An Introduction to UCLA Anderson EDGE

The UCLA Anderson EDGE program prepares undergraduates and recent graduates for a place in business.

Designed to ensure that students understand the fundamentals of Business, Leadership, and Communications, EDGE is where the leaders of tomorrow understand opportunity in business today.

I N T R O D U C T I O N S – S U M M E R S M C KAY

First, who are you talking to and why do I care?

As a television and media executive. I was ten years into my career and realized that while I’d had great opportunities in the world of work, I’d missed some important steps along the way. I was good at what I did, but limited when it came to areas like negotiation, finance, business planning, and strategy. So, I returned to study at UCLA Anderson in the Executive MBA program and graduated in 2012. It changed my life.

I am passionate about bringing business literacy to aspiring business executives and as an instructor taught Management Communications last summer to second year MBA students. I couldn’t stay away.

The skills I learned ten years into my career, are things you should know now. I can’t help but wonder if I had this knowledge then, where might I be today.

WHY NOW?

The world of work is changing and the workforce of the future is radically different. You are graduating with a lifetime of self expression, the ability to have an unfiltered voice, and the ability to innovate using technology while sitting in a coffee shop.

Here’s the thing, while a lot of you know how to come up with outstanding ideas, you don’t yet know how to make them into opportunities, businesses or jobs.

That’s why you deserve the UCLA Anderson EDGE

WHY UCLA ANDERSON

Uniquely positioned in Los Angeles, a top three innovation city in the world, we are in the heart of Silicon Beach. This fast growing passionate business community of entrepreneurs is engaging with technology, science, engineering and entertainment.

In a hotbed of venture capital activity and with a global network of alums at the helm of all major industries, UCLA Anderson is incubating the leaders of today and tomorrow.

T H E C U R R I C U LU M

THE EDGE LENSES

Week 1• Foundations of

Leadership

• Foundations of Business: Economic Decision Making

•Generational Awareness

•Career Management: Job Crafting

•Competitive Strategy

•Effective Team Decision Making & Collaboration

Week 2•Accounting & Financial

Principles

•Marketing Strategies

•Branding and social media

•Career Management: Building Your Personal Brand

•Managing Conflict & Negotiations

Week 3•Analytical Thinking

•Operations

•Career Management: Networking Practicum

•Using Big Data

• Financial Investments

• Financial Analysis

•Entrepreneurship: Understanding the world of entrepreneurs

• Innovation and Creative Problem Solving

Week 4• Leading, Following &

Managing up

•Career Management: Building a Mentor Network beyond your Boss

•Presentation & Persuasive Communication

FOUR INSPIR ING WEEKS

Project Launch → Project work → Project work → Project Report-outs

Venture Capital Panel

Incubator Tour

Career Coaching Pods

Business Communications

Workshop

Talent Acquisition Panel

Career Day

Career Coaching Pods

Networking reception

Career Coaching Pods

Leadership Accountability Project Work

Strategic &Financial Business

Simulation

YOUR T IME AT EDGE

EDGE is a four week, full time summer program. Classes will begin at 8:00 AM and go through the early evening. You will have study sessions with your teams.

Instead of just another unpaid internship, you will learn from UCLA Anderson’s premiere faculty, alumni and industry leaders on what you need to know to join the workforce.

It is rigorous. It is intense.

It is extraordinary.

LEARNING & LEADING

I found that the EDGE Program offered a rare opportunity to make meaningful connections, as well as to learn critical skills that are not often taught in the typical classroom. After all, it's not every quarter that you get to learn from the most esteemed professors that Anderson has to offer. Highly Recommended for any student, graduated or otherwise.

Adam Pica, UCLA BA History 2013

T H E A P P L I C AT I O N

WHO SHOULD APPLY? Rising juniors and seniors and recent college graduates in ALL academic disciplines with the exception of business.

If you are dedicated to honing the skills you need to excel and lead the business of tomorrow, you are right for EDGE.

HOW DO I APPLY?Online:http://www.anderson.ucla.edu/edge-application

Application Deadlines Round 1: December 15th

Round 2: January 15th

Round 3: February 15th

Scholarship Application Deadline: February 15th

Round 4: March 15th

Final Application Deadline: April 15th

However admissions are on a rolling basis, so if you are considering

applying get your application in. If the program fills up,

it’s full!

What matters on the application?

Essays

Experience

GPA

Questions?

Experience

0 4 / 0 8 / 2 0 2 3

FB: https://www.facebook.com/UCLAAndersonEDGE

Tweeting: http://twitter.com/theandersonedge

Website: http://www.anderson.ucla.edu/executive-education/ucla-anderson-edge