
wanted to buy a slice of cheese cake.From the moment he came in, he was notgreeted by Frank, as he wore a dirty
trousers, with ugly slippers and
crumple shirt.
Really looks like a Beggar
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At that time Jim was not on duty and Frank is incharge in a store. As usual Frank did not even
see the Customer’s face and he start looking downafter the Customer. He thought how could this
“beggar” able to buy the cheese cake.
And eventually “The Ugly Customer” only bought 1slice of cheese cake even the cheapest one.
With unfriendly face, he served him and expectthis “Ugly Customer” will move away from his
face.
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Not even say thank you, not even smile...
The day after when Jim came to work, Frank toldJim the bad experience and wish hopefully that“Ugly Customer” will not come anymore, as he
felt dejected in serving him.But come into his surprise.... The guy was
coming for the second time...
He asked Jim to looked after the “Ugly
Customer”, since he though it’s only wastinghis time
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Unlike Frank, Jim was greeting the “UglyCustomer”, asked his name, offeredassistance as much as he could with
sincerity.He smile to the Customer
He spoke in a polite way
He assisted in wrapping the cheese cake
nicely, even He escorted until the entranceand say good bye with a warm smile
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This phenomenon keep on coming day byday while
Frank and Jim take turned in serving the
“Ugly Customer” since he is comingeveryday.
Day by day passed by…
Week by week passed by…
Month by month passed by…
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Until one day when Jim is working and Frankis off duty, Jim saw there is new andluxurious car was coming and parked in
front of the shop.Suddenly a Gentleman came down from the car
and went into the shop.
From head to toe Jim noticed that this
Gentleman is wearing all the brandedattribute.
As usual he greeted in a polite way andsuddenly he realized that....
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This Gentleman is the one who used tocome everyday and known as “The Ugly
Customer”.
Jim did not say anything as he kept ondoing his job at his best.
All of a sudden The Gentleman spoke to
him.
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“I am sure you must be surprise looking atmy appearance, actually I am the businesspartner of Mr. and Mrs. Smith and theyasked me to become a mystery shopper to
visit the store just to make sure thatthe Consistency, Attention to Detail andPersonalized Serviced in their Cheese
cake store are being implemented, sinceMr. and Mrs. Smith got a lot comment from
many regular customer that those 3 otherfactors are not being done consistently.”
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“Eventually I know that you have genuine doneyour job at your best without
discriminating Customer and you served
people from your heart no matter someone isonly buying 1 slice of cake or even thecheapest one of your product. And when itcomes to your partner things were totally
running on the way around”. I intentionallybeing a “Beggar” to check the real
performance of you and your colleagueFrank”
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“ And after discussing with Mr. and Mrs.Smith, we have agreed that you are theone who deserved to run and become my
assistant since we have opened the newChocolate shop in another town. Youwill be full in charge of operating 5stores and the package also privilege
will be adjusted accordingly.”
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Jim was speechless hearing the good newsand hardly believe that he would get
such a GREAT OPPORTUNITY.
Realizing that the Gentleman continuedsaying:
“You don’t have to be worry of your
capability, as we have been surveyingfor a long time and we do believe…
YOU ARE ABLE TO DO THAT...
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The day after Mr. and Mrs. Smith ask alltheir staff and make an announcement ofthe promotion of Jim for holding a new
position.
Frank felt dejected because of this issue,while Mr. Smith was telling him, that Jimhad succeed in doing his job, while he
has been doing his best effort to gainTHE BEST ACHIVEMENT within his career
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Frank felt down and angry toward himselfwhy he could not notice that the “UglyCustomer” was one of the richest guyin this town and even a very closed
friend of Mr. and Mrs. Smith.
But Jim approached and hug him, whiletelling him that he is also able to dothe same thing as Jim had achieved as
long as he loves what he does anddoing it sincerely from the heart.
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MORAL OF THE STORY
- To be the Best we should put aside our
bad habit/attitude behind and sincerelydoing out job utmost.
- In serving Customer we must ‘DELETE’all DISCRIMINATION and treat them
EQUALLY regardless seeing their socialstatus, race, religion, level of
education, etc.
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- To do something good we should do it as if nobodywill see us, all we need to do is keep on doing
the job better day by day.
- Pray and asked GOD to give strength if someone ismocking at us and prejudice by the time we’re
doing proper way it sounds we’re doing it byulterior motives.
- Keep the faith that there always be betteropportunity from any mistakes happened as long as
we open our heart to make correction
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- Being humble and keep on learning since learning
new positive things are always exiting- Do all the good thing and keep positive attitude
CONSISTENTLY AND CONTINUALY as Jim has done.
GREAT ACHIEVEMENTS will not come in onenight stand but through out the hard &tough moment that make us more mature andwise to evaluate and see things positively.
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GOOD LUCK