ucc central pacific conference social media day
TRANSCRIPT
#CPCUCC slideshare.net/breyeschow
#CPCUCC road map
● Introductions
● A Few Shifts
● All the Words
● All the Apps
● Six Filters
● 10 to Begin
● Bonus Round
● What Next?
● www.slideshare.net/breyeschow
#CPCUCC way way back
#CPCUCC way back
#CPCUCC today-ish
#CPCUCC what i do now
#CPCUCC random
#CPCUCC what about you
⬗ pastors, worship leaders, educators,
administrative, volunteers, other...
⬗ smart phone, phone-phone, tablet,
iphone, android, chromebook...
⬗ text, facebook, twitter, instagram,
pinterest, foursquare, doodle...
#CPCUCC
#CPCUCC being easy on ourselves
“Dad is wearing a shirt with a symbol
of unknown origin,” @undainty,
2012.
#CPCUCC we are not all-powerful
You can break your equipment.
You cannot break the internet.
#CPCUCC God is not done with us
Gladyn Burrell ran her first
marathon at 86 and in 2011 she
completed the Honolulu Marathon
-- at age 93.
Genesis 18 - God tells Abraham
and Sarah, at an old age, they
were going to have a child.
GOD IS NOT DONE WITH US!
#CPCUCC social media assumptions
⬗ is a medium of communication;
⬗ gives insights into a generational
worldview, but not absolutes;
⬗ demands a high sense of self-worth;
⬗ flattens decision making processes;
⬗ will not save [anything you hope it
saves].
#CPCUCC
#CPCUCC five important shifts
Many cultural shifts
have changed
reality, but a few
have been part of
the Social Media
upsurge.
#CPCUCC bounded to centered
From rigidly defined relationships and community
to fluid and broad connections.
#CPCUCC monolithic to niche
From one
assumed and
obvious choice to
many legitimate
and disparate
options.
#CPCUCC encyclopedia to wikipedia
From single source
authority to open
source discernment
#CPCUCC geographic stability to transience
From a life long
commitment to place
to an expected life of
constant movement.
#CPCUCC optional to integrated
Technology and
Social Media
more woven into
life like never
before -- “digital
natives”
#CPCUCC social media pitfalls
⬗ as idol, savior or quick fix
⬗ as distraction
⬗ as careless expression
⬗ as overestimated ROI
⬗ as echo chamber
⬗ as over-and-above F2F
⬗ as entry to bullying and abuse
#CPCUCC let’s talk . . .
#CPCUCC
#CPCUCC all the wordsapps, smart phones, tablets, oh
my
social media and social
networking
web 1.0 v. web 2.0
open source software
analytics, algorithms, clicks, views
SEO = Search Engine
Optimization
#CPCUCC all the words
Cloud Technology
weB+logs = Blogs, vLogs
RSS feeds = Really Simple
Syndication
aggregators and readers
checking in
QRCode = Quick Read Code
#CPCUCC tagging
⬗ after the “@” = a person or
org
⬗ affiliates person to content:
photo, update, attribution
⬗ use @username on twitter,
pinterest and instagram
@actual name on facebook
⬗ only tag to connect, use
comment section to notify
#CPCUCC hashtags
⬗ after the “#” = link
⬗ connects w/o personal connection --
events: #GA221, #CSW15
interests: #scandal, #ffl, #free
movements: #notyourasiansidekick,
#blacklivesmatter,
#everydaysexism
⬗ Commentary on picture, update or
tweet, #baseballisdeadtome, #tbt
#foodphotography #nomnomnom
#CPCUCC
#CPCUCC all the apps
Google: +, hangouts, drive, voice,
mail, docs, calendars, slides, keep,
etc.
Blogging: typepad, wordpress,
blogger, tumblr, joomla, drupal,
Networks: twitter, FB, linkedin,
Google+, nextdoor, MySpace, ello
#CPCUCC all the apps
Media: last.fm, rdio, goodreads,
pandora, spotify, iheartradio
Photo: instagram, flickr, smugmug,
picasa, snapchat
Video: vimeo, youtube, huddle, vine
#CPCUCC all the apps
eNewsletters: madmimi, mailchimp,
constant contact
Location: foursquare, swarm, yelp,
places
Curating: pinterest, scoop.it, storify,
buffer, hootsuite, feedspot
Travel: Uber, Guidebook, Waze
#CPCUCC all the apps
Convos: skype, hangout, kik, group.me,
oovoo, gotomeeting,
Productivity: dropbox, slideshare,
doodle, wufoo, evernote
Reviews: yelp, amazon, foursquare,
google, miso, getglue,
#CPCUCC and exhale . . .
#CPCUCC So let’s talk . . .
#CPCUCC break
⬗ Question and Response Time
⬗ BREAK
⬗ www.slideshare.net/breyeschow
Definitive-ish Guide to Using Social
Media in the Church (electronic)
#CPCUCC postures for use
⬗ be cautious: wise, but not fearful
⬗ be adventurous: find what feeds you
⬗ be contextual: go where people are
⬗ be curious: tinker with the betas
⬗ be npr: share about others
⬗ be bold: leverage technology
⬗ be humble: don’t have delusions
⬗ be genuine: be as you would be IRL
#CPCUCC six social media filters
CONNECTION
CONTEMPLATION
COMMUNICATION
COORDINATION
CURATION
CREATIVITY
#CPCUCC the go to networks
youtube
google+
#CPCUCC
#CPCUCC facebook.com
UPDATES: personality and content
LISTS: “like” happenings of ministry
GROUPS: private-ish group
discussions
EVENTS: buzz generation, not tracking
#CPCUCC twitter.com
Create lists to keep up community
members
Follow local orgs and businesses for news
and local happenings
Find content for curation
Use hashtags to connect beyond the known
#CPCUCC instagram.com
visual sharing and updating
the world through the eyes of another
clean and simple space for
interaction
#CPCUCC bufferapp.com
Efficient use of online time
Night owls and early birds
Effective posting patterns
Scheduled and buffered
#CPCUCC pinterest.com
Collect images and liturgy for a
season: Lent, Easters, etc.
Discover educational ideas:
workshop rotation, activities,
curriculum, etc.
Curate trusted content to share
with the community.
#CPCUCC doodle.com
Set dates
Take simple polls
Share decision
making
Relieve stress
Positive peer pressure
#CPCUCC google.com/calendar
Coordinate personal and
professional schedules
Embed low-maintenance
calendar into a website
Integrate with all Google
apps
#CPCUCC dropbox.com
Cloud based storage
Back-up and share photos
Group document storage
Presentation sharing
2GB Free + referrals
bonuses
#CPCUCC madmimi.com
Link to online version
Track actual interaction
Save some money
Good alt to emailed PDFs
#CPCUCC groupme.com
Prayer Groups
Staff Teams
Parent Notification
Youth Communication
SMS or Smartphone
#CPCUCC
#CPCUCC nextdoor.com
NEXTDOOR.com
will change your life by connecting you to your neighborhood
and your neighbors in meaningful ways.
#CPCUCC keepvid.net
KEEPVID.net
will change your life by allowing you
to download video clips from video-
based networks.
#CPCUCC getpocket.com
GETPOCKET.com
will change your life by allowing your to
better remember, organize and share
links as you find them throughout the
day.
#CPCUCC punchbowl.com
PUNCHBOWL.com
will change your life by allowing you to
organize gatherings and events more
efficiently and communally.
#CPCUCC d365.org
D365.org
will change your life by providing
daily, accessible, lectionary-
based and theologically solid
devotional content for all ages.
#CPCUCC yelp.com
YELP will change your life . . .
by sharing reviews of your
ministry, interacting with local
establishments and finding
new places when traveling.
#CPCUCC instapray.com
INSTAPRAY.com
will change your life by
providing theologically diverse
system for conntecting through
app-based prayer.
#CPCUCC evernote.com
EVERNOTE.com
will change your life by
using cloud-based
technologies to organize,
save and track projects and
information.
#CPCUCC canva.com
#CPCUCC google presentation
#CPCUCC :10 of Digital w/Bruce
goodreads.com
slideshare.net
smugmug.com
scoop.it
storify.com
wufoo.com
list.ly
bit.ly
roundpic.com
wordcounter.net
sumall.com
boomeranggmail.com
#CPCUCC So let’s talk . . .
#CPCUCC personal tasks
⬗ Carve out daily Social Media time
⬗ Normalize usernames
⬗ Create lists on current networks
⬗ Use “find friends” feature
⬗ Organize device apps use
#CPCUCC church tasks
⬗ Declutter current online footprint
⬗ Gather and record login info
⬗ Assign individuals to networks
⬗ Claim “business” listings
⬗ Schedule monthly app play hour
#CPCUCC final question and response
⬗ social network questions, thoughts,
etc.
⬗ church use questions, thoughts, etc.
⬗ general tech questions, thoughts, etc.
⬗ www.slideshare.net/breyeschow
⬗ @breyeschow on most social
networks