Twitter & LinkedIn

Download Twitter & LinkedIn

Post on 01-Nov-2014

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Presentation to Fullerton Chamber of Commerce: Utilizing Twitter and LinkedIn

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<ul><li> 1. hello. </li> <li> 2. im christopherdecaro. i work atkneadle as creativedirector. </li> <li> 3. ive done work fortoshiba, microsoft,gary vaynerchuk,edison, oracle,lincoln, danaher andmany others. </li> <li> 4. today well betalking about twitterand linkedin. </li> <li> 5. settingthe stage </li> <li> 6. globaltraffic rankfacebook 2twitter 9linkedin 16myspace 80 </li> <li> 7. demographicsfacebook twitter linkedinaverage age 38 average age 39 average age 44male/female 46/54 male/female 48/52 male/female 54/46college grad 22% college grad 28% college grad 78%income 100k+ 11% income 100k+ 11% income 100k+ 52%users 700 million users 200 million users 100 millionus users 30% us users 40% us users 50% </li> <li> 8. social currencyfacebook twitter linkedinfriends followers connectionslikes lists recommendations </li> <li> 9. before weget started </li> <li> 10. you area brand </li> <li> 11. even whenits business,its personal </li> <li> 12. keep it real </li> <li> 13. its notoptional </li> <li> 14. twitter </li> <li> 15. twitter has itsorigins in sms; it hasbecome the citizenband radio of theinternet. </li> <li> 16. twitter is simple:140 characters, @replies, retweetingand directmessages. </li> <li> 17. should you have abusiness or personaltwitter account? theanswer is both. </li> <li> 18. twitter is aboutsharing and helping;find your flock. </li> <li> 19. as a business ontwitter considerscheduling, usingtools and beresponsive. </li> <li> 20. linkedin </li> <li> 21. linkedin is a networkfor professionals. </li> <li> 22. linkedin is greatfor finding leads,hunting for a joband improvingyour seo. </li> <li> 23. linkedin has thelowest barrier toentry and is theeasiest to maintain. </li> <li> 24. join groups, ask forrecommendations andget introductions to findyour crowd on linkedin. </li> <li> 25. the hardest partof linkedin iscompleting yourprofile; its also themost effective thingto do. </li> <li> 26. update linkedinweekly and growyour connectionsslowly. </li> <li> 27. you dont need apaid account to uselinkedin well. </li> <li> 28. questionsthank you </li> </ul>