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2018/19 Season – Week 25 (3/11-3/17/19) Market of the Week: TV Viewing Area (DMA) Portland, OR (Rank #22) Oregonian (Portland, OR) Newspaper Daily Penetration 2009 24.9% 2014 17.6% 2019 9.8% Top 5 Spot TV Advertisers from Kantar Media Jan’18 – Dec’18 Dols (000) POL-Governor $14,912.2 XFinity $7,701.0 POL-Congress $4,511.3 Toyota Dealer Assn $3,555.1 Fred Meyer $3,211.7 Top 5 National RA25 - 54 (L+SD) 3.7 11.8 16.4 2.2 2.5 2.5 2.6 2.9 The Voice The Bachelor-Tue The Bachelor This Is Us Survivor Louisville Columbus, OH Nat’l Q3 2018 Weekly Reach % of Users Among U.S. Population 3/11-3/17/19 2.8 2.8 3 2.6 3.3 The Bachelor-Tue American Idol-Sun The Voice The Bachelor Survivor Top 5 Portland, OR RA25 - 54 (L+SD) Television Distribution % of Total TV HH HH L+SD Rtg 80.4% 12.7% 76.4% 12.9% Traditional Cable Over-the-Air Sep-17 Sep-18 -5% Television Distribution % of Hispanic TV HH 86% 85% 86% 90% 90% 90% Hispanic 18+ A25-54 A18+ Total Use of Television Live+Time-Shifted TV +2% 73.4% 20.0% 68.5% 20.9% Traditional Cable Over-the-Air Sep-17 Sep-18 -7% +5%

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Page 1: TVB VidLytics Weekly Television Performance Metrics › Portals › 0 › media › file › VidLytics › 2018... · 2019-03-21 · Social Media platform Reach 22% 8% 40% 13% 16%

2018/19 Season – Week 25 (3/11-3/17/19)

Market of the Week:

TV Viewing Area (DMA)

Portland, OR (Rank #22)

Oregonian (Portland, OR)

Newspaper Daily Penetration

200924.9%

201417.6%

20199.8%

Top 5 Spot TV Advertisers

from Kantar Media

Jan’18 – Dec’18 Dols (000)

POL-Governor $14,912.2

XFinity $7,701.0

POL-Congress $4,511.3

Toyota Dealer Assn $3,555.1

Fred Meyer $3,211.7

Top 5 NationalRA25-54 (L+SD)

3.7

11.8

16.4

2.2

2.5

2.5

2.6

2.9The Voice

The Bachelor-Tue

The Bachelor

This Is Us

Survivor

Louisville

Columbus, OH

Nat’l

Q3 2018 Weekly Reach % of

Users Among U.S. Population

3/11-3/17/19

2.8

2.8

3

2.6

3.3

The Bachelor-Tue

American Idol-Sun

The Voice

The Bachelor

Survivor

Top 5 Portland, ORRA25-54 (L+SD)

Television Distribution

% of Total TV HH

HH

L+SD Rtg

80.4%

12.7%

76.4%

12.9%

Traditional Cable Over-the-Air

Sep-17 Sep-18

-5%

Television Distribution

% of Hispanic TV HH

86%

85%

86%

90%

90%

90%

Hispanic 18+

A25-54

A18+

Total Use of Television

Live+Time-Shifted TV

+2%

73.4%

20.0%

68.5%

20.9%

Traditional Cable Over-the-Air

Sep-17 Sep-18-7%

+5%

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2018/19 Season

Week 25 (3/11-3/17/19)

BACHELOR:SEASON FINALE 2

THE BACHELOR

THIS IS US

SURVIVOR

GREY'S ANATOMY

VOICE

NCIS

MODERN FAMILY

THE GOOD DOCTOR

AMERICAN IDOL-SUN

Top 10 Time Shifted S/O-S/O Programs (3/11/2019– 3/17/2019)A25-54 Live+SD (000)

Time-Shifted LIVE

A25-54

Rank Program Name Live+SD US AA%

1 VOICE 2.9

2 BACHELOR:SEASON FINALE 2 2.6

3 BACHELOR, THE 2.5

4 THIS IS US 2.5

5 SURVIVOR 2.2

6 NCIS 1.9

7 NCAA BKBL CHAMP SELECTION 1.9

8 AMERICAN IDOL-SUN 1.8

9 GREY'S ANATOMY 1.8

10 BIG BANG THEORY, THE-ENC 1.7

11 60 MINUTES 1.7

12 GOOD DOCTOR, THE 1.7

13 EMPIRE 1.6

14 ELLENS GAME OF GAMES 1.6

15 NEIGHBORHOOD, THE 1.6

16 MODERN FAMILY 1.6

17 ABC WORLD NEWS TONIGHT 1.5

18 FBI 1.5

19 NCIS: LOS ANGELES 1.5

20 GOLDBERGS, THE 1.5

21 NBC NIGHTLY NEWS 1.5

22 FAM 8:30PM-SP 1.4

23 NEW AMSTERDAM 1.4

24 INSIDE NCAA BSKBL-SUN 1.4

25 STAR 1.4

Top 25 Broadcast S/O-S/O

(3/11-3/17/19)

A25-54

Rank Program Name Live+SD US AA%

1 NBC NIGHTLY NEWS 1.5

1 ABC WORLD NEWS 1.5

3 CBS EVENING NEWS 1.0

M-F Evening News

(3/11-3/15/19)

A25-54

Rank Program Name Live+SD US AA%

1 TONIGHT SHOW 0.7

2 LATE SHOW-S COLBERT 0.6

2 JIMMY KIMMEL 0.6

M-F Late Night

(3/11-3/15/19)

A25-54

Rank Program Name Live+SD US AA%

1 BIG BANG-SYN (AT) 2.5

2 FAMILY FEUD (AT) 2.4

3 JUDGE JUDY (AT) 2.2

4 WEEKEND ADVENTURE 2.0

5 JEOPARDY (AT) 1.9

6 WHEEL OF FORTUNE 1.9

7 BIG BANG WKND (AT) 1.4

8 DATELINE WKLY (AT) 1.3

9 MODERN FAMILY-WK-SYN (AT) 1.3

10 MODERN FAMILY-MF-SYN (AT) 1.3

11 ENTERTAINMENT TONIGHT(AT) 1.2

12 FAMILY FEUD-WK (AT) 1.2

13 FAMILY GUY-MF-SYN (AT) 1.1

14 LAST MAN STNDG-MF-SYN(AT) 1.0

15 BOBS BURGERS-SYN (AT) 1.0

16 INSIDE EDITION (AT) 1.0

17 DR. PHIL SHOW (AT) 1.0

18 FAMILY GUY-WK-SYN (AT) 0.9

19 ACCESS LV-WKD 0.8

20 GOLDBERGS (AT) 0.8

21 LAST MAN STNDG-WK-SYN(AT) 0.8

22 LIVE WITH KELLY AND RYAN 0.8

23 RELATIONSHIP COURT 0.7

24 TMZ (AT) 0.7

25 TWO-HALF MEN-SYN (AT) 0.7

Top 25 Syndication

(3/4-3/10/19)

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5.2

10.3 9.89.2 8.9

8.1

National Kansas City Oklahoma City Minneapolis Tulsa Nashville

Household Live+SD Ratings on

Local Broadcast Stations

1.9

6.5

4.1 4.0 4.0 3.7

National New Orleans St. Louis Detroit Tulsa Austin

3.7

16.4

11.8 11.310.3 9.8

National Louisville Columbus, OH Indianapolis Greensboro-H.Point

Tie: K.C. /Cincinnati

The Bachelor: Finale

ABC Tuesday, 3/12/19 8-10P (E)

iHeartRadio Music Awards

Fox Thursday, 3/14/19 8-10P (E)

NCAA Selection Show

CBS Sunday, 3/17/19 6-7P (E)

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RANK PROGRAMS NET "P25-54L+SD AA%"1 PORQUE EL AMOR MANDA THU UNI 1.7

2 0.5

Spanish Language% Viewing to Spanish Programs

A18-49 Live+SDTotal U.S.

Primetime % Broadcast Viewing

to Spanish Networks

2018/19 Season

Week 25 (3/11-3/17/19)

Hispanic Households

3/11-3/17/19

Portland, OR

Spanish Stations

Spanish Language TelevisionSpanish Language programs on Spanish broadcast affiliates (Azteca, Estrella TV, Telemundo, UniMas and Univision)

attracted 15% of all primetime A18-49 viewers (not just Spanish-Speaking) this week. In the market of Portland, OR

Spanish-Language programs on Spanish broadcast stations attracted 2% of all primetime A18-49 viewers (not just Spanish-

Speaking) this week.

A25-54

Rank Program Name Live+SD US AA%

1 AMAR A MUERTE MON 4.2

2 ROSA DE GUADALUPE MON 3.5

3 ROSA DE GUADALUPE TUE 3.4

4 LIGA MX SAT 2 3.4

5 JESUS MON 3.2

6 JESUS TUE 3.0

7 ROSA DE GUADALUPE THU 2.9

8 JESUS THU 2.8

9 MI MARIDO TIE MAS FAM THU 2.8

10 ROSA DE GUADALUPE WED 2.8

11 MI MARIDO TIE MAS FAM TUE 2.7

12 MI MARIDO TIE MAS FAM WED 2.7

13 BETTY EN NY - T 2.6

14 BETTY EN NY - W 2.6

15 JESUS WED 2.6

16 NOTICIERO UNIVISION 2.5

17 ROSA DE GUADALUPE FRI 2.4

18 POR AMAR SIN LEY THU 2 2.3

19 BETTY EN NY - R 2.3

20 BETTY EN NY - M 2.3

A18-49

Rank Program Name Live+SD US AA%

1 AMAR A MUERTE MON 3.5

2 LIGA MX SAT 2 3.0

3 ROSA DE GUADALUPE MON 2.7

4 ROSA DE GUADALUPE TUE 2.7

5 JESUS MON 2.5

6 JESUS TUE 2.4

7 MI MARIDO TIE MAS FAM THU 2.3

8 ROSA DE GUADALUPE THU 2.3

9 BETTY EN NY - T 2.3

10 MI MARIDO TIE MAS FAM TUE 2.2

11 ROSA DE GUADALUPE WED 2.2

12 JESUS THU 2.2

13 MI MARIDO TIE MAS FAM WED 2.1

14 BETTY EN NY - W 2.0

15 JESUS WED 2.0

16 BETTY EN NY - M 1.9

17 REINA DEL SUR ED ESP - W 1.9

18 NOTICIERO UNIVISION 1.9

19 POR AMAR SIN LEY THU 2 1.9

20 BETTY EN NY - R 1.8

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Social Media platform Reach

22%

8%

40%

13%

16%

Metered Market Close-Up: Portland, OR (DMA Rank #22)

Originally founded as a trading center, Portland first grew during local gold rushes but then evolved first into a forest and food

products processing and shipping point, now more recently into a center for the knowledge economy. While there is still significant

blue collar employment mainly in forest product mills and transportation, today the work force is slanted toward executive and

professional positions. Once heavily dependent on the forest products industry, the economy has diversified and now includes a

strong high-tech and creative employment presence, earning Portland the nickname “Silicon Forest.” The area also hosts facilities

for software companies and online startup companies, some supported by local seed funding organizations and business incubators.

Computer components manufacturer Intel is the Portland area's largest employer, providing jobs for more than 15,000 people, with

several campuses to the west of central Portland in the city of Hillsboro. Breweries are another major industry in Portland, which is

home to 139 breweries/microbreweries, the 7th most in the nation, as of December 2018.

• Portland is the home of the smallest park in the

world. It’s true! The Mill’s End Park is only two

feet across.

• Two of the city’s founders, Asa Lovejoy and

Francis Pettygrove, couldn’t agree on how to

name the patch of land they had recently

acquired, so they decided to flip a coin. Whoever

won would get to name the place after their

hometown. Pettygrove, a native of Portland,

Maine, won the toss. Had Lovejoy won, the city

would be called Boston.

Portland, OR

Demographic Overview

25-54

18-24

<18

55-64

65+Age Hispanic

% loyal to vehicle brand

Portland, OR

Interesting Facts

44

10%

90%

Social Media platform Reach

56%

46%

41%

21%

TV Newspaper Radio Magazines

TV stations serving the area of

Portland, OR:

KATU ABC, MeTV, Comet, Stadium

KEVE Religious

KGW NBC, Justice Network, Quest

KOIN CBS, GetTV, Decades

KPDX MyNetworkTV, Escape, Bounce TV, Grit

KPTV FOX, Cozi TV, Laff

KPWC Azteca

KPXG Youtoo America QVC, HSN

KRCW CW, Antenna TV, This TV, TBD

KSLM Retro TV, QVC, Youtoo America, Azteca

KUNP Univision, TBD, Charge!

Reliance on Media to Stay Informed

% Agree

Median IncomeSRDS Total Retail Sales

($000)

$62,035 $7,511,029

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2018/19 SeasonLocal Market Close-Up:

Portland, OR (3/11-3/17/19)

Lo

0.1

0.6

Avg. Cable Network News

Avg. Local Broadcast News

A25-54 Rating M-Su 6a-2aBroadcast = Weighted average of all

local news programs on KATU, KGW,

KOIN, KPDX, KPTV, KRCW, KUNP.

Cable = M-Su 6a-2a average t.p. of CNN,

Fox News Channel, HLN and MSNBC

RTG %

(X.X)Days of WK #TC Start Time Rank

KOIN 6.1 SURVIVOR-CBS 3.3 ..W.... 1 8:00 PM 1

KATU 2.1 AM IDOL-SU-ABC 3.0 ......Su 1 8:00 PM 2

KGW 8.1 VOICE-NBC 3.0 M...... 1 8:00 PM 3

KATU 2.1 BACHELOR-ABC 2.8 M...... 1 8:00 PM 4

KATU 2.1 BCHLR-FNL2-ABC 2.8 .Tu..... 1 8:00 PM 5

KGW 8.1 SNL PRM-SA-NBC 2.6 .....Sa. 1 10:00 PM 6

KATU 2.1 AM FUN-7PM-ABC 2.4 ......Su 1 7:00 PM 7

KATU 2.1 MODRN FMLY-ABC 2.4 ..W.... 1 9:00 PM 8

KGW 8.1 BROOKLYN99-NBC 2.3 ...Th... 1 9:00 PM 9

KGW 8.1 SAT NITE LIVE 2.1 .....Sa. 1 11:30 PM 10

KATU 2.1 GOOD DOCTR-ABC 2.0 M...... 1 10:00 PM 11

KGW 8.1 THIS IS US-NBC 2.0 .Tu..... 1 9:00 PM 12

KATU 2.1 GOLDBERGS-ABC 1.9 ..W.... 1 8:00 PM 13

KOIN 6.1 MAGNUM P I-CBS 1.9 M...... 1 9:00 PM 14

KPTV 12.1 IHEART MSC-FOX 1.9 ...Th... 1 8:00 PM 15

KATU 2.1 JEOPARDY 1.8 M-F 5 7:00 PM 16

KATU 2.1 SNGL PRNTS-ABC 1.8 ..W.... 1 9:30 PM 17

KGW 8.1 A.P. BIO-NBC 1.8 ...Th... 1 8:30 PM 18

KGW 8.1 DATLN MYST-NBC 1.8 .....Sa. 1 8:00 PM 19

KPTV 12.1 GOOD DAY OREGN 1.8 M-F 5 7:00 AM 20

Copyright (c) 2019 The Nielsen Company. All rights reserved

Viewing

SourceProgram

TV Households/TV+Digital

P25-54

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Dates: 3/4/2019 - 3/10/2019 P25-54 P25-54

Live+SD Live+SD

Rank Originator Program # of Telecasts US AA%

(x.xx)

US AA Proj

(000 s)

1 CBS BIG BANG THEORY, THE 1 3.33 4,022

2 NBC VOICE 1 2.96 3,574

3 NBC VOICE-TUE 1 2.74 3,308

4 CBS YOUNG SHELDON 1 2.70 3,258

5 WARNER BROS. TV BIG BANG-SYN (AT) 5 2.51 3,026

6 20TH TELEVISION FAMILY FEUD (AT) 5 2.39 2,879

7 NBC THIS IS US 1 2.38 2,871

8 ABC BACHELOR, THE 1 2.28 2,755

9 CBS TV DISTRIBUTION JUDGE JUDY (AT) 5 2.24 2,697

10 CBS SURVIVOR 1 2.15 2,592

11 CBS MOM 1 2.10 2,528

12 ABC AMERICAN IDOL SP-3/6 1 2.03 2,446

13 NBC SATURDAY NIGHT 1 1.98 2,392

14 DADT/LITTON WEEKEND ADVENTURE 1 1.97 2,372

15 ABC GREY'S ANATOMY 1 1.91 2,301

16 CBS TV DISTRIBUTION JEOPARDY (AT) 5 1.88 2,272

17 CBS TV DISTRIBUTION WHEEL OF FORTUNE 5 1.86 2,247

18 ABC AMERICAN IDOL-SUN 1 1.83 2,203

19 ABC BACHELOR: WOMEN TELL ALL 1 1.82 2,191

20 CBS CBS NWS:GAYLE KING-RKELLY 1 1.72 2,074

21 NBC NBC NIGHTLY NEWS 5 1.62 1,955

22 ABC ABC WORLD NEWS TONIGHT 5 1.59 1,920

23 ABC GOOD DOCTOR, THE 1 1.46 1,755

24 CBS FAM 1 1.45 1,748

25 NBC ENEMY WITHIN 1 1.44 1,733

26 FOX LAST MAN STANDING 1 1.41 1,702

27 CBS S.W.A.T. 1 1.39 1,676

28 CBS HAWAII FIVE-0 1 1.38 1,666

29 NBC NEW AMSTERDAM 1 1.37 1,656

30 WARNER BROS. TV BIG BANG WKND (AT) 2 1.35 1,632

31 FOX RESIDENT, THE 1 1.34 1,616

32 NBC UNIVERSAL DATELINE WKLY (AT) 1 1.32 1,592

33 20TH TELEVISION MODERN FAMILY-WK-SYN (AT) 1 1.31 1,584

34 20TH TELEVISION MODERN FAMILY-MF-SYN (AT) 5 1.30 1,574

35 ABC AMER FUNN HM VIDEOS-7PM 1 1.29 1,554

36 ABC WHISKEY CAVALIER 1 1.28 1,548

37 CBS BLUE BLOODS 1 1.26 1,520

38 CBS 60 MINUTES 1 1.26 1,518

39 FOX MNSTR ENRGY NASCAR CUP 1 1.23 1,489

40 ABC STATION 19 1 1.23 1,483

41 FOX PASSAGE, THE 1 1.22 1,476

42 NBC TODAY SHOW 5 1.22 1,468

43 NBC WORLD OF DANCE 1 1.21 1,455

44 CBS MAN WITH A PLAN 1 1.20 1,446

45 CBS TV DISTRIBUTION ENTERTAINMENT TONIGHT(AT) 5 1.20 1,445

46 CBS NEIGHBORHOOD, THE-ENC 1 1.18 1,423

47 20TH TELEVISION FAMILY FEUD-WK (AT) 1 1.17 1,417

48 USA NETWORK WWE ENTERTAINMENT 3 1.16 1,394

49 NBC SUPERSTORE 1 1.15 1,390

49 ABC SHARK TANK-SUN 10:01PM 1 1.15 1,390

TOP 100 PROGRAMS ADULTS 25-54

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Dates: 3/4/2019 - 3/10/2019 P25-54 P25-54

Live+SD Live+SD

Rank Originator Program # of Telecasts US AA%

(x.xx)

US AA Proj

(000 s)

51 FOX FAMILY GUY 1 1.14 1,375

52 FOX 24 HOURS TO HELL-SP 8P 1 1.08 1,297

52 ABC NBA SAT PRIMETIME ON ABC 1 1.08 1,297

54 FOX 24 HOURS TO HELL & BACK 1 1.07 1,289

55 CBS MAGNUM P.I. 1 1.07 1,287

56 FOX COOL KIDS, THE 1 1.07 1,286

57 CBS CBS EVENING NEWS 5 1.06 1,276

58 20TH TELEVISION FAMILY GUY-MF-SYN (AT) 5 1.06 1,275

59 FOX MNSTR ENRGY NASCAR WNR CR 1 1.06 1,274

60 ABC ROOKIE, THE 1 1.04 1,258

61 CBS GOD FRIENDED ME 1 1.04 1,256

62 CBS NCIS-ENC 1 1.04 1,254

63 20TH TELEVISION LAST MAN STNDG-MF-SYN(AT) 5 1.04 1,250

64 ABC GOOD MORNING, AMERICA 5 1.02 1,236

65 FOX BOB'S BURGERS 1 1.02 1,232

66 FOX SIMPSONS 1 1.02 1,227

67 20TH TELEVISION BOBS BURGERS-SYN (AT) 1 1.01 1,217

68 CBS TV DISTRIBUTION INSIDE EDITION (AT) 5 0.98 1,183

69 ABC 20/20-FRI 1 0.98 1,182

70 NBC WILL & GRACE 1 0.98 1,181

71 CBS TV DISTRIBUTION DR. PHIL SHOW (AT) 5 0.97 1,167

72 20TH TELEVISION FAMILY GUY-WK-SYN (AT) 1 0.94 1,136

73 ABC ABC WRLD NEWS TONIGHT-SUN 1 0.93 1,117

74 FOX ORVILLE, THE 1 0.92 1,113

75 CBS ARETHA GRAMMY CELEBRATION 1 0.92 1,110

76 CBS CBS THIS MORNING-1 5 0.92 1,109

77 CBS SUNDAY MORNING 1 0.92 1,107

78 NBC NBC NIGHTLY NEWS-SUN 1 0.91 1,103

79 NBC NBC NIGHTLY NEWS-SAT. 1 0.90 1,089

80 NBC SNL PRIME-SAT 1 0.90 1,086

81 ABC NBA SAT PRIMTME POST-3/9 1 0.88 1,063

82 FOX MNSTR ENRGY NASCAR POST 1 0.88 1,061

83 NBC CHICAGO FIRE-ENC 1 0.87 1,054

84 CBS FBI-ENC 1 0.87 1,051

85 FOX FAMILY GUY-SUN 930P 1 0.86 1,039

86 NBC CHICAGO MED-ENC 1 0.85 1,030

87 NBC DATELINE MYSTERY-1 1 0.84 1,013

87 NBC GOOD GIRLS 1 0.84 1,013

89 USA NETWORK WWE SMACKDOWN 1 0.84 1,010

90 NBC CHICAGO PD-ENC 1 0.82 994

91 NBC BROOKLYN NINE-NINE 1 0.82 984

92 CBS PRICE IS RIGHT 2 5 0.81 976

92 FOX MASTERCHEF CELEB SHOWDOWN 1 0.81 976

94 NBC UNIVERSAL ACCESS LV-WKD 1 0.81 974

95 NBC DATELINE FRI 1 0.80 967

95 CBS WORLD'S BEST, THE 1 0.80 967

97 SONY PICTURES TV GOLDBERGS (AT) 6 0.80 965

98 ABC FRESH OFF THE BOAT 1 0.79 950

99 NBC BLINDSPOT 1 0.78 936

100 NBC BLACKLIST 1 0.77 931

TOP 100 PROGRAMS ADULTS 25-54

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Dates: 1/28/2019 - 2/24/2019 P18-49 P18-49

Live+SD Live+SD

Rank Originator Program # of Telecasts US AA%

(x.xx)

US AA Proj

(000 s)

1 CBS SUPER BOWL LIII 1 31.14 40,128

2 CBS SUPER BOWL LIII POST-GUN 1 27.30 35,178

3 CBS SUPER BOWL LIII POST-GAME 1 18.31 23,592

4 CBS SUPER BOWL KICK-OFF 1 16.51 21,277

5 CBS SUPER BOWL TODAY-5 1 8.32 10,725

6 ABC OSCARS, THE 1 7.70 9,917

7 CBS SUPER BOWL TODAY-4 1 5.64 7,271

8 CBS GRAMMY AWARDS 1 5.61 7,224

9 CBS SUPER BOWL TODAY-3 1 3.49 4,501

10 ABC LIVE FROM THE RED CARPET3 1 3.16 4,071

11 FOX MASKED SINGER, THE 4 2.45 3,161

12 CBS BIG BANG THEORY, THE 3 2.42 3,118

13 CBS SUPER BOWL TODAY-2 1 2.11 2,724

14 ABC LIVE FROM THE RED CARPET2 1 1.99 2,568

15 CBS WORLD'S BEST, THE 4 1.91 2,458

16 CBS YOUNG SHELDON 3 1.85 2,388

17 ABC BACHELOR, THE 4 1.85 2,385

18 20TH TELEVISION FAMILY FEUD (AT) 20 1.82 2,345

19 FOX FOX NASCAR DAYTONA 500 1 1.80 2,323

20 WARNER BROS. TV BIG BANG-SYN (AT) 20 1.77 2,284

21 NBC THIS IS US 2 1.76 2,273

22 NBC ELLENS GAME OF GMS 1 1/29 1 1.71 2,204

23 NBC AGT CHAMPIONS 4 1.71 2,197

24 CBS TV DISTRIBUTION JUDGE JUDY (AT) 20 1.70 2,192

25 CBS SURVIVOR 1 1.62 2,082

26 ABC GREY'S ANATOMY 4 1.61 2,070

27 FOX FOX DAYTONA WINNERS CIRCL 1 1.55 2,003

28 CBS LATE SHOW-COLBERT-SB 1 1.54 1,988

29 TURNER NETWORK TELEVISION 2019 NBA ALL STAR GAME 2 1.51 1,945

30 CBS SUPER BOWL TODAY-1 1 1.49 1,916

31 CBS GRAMMY AWARDS RED CARPET 1 1.48 1,906

32 NBC ELLENS GAME OF GAMES 4 1.48 1,902

33 NBC STATE-UNION ANALYSIS-NBC 1 1.44 1,859

34 CBS TV DISTRIBUTION WHEEL OF FORTUNE 20 1.34 1,721

35 NBC CHICAGO MED 3 1.33 1,720

36 FOX FOX DAYTONA 500 PACE LAP 1 1.32 1,699

37 CBS TV DISTRIBUTION JEOPARDY (AT) 20 1.31 1,683

38 ABC LIVE FROM THE RED CARPET1 1 1.29 1,667

39 CBS NCIS 2 1.29 1,664

40 DADT/LITTON WEEKEND ADVENTURE 4 1.27 1,642

41 CBS NEIGHBORHOOD, THE 3 1.26 1,627

42 TURNER NETWORK TELEVISION NBA ALLSTAR SAT NIGHT 2 1.24 1,600

43 CBS MOM 3 1.24 1,593

44 NBC CHICAGO FIRE 3 1.23 1,590

45 NBC CHICAGO PD 3 1.22 1,575

46 FOX FOX DAYTONA 500 POST-RACE 1 1.22 1,568

46 CBS BIG BANG THEORY, THE-ENC 1 1.22 1,568

48 NBC ELLENS GAME OF GMS 2 1/29 1 1.21 1,565

49 CBS BIG BROTHER-WED 1/30 1 1.17 1,511

50 NBC SATURDAY NIGHT 4 1.17 1,501

TOP 100 PROGRAMS ADULTS 18-49

Page 10: TVB VidLytics Weekly Television Performance Metrics › Portals › 0 › media › file › VidLytics › 2018... · 2019-03-21 · Social Media platform Reach 22% 8% 40% 13% 16%

Dates: 1/28/2019 - 2/24/2019 P18-49 P18-49

Live+SD Live+SD

Rank Originator Program # of Telecasts US AA%

(x.xx)

US AA Proj

(000 s)

51 CBS BIG BROTHER-THU 2/7 1 1.12 1,449

52 CBS BIG BROTHER-MON 1/28 1 1.11 1,435

53 CBS YOUNG SHELDON-ENC 1 1.10 1,416

54 FOX 24 HOURS TO HELL & BACK 4 1.10 1,413

55 NBC NBC NIGHTLY NEWS 20 1.09 1,406

56 ABC NBA SUNDAY SHOWCASE 2 1.08 1,386

57 CBS BIG BROTHER-MON 2/4 1 1.07 1,381

58 ABC GOLDBERGS, THE 4 1.06 1,370

59 FOX LAST MAN STANDING 3 1.06 1,368

60 ABC ABC WORLD NEWS TONIGHT 19 1.06 1,367

61 WARNER BROS. TV BIG BANG WKND (AT) 8 1.06 1,363

62 NBC TITAN GAMES 4 1.06 1,360

63 ABC NBA SAT PRIMETIME ON ABC 3 1.05 1,355

64 ABC MILLION LITTLE THINGS 4 1.05 1,349

65 CBS STATE OF UNION ANALYSIS-1 1 1.04 1,345

66 ABC ANALYSIS 1-ABC 1 1.04 1,336

67 UNI PREMIO LO NUESTRO 19 2/21 1 1.03 1,332

68 20TH TELEVISION MODERN FAMILY-WK-SYN (AT) 4 1.03 1,329

69 CBS SUPER BOWL GREAT COMMRCLS 1 1.02 1,316

70 ABC WRLD NEWS TONITE 1 1.02 1,313

71 CBS MAN WITH A PLAN 3 1.01 1,307

72 NBC MANIFEST 4 1.01 1,301

73 CBS BIG BROTHER-FRI 2/8 1 1.01 1,299

74 FOX LAST MAN STANDING-SP 830P 1 1.00 1,290

75 TURNER NETWORK TELEVISION NBA ALLSTAR TIP OFF 2 1.00 1,289

76 NBC NEW AMSTERDAM 2 0.98 1,268

77 20TH TELEVISION MODERN FAMILY-MF-SYN (AT) 20 0.97 1,255

78 ABC GOOD DOCTOR, THE 4 0.95 1,229

79 FOX RESIDENT, THE 4 0.95 1,227

80 20TH TELEVISION FAMILY FEUD-WK (AT) 4 0.94 1,216

81 FOX MNSTR ENRGY NASCAR CUP 1 0.93 1,204

82 CBS FBI 2 0.93 1,197

83 CBS BIG BROTHER-WED 2/13 1 0.93 1,194

84 20TH TELEVISION BOBS BURGERS-SYN (AT) 4 0.92 1,188

85 CBS FAM 3 0.92 1,185

86 CBS ALLIANCE OF AMERICAN FTBL 1 0.91 1,175

87 FOX PASSAGE, THE 4 0.90 1,162

88 USA NETWORK WWE ENTERTAINMENT 12 0.90 1,161

89 ABC MODERN FAMILY 4 0.89 1,142

90 20TH TELEVISION FAMILY GUY-MF-SYN (AT) 20 0.86 1,114

91 CBS TONY GOES TO SUPER BOWL 1 0.86 1,105

92 ABC SCHOOLED 4 0.86 1,102

93 CBS S.W.A.T. 4 0.85 1,091

94 NBC UNIVERSAL DATELINE WKLY (AT) 4 0.84 1,088

95 20TH TELEVISION LAST MAN STNDG-MF-SYN(AT) 20 0.84 1,086

96 ABC WHISKEY CAVALIER SP-2/24 1 0.84 1,084

97 NBC LAW AND ORDER:SVU 4 0.84 1,083

98 FOX FAMILY GUY 2 0.84 1,077

99 AMC WALKING DEAD BONUS 1 0.83 1,076

100 CBS 60 MINUTES 1 0.83 1,073

TOP 100 PROGRAMS ADULTS 18-49

Page 11: TVB VidLytics Weekly Television Performance Metrics › Portals › 0 › media › file › VidLytics › 2018... · 2019-03-21 · Social Media platform Reach 22% 8% 40% 13% 16%

Rank Program Name Originator # Telecasts AA % Proj (000)

51 GOOD MORNING, AMERICA ABC 4 1.6 1,953

52 NCIS: LOS ANGELES 10P-SP CBS 1 1.6 1,950

53 BACHELOR IN PARADISE-9/1 ABC 1 1.6 1,949

54 GOLDBERGS-WED 9:31PM, THE ABC 1 1.6 1,939

55 AMERICA GOT TALENT-WED 8P NBC 1 1.6 1,932

56 FOX COLLEGE FOOTBALL-GUN FOX 1 1.6 1,869

57 HOTEL HELL-LABOR DAY 9P FOX 1 1.6 1,858

58 LAW & ORDER:SVU-WKL (AT) NBC UNIVERSAL 1 1.5 1,850

59 HOUSE-SYN (AT) NBC UNIVERSAL 1 1.5 1,842

60 NBC-NITELY-NEWS 9/4 NBC 1 1.5 1,837

61 TODAY SHOW NBC 4 1.5 1,818

62 UNFORGETTABLE CBS 1 1.5 1,811

62 ABC WRLD NEWS TONIGHT-9/1 ABC 1 1.5 1,811

64 SO YOU THINK CN DANCE FOX 1 1.5 1,802

65 FAMILY GUY-WK-SYN (AT) 20TH TELEVISION 1 1.5 1,794

66 MI CORAZON ES TUYO WED UNI 1 1.5 1,791

67 60 MINUTES CBS 1 1.5 1,784

68 MODERN FAMILY SP 2-9/3 ABC 1 1.5 1,783

69 STORY OF FROZEN, THE ABC 1 1.5 1,753

69 GOLDBERGS SP 2-9/3, THE ABC 1 1.5 1,753

71 MODERN FAMILY SP 1-9/3 ABC 1 1.5 1,737

72 MI CORAZON ES TUYO TUE UNI 1 1.5 1,736

73 WWE ENTERTAINMENT USA NETWORK 3 1.5 1,735

74 SATURDAY NIGHT NBC 1 1.4 1,723

75 FOOD FIGHTERS NBC 1 1.4 1,722

76 HASTA FIN DEL MUNDO TUE UNI 1 1.4 1,707

77 WHEEL OF FORTUNE CBS TV DISTRIBUTION 5 1.4 1,692

78 CBS NFL TODAY CBS 1 1.4 1,685

79 TONIGHT SHOW NBC 4 1.4 1,674

80 HASTA FIN DEL MUNDO THU UNI 1 1.4 1,662

81 MI CORAZON ES TUYO MON UNI 1 1.4 1,661

81 MI CORAZON ES TUYO THU UNI 1 1.4 1,661

83 EXTANT CBS 1 1.4 1,642

84 US OPEN TEN-SUN-FINAL CBS 1 1.4 1,638

85 GOLDBERGS-WED 8:30PM, THE ABC 1 1.4 1,629

86 HASTA FIN DEL MUNDO WED UNI 1 1.4 1,617

87 CBS EVENING NEWS CBS 3 1.3 1,613

88 ENTERTAINMENT TONIGHT(AT) CBS TV DISTRIBUTION 5 1.3 1,609

89 JEOPARDY (AT) CBS TV DISTRIBUTION 5 1.3 1,601

89 CBS FALL PREVIEW CBS 1 1.3 1,601

91 CRIMINAL MINDS CBS 1 1.3 1,596

92 MI CORAZON ES TUYO FRI UNI 1 1.3 1,574

92 SHARK TANK ABC 1 1.3 1,574

94 HASTA FIN DEL MUNDO MON UNI 1 1.3 1,549

95 MIKE & MOLLY SPECIAL CBS 1 1.3 1,540

96 NASCAR COUNTDOWN-RICHMOND ABC 1 1.3 1,532

97 RUNNING WILD:B GRYLLS 9/1 NBC 1 1.3 1,521

98 GOLDBERGS SP 1-9/3, THE ABC 1 1.3 1,510

99 DATELINE FRI NBC 1 1.3 1,495

100 NBC NIGHTLY NEWS 9/1 NBC 1 1.2 1,481

Top 100 Programs P25-54 (continued)9/1/14-9/7/14 P25-54 L+SD

Rank Program Name Originator # Telecasts AA % Proj (000)

51 GOOD MORNING, AMERICA ABC 4 1.6 1,953

52 NCIS: LOS ANGELES 10P-SP CBS 1 1.6 1,950

53 BACHELOR IN PARADISE-9/1 ABC 1 1.6 1,949

54 GOLDBERGS-WED 9:31PM, THE ABC 1 1.6 1,939

55 AMERICA GOT TALENT-WED 8P NBC 1 1.6 1,932

56 FOX COLLEGE FOOTBALL-GUN FOX 1 1.6 1,869

57 HOTEL HELL-LABOR DAY 9P FOX 1 1.6 1,858

58 LAW & ORDER:SVU-WKL (AT) NBC UNIVERSAL 1 1.5 1,850

59 HOUSE-SYN (AT) NBC UNIVERSAL 1 1.5 1,842

60 NBC-NITELY-NEWS 9/4 NBC 1 1.5 1,837

61 TODAY SHOW NBC 4 1.5 1,818

62 UNFORGETTABLE CBS 1 1.5 1,811

62 ABC WRLD NEWS TONIGHT-9/1 ABC 1 1.5 1,811

64 SO YOU THINK CN DANCE FOX 1 1.5 1,802

65 FAMILY GUY-WK-SYN (AT) 20TH TELEVISION 1 1.5 1,794

66 MI CORAZON ES TUYO WED UNI 1 1.5 1,791

67 60 MINUTES CBS 1 1.5 1,784

68 MODERN FAMILY SP 2-9/3 ABC 1 1.5 1,783

69 STORY OF FROZEN, THE ABC 1 1.5 1,753

69 GOLDBERGS SP 2-9/3, THE ABC 1 1.5 1,753

71 MODERN FAMILY SP 1-9/3 ABC 1 1.5 1,737

72 MI CORAZON ES TUYO TUE UNI 1 1.5 1,736

73 WWE ENTERTAINMENT USA NETWORK 3 1.5 1,735

74 SATURDAY NIGHT NBC 1 1.4 1,723

75 FOOD FIGHTERS NBC 1 1.4 1,722

76 HASTA FIN DEL MUNDO TUE UNI 1 1.4 1,707

77 WHEEL OF FORTUNE CBS TV DISTRIBUTION 5 1.4 1,692

78 CBS NFL TODAY CBS 1 1.4 1,685

79 TONIGHT SHOW NBC 4 1.4 1,674

80 HASTA FIN DEL MUNDO THU UNI 1 1.4 1,662

81 MI CORAZON ES TUYO MON UNI 1 1.4 1,661

81 MI CORAZON ES TUYO THU UNI 1 1.4 1,661

83 EXTANT CBS 1 1.4 1,642

84 US OPEN TEN-SUN-FINAL CBS 1 1.4 1,638

85 GOLDBERGS-WED 8:30PM, THE ABC 1 1.4 1,629

86 HASTA FIN DEL MUNDO WED UNI 1 1.4 1,617

87 CBS EVENING NEWS CBS 3 1.3 1,613

88 ENTERTAINMENT TONIGHT(AT) CBS TV DISTRIBUTION 5 1.3 1,609

89 JEOPARDY (AT) CBS TV DISTRIBUTION 5 1.3 1,601

89 CBS FALL PREVIEW CBS 1 1.3 1,601

91 CRIMINAL MINDS CBS 1 1.3 1,596

92 MI CORAZON ES TUYO FRI UNI 1 1.3 1,574

92 SHARK TANK ABC 1 1.3 1,574

94 HASTA FIN DEL MUNDO MON UNI 1 1.3 1,549

95 MIKE & MOLLY SPECIAL CBS 1 1.3 1,540

96 NASCAR COUNTDOWN-RICHMOND ABC 1 1.3 1,532

97 RUNNING WILD:B GRYLLS 9/1 NBC 1 1.3 1,521

98 GOLDBERGS SP 1-9/3, THE ABC 1 1.3 1,510

99 DATELINE FRI NBC 1 1.3 1,495

100 NBC NIGHTLY NEWS 9/1 NBC 1 1.2 1,481

Top 100 Programs P25-54 (continued)9/1/14-9/7/14 P25-54 L+SD

Dates: 1/28/2019 - 2/24/2019 P25-54 P25-54

Live+SD Live+SD

Rank Originator Program # of Telecasts US AA%

(x.xx)

US AA Proj

(000 s)

1 CBS SUPER BOWL LIII 1 34.73 41,899

2 CBS SUPER BOWL LIII POST-GUN 1 29.94 36,125

3 CBS SUPER BOWL LIII POST-GAME 1 19.89 23,992

4 CBS SUPER BOWL KICK-OFF 1 19.18 23,134

5 CBS SUPER BOWL TODAY-5 1 9.83 11,860

6 ABC OSCARS, THE 1 9.49 11,444

7 CBS SUPER BOWL TODAY-4 1 6.81 8,218

8 CBS GRAMMY AWARDS 1 6.72 8,110

9 CBS SUPER BOWL TODAY-3 1 4.29 5,176

10 ABC LIVE FROM THE RED CARPET3 1 4.09 4,932

11 CBS BIG BANG THEORY, THE 3 3.82 4,612

12 FOX MASKED SINGER, THE 4 3.19 3,844

13 CBS YOUNG SHELDON 3 2.99 3,605

14 ABC LIVE FROM THE RED CARPET2 1 2.70 3,254

15 FOX FOX NASCAR DAYTONA 500 1 2.62 3,158

16 CBS SUPER BOWL TODAY-2 1 2.60 3,138

17 WARNER BROS. TV BIG BANG-SYN (AT) 20 2.60 3,134

18 20TH TELEVISION FAMILY FEUD (AT) 20 2.56 3,094

19 CBS TV DISTRIBUTION JUDGE JUDY (AT) 20 2.50 3,019

20 NBC AGT CHAMPIONS 4 2.44 2,949

21 NBC THIS IS US 2 2.38 2,870

22 CBS WORLD'S BEST, THE 4 2.38 2,869

23 NBC ELLENS GAME OF GMS 1 1/29 1 2.36 2,846

24 CBS SURVIVOR 1 2.28 2,746

25 FOX FOX DAYTONA WINNERS CIRCL 1 2.14 2,584

26 CBS NCIS 2 2.06 2,483

27 CBS MOM 3 2.04 2,465

28 NBC STATE-UNION ANALYSIS-NBC 1 2.03 2,445

29 ABC BACHELOR, THE 4 2.03 2,444

30 NBC ELLENS GAME OF GAMES 4 2.02 2,436

31 DADT/LITTON WEEKEND ADVENTURE 4 2.01 2,423

32 ABC GREY'S ANATOMY 4 2.00 2,413

33 CBS TV DISTRIBUTION WHEEL OF FORTUNE 20 1.94 2,346

34 CBS NEIGHBORHOOD, THE 3 1.92 2,320

35 FOX FOX DAYTONA 500 PACE LAP 1 1.90 2,289

36 NBC CHICAGO MED 3 1.89 2,286

37 CBS GRAMMY AWARDS RED CARPET 1 1.89 2,279

38 CBS LATE SHOW-COLBERT-SB 1 1.87 2,259

39 CBS BIG BANG THEORY, THE-ENC 1 1.86 2,243

40 CBS TV DISTRIBUTION JEOPARDY (AT) 20 1.85 2,236

41 CBS SUPER BOWL TODAY-1 1 1.85 2,228

42 CBS YOUNG SHELDON-ENC 1 1.80 2,168

43 NBC CHICAGO FIRE 3 1.77 2,135

44 ABC LIVE FROM THE RED CARPET1 1 1.75 2,109

45 NBC CHICAGO PD 3 1.72 2,073

46 NBC NBC NIGHTLY NEWS 20 1.71 2,065

47 NBC ELLENS GAME OF GMS 2 1/29 1 1.71 2,062

48 ABC ABC WORLD NEWS TONIGHT 19 1.69 2,040

49 FOX FOX DAYTONA 500 POST-RACE 1 1.66 2,008

50 NBC SATURDAY NIGHT 4 1.66 2,005

TOP 100 PROGRAMS ADULTS 25-54

Page 12: TVB VidLytics Weekly Television Performance Metrics › Portals › 0 › media › file › VidLytics › 2018... · 2019-03-21 · Social Media platform Reach 22% 8% 40% 13% 16%

Dates: 1/28/2019 - 2/24/2019 P25-54 P25-54

Live+SD Live+SD

Rank Originator Program # of Telecasts US AA%

(x.xx)

US AA Proj

(000 s)

51 CBS SUPER BOWL GREAT COMMRCLS 1 1.64 1,978

52 ABC WRLD NEWS TONITE 1 1.62 1,959

53 CBS BIG BROTHER-WED 1/30 1 1.60 1,932

54 FOX LAST MAN STANDING 3 1.59 1,921

55 CBS BIG BROTHER-THU 2/7 1 1.59 1,920

56 CBS MAN WITH A PLAN 3 1.58 1,905

57 FOX LAST MAN STANDING-SP 830P 1 1.55 1,875

58 ABC GOLDBERGS, THE 4 1.53 1,850

59 TURNER NETWORK TELEVISION 2019 NBA ALL STAR GAME 2 1.53 1,845

60 CBS BIG BROTHER-MON 1/28 1 1.52 1,834

61 CBS FAM 3 1.49 1,802

62 NBC TITAN GAMES 4 1.48 1,787

63 ABC MILLION LITTLE THINGS 4 1.48 1,781

64 CBS FBI 2 1.46 1,761

65 FOX 24 HOURS TO HELL & BACK 4 1.46 1,757

66 WARNER BROS. TV BIG BANG WKND (AT) 8 1.45 1,755

67 NBC MANIFEST 4 1.44 1,732

68 CBS STATE OF UNION ANALYSIS-1 1 1.43 1,726

69 NBC NEW AMSTERDAM 2 1.40 1,689

70 ABC ANALYSIS 1-ABC 1 1.40 1,685

71 CBS BIG BROTHER-MON 2/4 1 1.40 1,683

72 FOX RESIDENT, THE 4 1.37 1,652

73 FOX MNSTR ENRGY NASCAR CUP 1 1.35 1,628

74 CBS BIG BROTHER-FRI 2/8 1 1.33 1,607

75 20TH TELEVISION MODERN FAMILY-WK-SYN (AT) 4 1.33 1,599

76 ABC MODERN FAMILY 4 1.32 1,589

77 CBS S.W.A.T. 4 1.31 1,576

78 TURNER NETWORK TELEVISION NBA ALLSTAR SAT NIGHT 2 1.30 1,570

79 20TH TELEVISION MODERN FAMILY-MF-SYN (AT) 20 1.27 1,528

80 FOX NEWS CHANNEL STATE OF THE UNION 2019 2 1.26 1,524

81 FOX PASSAGE, THE 4 1.26 1,521

82 CBS 60 MINUTES 1 1.26 1,517

83 ABC SCHOOLED 4 1.25 1,511

84 NBC UNIVERSAL DATELINE WKLY (AT) 4 1.25 1,506

84 CBS HAWAII FIVE-0 3 1.25 1,506

86 20TH TELEVISION FAMILY FEUD-WK (AT) 4 1.23 1,487

86 CBS BIG BROTHER-WED 2/13 1 1.23 1,487

88 ABC GOOD DOCTOR, THE 4 1.23 1,481

89 NBC TODAY SHOW 20 1.22 1,473

90 ABC NBA SUNDAY SHOWCASE 2 1.21 1,465

91 CBS 60 MINUTES PRESENTS 1 1.20 1,446

92 CBS HAWAII FIVE-0 - SPECIAL 1 1.19 1,440

93 CBS MACGYVER 3 1.19 1,438

94 20TH TELEVISION LAST MAN STNDG-MF-SYN(AT) 20 1.19 1,435

95 CBS CRIMINAL MINDS 2 1.19 1,434

96 CBS BLUE BLOODS 3 1.19 1,433

97 CBS MAGNUM P.I. 2 1.18 1,427

98 FOX COOL KIDS, THE 2 1.18 1,425

99 NBC NBC NIGHTLY NEWS-SUN 3 1.17 1,416

100 ABC AMERICAN HOUSEWIFE 4 1.17 1,413

TOP 100 PROGRAMS ADULTS 25-54

Page 13: TVB VidLytics Weekly Television Performance Metrics › Portals › 0 › media › file › VidLytics › 2018... · 2019-03-21 · Social Media platform Reach 22% 8% 40% 13% 16%

Data Sources:

The Nielsen Total Audience Report: Q3 2018; Total Use of Television included Live TV + Time-shifted TV as

well as TV-connected devices (DVD, Game Console, Internet Connected Device, including Smart TV app usage).

Ratings: The Nielsen Company, NPower, NNTV, NLTV, Arianna

Newspaper TV Viewing Area: SRDS Circulation, 2009, 2014 & 2019

National Broadcast: The Nielsen Company, NNTV, Live + Same Day estimates, S/O-S/O = Sign-On to Sign-Off

Time Shifted Programs: The Nielsen Company, NNTV, Live and Live + Same Day estimates

Top 100 Programs: The Nielsen Company, NNTV

Syndication: The Nielsen Company, NNTV, Live + Same Day. Syndication data is a week behind the current

report week.

Hispanic Households: The Nielsen Company, NPower, Live + Same Day

Spanish Language Programs: The Nielsen Company, NPower, Live + Same Day. For Primetime daypart, Spanish

Broadcast affiliates: Azteca, Estrella TV, Telemundo, UniMas & Univision; English Broadcast affiliates: ABC,

NBC, CBS, Fox, CW, Me TV, Bounce TV, Cozi TV, Escape, Grit & Laff. Independents excluded due to unknown

language format. For local markets: The Nielsen Company, Arianna, Live + Same Day.

Local Market At-A–Glance/Overview: SRDS (Nielsen Segmentation & Market Solutions), GfK MEMRI

Local Market Close-Up: Nielsen NLTV, Kantar Media