tutoring with visual rhetoric | first year writing showcase | depaul university center for...
TRANSCRIPT
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By Kate F.,
Laura M., and
Julia Ha.
TUTORING WITH
VISUAL RHETORIC
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Definition: The use of images as argument
Lets pictures speak for themselves through the use of
iconography and symbology recognizable by the viewers
thanks to a priori knowledge.
Translation?
Applications: conversation between elements on a
page/screen/board/canvas; use of fonts and colors;
significance of existing images and visuals
VISUAL RHETORIC
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EXAMPLES OF VISUAL RHETORIC:
CONTEMPORARY ICONOGRAPHY
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WHAT NOT TO DO
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Balance
Contrast
Direction/Movement
Emphasis
Proportion
Scale
Repetition/Rhythm/Pattern
Unity
PRINCIPLES OF DESIGN
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BALANCE
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CONTRAST
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DIRECTION/MOVEMENT
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EMPHASIS
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PROPORTION AND SCALE
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REPETITION/RHYTHM/PATTERN
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UNITY
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Contrast draws the eye to the page
Repetition involves reusing design elements throughout a
document
A l ignment refers to how the elements on a page are lined up
with each other
Proximity refers to keeping related items together
PRINCIPLES OF DESIGN - a helpful
mnemonic
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Using color rhetorically
Contrast draws attention
Colors have cultural associations
Context
Video and (fun) helpful resource, for you and for writers!
http://www.mariaclaudiacortes.com/colors/colors.html
COLOR THEORY
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FONT PERSONALITIES
• Times New Roman – University Center for Writing-
based Learning
• Lucida Handwriting – University Center
for Writing-based Learning
• Comic Sans – University Center for Writing-based Learning
• Papyrus – University Center for Writing-based Learning
• Rockwell – University Center for Writing-based
Learning
• Impact – University Center for Writing-based Learning
• Courier New – University Center for
Writing-based Learning
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Tutoring and Fellowing
First Year Writ ing Showcase Participants
Congratulate them first on their accomplishment!
Give them their Poster Board and go through the checklist
Brainstorm ideas
Everyday
Resumes
Digication portfolios
Multimodal projects
At the UCWbL
UCWbL Portfolios
Take advantage of the features provided by using an electronic platform
Enhance the concepts of your Tutoring Philosophy, Professional Development Activities, and other components by using images
UCWbL Init iatives
Create posters and other promotional media for the UCWbL
Get involved and participate in various, creative professional development activities
FROM THEORY TO PRACTICE
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To ask the writer:
What is going on your board?
How will you communicate your main argument
Recommendation: invite writer to sketch out their board during the
tutorial
What are your talking points?
Natural, succinct, direct explanation of your argument
What are your handouts/takeaways?
Not required, but very much appreciated
PRIORITIZING THE TUTORIAL
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USING THE CHECKLIST
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Block, Stephan M. “Dos and Don’ts of Poster Presentations.”
Biophysical Journal 71 (1996): 3527-3529.
Cortes, Maria Claudia. “Color in Motion.” Rochester Institute of
Technology, 2003. Web.
Hess, George. Creating Effective Poster Presentations. NC State
University. Web.
Lost Principles of Design . Fuel Your Creativity, 2012. Web .
Poster Presentations. Stanford School of Medicine, 2011. Web.
Purdue OWL. Visual Rhetoric . Purdue University, 2012. Web.
REFERENCES & USEFUL RESOURCES
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Lost Principles of Design:
http://www.fuelyourcreativity.com/the -lost-principles-of-
design/
Purdue OWL pages on visual rhetoric:
http://owl.english.purdue.edu/owl/section/1/7/
Color theory website:
http://www.mariaclaudiacortes.com/colors/Colors.html
NCSU page on poster presentations:
http://www.ncsu.edu/project/posters/NewSite/
HELPFUL LINKS
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First Year Programs Writing Showcase
Cortelyou Commons, Lincoln Park Campus
Wednesday, May 16, 2012
5pm-7pm
Key Note Speaker: Doug
Hesse, University of Denver
PLEASE JOIN US!