turning relationship intelligence into profit swiftly improving data quality using groupit with...
TRANSCRIPT
turning relationship intelligence into profit
Swiftly improving data qualityUsing GroupIT with InterAction
turning relationship intelligence into profit
Christopher YoungHarborough House Consulting
Business development professional; formerly: – Simmons Simmons: Head of BD,
InterAction implementation, integration etc.
– Tikit: large IA implementations with the likes of Ashurst, Burges Salmon, Mayer Brown
Currently consulting to firms on exploiting the tools.– Key Client Management– Administering IA for a large firm
Helen Belcher and Steve O’HehirAurum Solutions Limited
Technical (IT) and Accounting backgrounds.
Former Development and Sales Managers Accurate Software.
Twelve years experience of data matching/cleansing.
Currently principals of Aurum Solutions.
Market GroupIT data matching and cleansing package.
GroupIT also used for bank reconciliation in the legal sector.
© Harborough House Consulting Limited, 2009
Who are we?
turning relationship intelligence into profit
Who is confident in their data quality?
Who thinks that the InterAction tools are adequate?
Who struggles with international data?
Who would like a tool to make cleansing the data quicker and easier?
Questions
turning relationship intelligence into profit
Data Quality: The Issues…well some of them
The IA Data Quality Tools are cumbersome:
There is no easy way of checking the validity of certain data Countries
There is no way of checking the relationship between two fields: Postcode and Post town
There is no way of reformatting data to a standard Telephone numbers
© Harborough House Consulting Limited, 2009
turning relationship intelligence into profit
Overall– 7,000 invalid Countries– 105,000 invalid Cities
People– Countries - Invalid for people: 729 (4.4%)– Cities - Invalid for people:
2,924/16,059 (18.2%)– First Names - Invalid for People: 153/16,597
(1%) Companies
– Countries - Invalid for Companies: 6,265/726,868 (0.9%)
– Cities - Invalid for companies: 102,150/1,375,734 (7.4%)
Just an example… United Kingdom 450,333U.K. 2,583UK 93Scotland 74England 62Wales 20
Amsterdam 137Amstelveen 3Amsterdam Z.O. 3NL-1008 BD Amsterdam 3Amsterdam Zuidoost 2AB Amsterdam 1AG Amsterdam 1Amstredam 1EA Amsterdam 1ED Amsterdam 1JC Amsterdam 1MG Amsterdam 1NL 3000 AS Amsterdam 1
How bad can it get? One large firm…
turning relationship intelligence into profit
Reference data can be internal or external– Internal could be other databases
• e.g. PMS– External could be
• Postcodes & towns• Dialling codes
Data leaves IA for very short space of time– Little need to manage delta changes
GroupIT and InterAction
InterAction
GroupIT
Ref Data Ref Data
turning relationship intelligence into profit
Software Demonstration
turning relationship intelligence into profit
Data Cleansing is too time consuming– This tool should accelerate the speed with which you can cleanse it
……. so you can do more valuable stuff.– Reference data is externally maintained
……. so you don’t have to.
To conclude:
Currently:• Post Towns from Postcodes (UK)• Phone Numbers (UK)• First Names• Electronic Domains
Extensions:• Addresses (EU & G8) • Additional Information Fields
- Gender on title/names- Functional role on job title- etc...etc
Data sets covered:
turning relationship intelligence into profit
The ways of getting hold of GroupIT
Licence purchase (stand alone)
Licence purchase with reference tables
Bureau cleansing service
turning relationship intelligence into profit
?Christopher YoungTel: 07979 707991Email: [email protected]
Questions and Next Actions
Aurum Solutions Limited61 Windmill AvenueWOKINGHAMRG41 3XA
Harborough House ConsultingHarborough HouseLittle OxendonMARKET HARBOROUGHLE16 9SW
Steve O’HehirTel: 07825 069196Email: [email protected]