ufi exibition presentation vincent everts
DESCRIPTION
web2.0 tools for exibition industryTRANSCRIPT
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Exibition 2.0Consumers show the way
Vincent Everts
vrijdag 30 oktober 2009
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Exibition 2.0Consumers show the way
Vincent Everts
vrijdag 30 oktober 2009
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Meaningfull interactionsOnline & Offline
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Who isVincent Everts?
vrijdag 30 oktober 2009
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Who isVincent Everts?
vrijdag 30 oktober 2009
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Videoblogger
vrijdag 30 oktober 2009
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Videoblogger
Talk to Me!
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John ShawInternet is our friend
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Speed of change is low
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Korea & high tech
vrijdag 30 oktober 2009
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find, collect, publish
www.yubby.comvrijdag 30 oktober 2009
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find, collect, publish
www.yubby.comvrijdag 30 oktober 2009
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find, collect, publish
www.yubby.comvrijdag 30 oktober 2009
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find, collect, publish
www.yubby.comvrijdag 30 oktober 2009
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find, collect, publish
www.yubby.comvrijdag 30 oktober 2009
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What are we going to talk about?
vrijdag 30 oktober 2009
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time consumption Web 1.0 Viral Marketing (PP) travel
RSS Explained Web 2.0 Kindle
explained Marketing 2.0 Google Adwords TudouGoogle Docs Online video elections 2.0
Multitasking Twitter Amazon Yubby Co-Creation
Google Streetview Online collaboration Social tools
Dell Sucks Support 2.0 Viral Marketing
Kryptonite Lock Enterprise 2.0 VMS Zoomz HD ebaynews resume VMS Google trends
What are we going to talk about?
vrijdag 30 oktober 2009
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Web1.0
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Web1.0
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7
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7
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7
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7
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7
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Broadband internetNetherlands leading in EuropeNetherlands: 74% (2007)
Source: Eurostat 2007 2006 2007
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Broadband internetNetherlands leading in Europe
20%
40%
60%
80%
NL DK SE FI LU UK BE DE EE AT FR SI ES LT HU LV PL IE PT CZ SK IT CY BG EL RO
Netherlands: 74% (2007)
Source: Eurostat 2007 2006 2007
vrijdag 30 oktober 2009
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How do we spend our time?
vrijdag 30 oktober 2009
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TV: 39% 178 min.
Radio: 33% 151 min.
Internet: 19% 86 min.
Newspaper: 6% 20 min
Magazines: 4% 18 min
How do we spend our time?
39%
33%
19%
6% 4%
TV RadioInternet NewspapersMagazines
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Time & advertisement
Time online: 1,5 h pp/dayOnline adds !500M/yrAdds ! 0,07 pp/h
TV 3 hours/day/userAdvertisement !200M public + !600 commercialadvertisment/hour TV watching ! 0,06
NewsPapers 20 min/day!750M adv revenueAdds ! 0,50 pp/h
Magazines18 m/dayAdvertisement !700Reclame inkomsten: ! 0,70 pp/ph
vrijdag 30 oktober 2009
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• $20 miljard sales• 1 Billion searches/day• Money from Adwords• Almost nothing from
Youtube, Google earth/map, gmail, apps etc
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12
IMPACT ON BUSINESS
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DELL Case
vrijdag 30 oktober 2009
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DELL Case
vrijdag 30 oktober 2009
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Dell notebooks
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Dell notebooks
vrijdag 30 oktober 2009
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E-commerce worldwide
2009: 500 miljard euro
2008: 400 billion euro
+25%
bron: thuiswinkel.org
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ProductinformatieSocial toolsvrijdag 30 oktober 2009
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ProductinformatieSocial toolsvrijdag 30 oktober 2009
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90% social tools
Product info
Social tools
what else do people buy
what do they recommend?
Tags of clients
What do they buy in the end?
what else?
Description of customers
reviews of the customers
review of the reviews
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kindle
vrijdag 30 oktober 2009
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Download everything wirelessly
Buy books wirelessly
E-ink technologie reads the best
240.000 titels
30 hours battery & fantastic userinterface
kindle
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beta
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•
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• Weblogs• Flickr• Wiki’s• RSS• RSS readers• Del.icio.us• Youtube• Facebooks
WEB 2.0
vrijdag 30 oktober 2009
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• Weblogs• Flickr• Wiki’s• RSS• RSS readers• Del.icio.us• Youtube• Facebooks
WEB 2.0
vrijdag 30 oktober 2009
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• Weblogs• Flickr• Wiki’s• RSS• RSS readers• Del.icio.us• Youtube• Facebooks
WEB 2.0
vrijdag 30 oktober 2009
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• Weblogs• Flickr• Wiki’s• RSS• RSS readers• Del.icio.us• Youtube• Facebooks
WEB 2.0
vrijdag 30 oktober 2009
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• Weblogs• Flickr• Wiki’s• RSS• RSS readers• Del.icio.us• Youtube• Facebooks
WEB 2.0
vrijdag 30 oktober 2009
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• Weblogs• Flickr• Wiki’s• RSS• RSS readers• Del.icio.us• Youtube• Facebooks
WEB 2.0
vrijdag 30 oktober 2009
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• Weblogs• Flickr• Wiki’s• RSS• RSS readers• Del.icio.us• Youtube• Facebooks
WEB 2.0
vrijdag 30 oktober 2009
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• Weblogs• Flickr• Wiki’s• RSS• RSS readers• Del.icio.us• Youtube• Facebooks
WEB 2.0
vrijdag 30 oktober 2009
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Web2.0 tools for exibition industry
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Who talks
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70 miljoen weblogs
120.000 nieuwe weblogs per dag
1,4 nieuwe blogs per seconde
3000-7000 nieuwe spam blogs
1.5 miljoen artikelen per dag, of
17 posts per seconde
Japanees #1 weblog taal (37%)
Engels #2 weblog taal (33%)
Chinees #3 weblog taal (8%)
70 miljoen weblogs
120.000 nieuwe weblogs per dag
1,4 nieuwe blogs per seconde
3000-7000 nieuwe spam blogs
1.5 miljoen artikelen per dag, of
17 posts per seconde
Japanees #1 weblog taal (37%)
Engels #2 weblog taal (33%)
Chinees #3 weblog taal (8%)vrijdag 30 oktober 2009
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Blogs demografie
Bron: Technorati 2008vrijdag 30 oktober 2009
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Blogs demografie
Bron: Technorati 2008vrijdag 30 oktober 2009
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Blogs demografie
Bron: Technorati 2008vrijdag 30 oktober 2009
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Weblogs
vrijdag 30 oktober 2009
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Weblogs
Everyone blogs!vrijdag 30 oktober 2009
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Try for free
vrijdag 30 oktober 2009
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Try for free
vrijdag 30 oktober 2009
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Professional
vrijdag 30 oktober 2009
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Professional
vrijdag 30 oktober 2009
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RSSvrijdag 30 oktober 2009
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RSS Readers
vrijdag 30 oktober 2009
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RSS Readers
vrijdag 30 oktober 2009
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RSS Readers
vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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Email is broken
vrijdag 30 oktober 2009
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Email is broken
vrijdag 30 oktober 2009
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Email is broken
vrijdag 30 oktober 2009
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Communication 2.0
vrijdag 30 oktober 2009
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Communication 2.0
vrijdag 30 oktober 2009
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Why callvia computer?
vrijdag 30 oktober 2009
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It’spersonal!
vrijdag 30 oktober 2009
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It’spersonal!
vrijdag 30 oktober 2009
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The phenomenon
vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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80
vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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“What are you doing in 140 characters”
vrijdag 30 oktober 2009
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“What are you doing in 140 characters”
vrijdag 30 oktober 2009
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Customer service
vrijdag 30 oktober 2009
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Customer service
vrijdag 30 oktober 2009
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When & howdo I use Twitter?
source: Twitstats.com of @vincentevrijdag 30 oktober 2009
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It’s now mainstream!
vrijdag 30 oktober 2009
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It’s now mainstream!
vrijdag 30 oktober 2009
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tweetdeck
vrijdag 30 oktober 2009
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Social Networking
vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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88
Internet goes mobile
vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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Mobile internet is where internet was 5 years ago
vrijdag 30 oktober 2009
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94
New services:location, location, location
vrijdag 30 oktober 2009
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94
New services:location, location, location
vrijdag 30 oktober 2009
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Video Everywhere
vrijdag 30 oktober 2009
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3515-02-07 ROOS - Regionale TV in 2010 35vrijdag 30 oktober 2009
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3515-02-07 ROOS - Regionale TV in 2010 35vrijdag 30 oktober 2009
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3515-02-07 ROOS - Regionale TV in 2010 35vrijdag 30 oktober 2009
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3515-02-07 ROOS - Regionale TV in 2010 35vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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jan 2005 june 2005 jan 2006 june 2006 jan 2007 june 2007 jan 20090
75
150
225
300
mill
ions
of u
niqu
e vi
sito
rs
april 2005first video
july 2006Daily more then100 millionwatched videosand 65.000 added
march 2007Viacom sues YouTubefor $1 miljard
october 2006Google buysYouTube for$1,65 billion
now:13 hour of video added every minute
Growth of YouTube
vrijdag 30 oktober 2009
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jan 2005 june 2005 jan 2006 june 2006 jan 2007 june 2007 jan 20090
75
150
225
300
mill
ions
of u
niqu
e vi
sito
rs
april 2005first video
july 2006Daily more then100 millionwatched videosand 65.000 added
march 2007Viacom sues YouTubefor $1 miljard
october 2006Google buysYouTube for$1,65 billion
now:13 hour of video added every minute
Growth of YouTube
vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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Internetvideois not just YouTube!
vrijdag 30 oktober 2009
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TV vs Web viewingObama inauguration
35.5M TV viewers69.8M Web viewers
vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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With these HD devices anyone can do it!
vrijdag 30 oktober 2009
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Easy & everywhere
vrijdag 30 oktober 2009
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Easy & everywhere
• Create videos with ease• Let customers create
videos about youvrijdag 30 oktober 2009
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• Quick & easy -live with 1 click
• If you have a webcamyou can stream
Lifestreaming
vrijdag 30 oktober 2009
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BlogworldInspiring example
vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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Find, Collect, Publish
Find
vrijdag 30 oktober 2009
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Find, Collect, Publish
Find35+ sources (more on the way)
vrijdag 30 oktober 2009
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Friends & profiles
vrijdag 30 oktober 2009
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+35 video sources
& more to follow!vrijdag 30 oktober 2009
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+35 video sources
& more to follow!vrijdag 30 oktober 2009
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Find, Collect, Publish
Collect
vrijdag 30 oktober 2009
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Find, Collect, Publish
Collect
Drag & dropEdit meta dataSee previews
vrijdag 30 oktober 2009
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Player page
vrijdag 30 oktober 2009
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Manage video
vrijdag 30 oktober 2009
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Publish it with widgets
vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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vrijdag 30 oktober 2009
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Elections 2.0
Obama Girl
vrijdag 30 oktober 2009
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+ Exibition =
E-Exibitionvrijdag 30 oktober 2009
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Marketing
2.0
vrijdag 30 oktober 2009
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www.vincente.nl
www.yubby.com
www.interimic.nl
www.twitter.com/vincente
Vincent Everts
vrijdag 30 oktober 2009