Documentation and Promotions Campaign Proposal

A movement for Filipino social and eco entrepreneurs.

#truefilipino #golocal #bayanihan #atingtotoo

Project Outline

• Promote social entrepreneurship, ecotourism and integral community development

• Self-supporting documentation of efforts and evangelical material

• Recognize Community Leaders and their efforts.– Scope: Social to Mass Media Networks– Products: Content and Mass Community– Timeline: June 2015 – May 2016– Risks: High Upfront Costs and Low traction

Challenges :• Communicating the importance and relevance

of integral community development• Sustaining documentation and promotion

efforts• Showing people the reality of

Solutions : Find and Convert Influencer Champions and show thru mass media

Unfair Advantage : Audience Builder

Organic Crusaders

Online

Festival

Show

Unfair Advantage : Direct Access

Content

Foundations

Communities

Entrepreneurs

Key Partnerships and Offerings

• Block-timers / Network Producers– Co-production and Revenue Split

• Production Houses– Discount for Credits and Backend

• Events Partner • Non-profit– Name Partner and Content for their perusal

• Advertising Sales– Unique Product Offering and Commission

Numbers