twitter broadcast in ukraine paris_speech_nov10,2010
DESCRIPTION
Presentation during 43th annual conference of International Association of Political Consultants, Paris, November 2010 Internews Ukraine / MediaNext Vitaliy MorozTRANSCRIPT
Twitter broadcast of Elections 2010 in Ukraine
Vitaliy Moroz, Head of New media Internews Ukraine
IAPC conference, Paris, Nov 10, 2010
Internews Ukraine / MediaNext, 2010
Ukraine: 2nd territorially largest country in Europe
Internews Ukraine / MediaNext, 2010
10 key words for Ukraine 2005
Internews Ukraine / MediaNext, 2010
10 key words for Ukraine 2010
Internews Ukraine / MediaNext, 2010
Social media in 2010 (as of October)
Internews Ukraine / MediaNext, 2010
Twitter: 0,08 mln
Facebook: 0,9 mln
Internet users: 11,5 mln
Social media in 2012 (as expected)
Internews Ukraine / MediaNext, 2010
Twitter: 0,3 mln
Facebook: 5 mln
Internet users: 18 mln
´data by MediaNext
In 2010 Ukraine had 2 electionsJan 17, runoff
Feb 7Presidential
Elections
October 31st
Local Elections
Internews Ukraine / MediaNext, 2010
What was Twitter broadcast of elections?
Internews Ukraine / MediaNext, 2010
Live reporting from my street and my polling station via Twitter:
Internews Ukraine / MediaNext, 2010
Main idea of project:
Internews Ukraine / MediaNext, 2010
Participants report on
the “hottest”news
and most alarming incidents
Reports based on tweets with hashtags:
Internews Ukraine / MediaNext, 2010
Sample of tweets:
Internews Ukraine / MediaNext, 2010
Data: 19790 tweets with #elect_ua
Internews Ukraine / MediaNext, 2010
What tasks of Twitter broadcast?
- To read easily
- To post easily
- To filter tweets by topic/region
- To avoid censorship
- To alarm on possible violations
Internews Ukraine / MediaNext, 2010
How readers could read easily?
Web-site aggregating all election-related tweets launched – www.electua.org
Internews Ukraine / MediaNext, 2010
How we filtered tweets by topic / region?
#elect_ua – national level tweets
#elect_sos – tweets telling on possible violations
#elect_te, #elect_zp etc – regional tweets
+ combination of hashtags:
#elect_od + #elect_sos
Internews Ukraine / MediaNext, 2010
How contributors could post easily?
SMS via t.liqpay.com
Mobile Internet - MobyPicture.com, Dabr.is
Web-interface - Twitter.com
Twitter clients – Hootsuite, Tweetdeck
Internews Ukraine / MediaNext, 2010
How do we avoid censorship?
Readers for their convenience could follow Twitter broadcast via ElectUA.org
If it would have been shut down all tweets are available via Twitter.com
Internews Ukraine / MediaNext, 2010
How do we alarm on possible election fraud?
Special attention to #elect_sos
1700 violation tweets were generated by 300 participants during local elections to inform target audiences
Internews Ukraine / MediaNext, 2010
Results / Sum up?
• Social media impact on politics
• Better civic engagement in election process
• National level crowd sourcing
• Clear voice for free and fair elections
• Civic oversight on violations
Internews Ukraine / MediaNext, 2010
Next steps for Ukraine?
Facebook broadcast of elections?:)
Internews Ukraine / MediaNext, 2010
Finally
How does your network use to the full potential those fabulous things?
Internews Ukraine / MediaNext, 2010
Thank you!
@vitaliymoroz (english)
@insider_ua (ukrainian)
Internews Ukraine / MediaNext, 2010
Vitaliy Moroz, Head of new media, Internews Ukraine