turku 2011 european capital of culture jukka saukkolin research & development manager culture...
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Turku 2011European Capital of Culture
Jukka Saukkolin
Research & Development Manager
Culture Does Good: Well-being and Communality
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Turku 2011
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Turku
Tallinn•
•
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DECISION No 1622/2006/EC OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL
• The decision covers the years 2007-2019
• Every city has to present and realise a specifically created cultural programme with a European dimension based principally on cultural cooperation
• Highlight cultural diversity in Europe• Foster cooperation between cultural operators, artists and cities• Highlight the common aspects of European cultures
• Alongside with the ’European dimension’ the cultural programme must realise ’City and Citizens’ entity.
• Foster the participation of the citizens• Be sustainable and an integral part of the long term
cultural and social development of the city
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The Bidding Process 2005-2007
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Long and wide preparation process
- thousands involved
- unanimous decision
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Turku 2011 Strategy
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Turku 2011 Principles - ’grounded theory’
• Broad definition of ’culture’
• Encounters and new cross-sectoral cooperation
• Communality and wide participation
• Long-term impacts and city development
• Goals: • Foster creative industries and infrastructures• Strenghten international cooperation• Provide well-being through culture
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Official nomination November 2007
Open call for projects in 2008- over 1000 applications submitted
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Avajaiset 15.1.2011
The Grand Opening
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Turku 2011 Programme
• The programme is an entity made up of approx. 160 projects. About 75 % of the programme projects have been selected from the open call
• The projects produce approx. 5000 events of which 3500 are open for all audiences
• Nearly 15.000 people will take part in the projects as employees, trainees or volunteers. About 80 % from Turku and the region, about 10 % from other parts of Finland and about 10 % mostly from other European countries
• Over 60 different countries are represented in the projects
• Including exhibitions, performances, concerts, public art, seminars and conferences etc
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Culture does good…
… for the city’s dynamism and creativity – for creative industries. In cultural cities things are made to happen and activities abound.
… for the city’s attractiveness – for internationality. People are willing to spend time in cities of culture and come back again and again.
… for the city’s residents and urban communities. Culture has positive impacts on health and well-being, and art is an important channel foremotions, self-expressions and communication
Communality is at the heart of every positive impacts culturehas on the city and its residents.
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Six different approaches to the theme
Turku 2011 Well-being Programme projects (over 60
projects total) focus on the topics of well-being and health
as well as the underlying principle of communality in the
following themes:
• Cultural Encounters and Interaction
• Cultural Exercise and Active Participation
• Mental Health
• Healing Power of Storytelling
• Culture at Your Reach
• Environment and Ecology
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Turku 2011 Evaluation Programme 2010-2016
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Project Examples
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The NeighbourhoodWeeks
Cultural Encounters and Interaction
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Cultural Exercise and Participation
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Hair
Participation and Communality
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Many Stories of Being
Mental Health
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Verso:Literary Art
For Children
Healing Power of Storytelling
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Individual cultural plans for people in senior housing
Culture at your Reach
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Turku 2011 -kulttuuriohjelma ja hyvinvointiEnvironment
Flux Aura
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Research Projects
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New Professorship in Cultural Research
On Health and Wellbeing
Combining research of 4 Faculties
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Turku 2011 Evaluation Programme 2010-2016
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29
Turku 2011
National Surveys 2009-2011
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The people who are more active culturally tend to have better quality of life (Taloustutkimus
2011)
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City of Cultural Well-Being
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EViva!Preventive Stimulative Leisure
Time Action Programme2011-2014
Kulttuuri-, liikunta- ja nuorisotoimi
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33Turku 2011 -kulttuuripääkaupunkiSyyskuu 2011
T-7614 MT/np/sas
Toteutuneet osallistumiset Turku 2011 vuoden tapahtumiin: OSALLISTUMISKERTOINA
Light (n=77)
Medium (n=410)
Heavy (n=273)
Kulttuurin kuluttaminen
Muu Suomi (n=179)
Muu Varsinais-Suomi (n=173)
Turku (n=410)
Asuinpaikka
Kaikki osallistuneet (n=762)
0 20 40 60 80 100
%
47 20 13 5 8 8
12 16 22 12 16 22
28 19 22 6 14 11
63 22 7 3 3 2
36 27 9 7 7 14
54 14 15 4 9 3
58 27 15
1 kerran 2 kertaa 3 kertaa 4 kertaa 5 kertaa 6+ kertaa
2,69
4,95
3,61
1,72
3,47
2,21
1,62
Keski-arvo
"Kuinka monena eri kertana olette osallistunut Turun kulttuuripääkaupunkivuodentilaisuuksiin, tapahtumiin tai vieraillut Turku 2011 -kulttuurikohteissa?"
Suomalaiset 15–79-vuotiaat, tapahtumiin osallistuneet
Estim.
1 419 000
328 000
572 000
517 000
754 000
609 000
53 000
Number of times of visits to Turku 2011 events
”How many separate times have you visited Turku 2011 events of Turku cultural sites?”
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34Turku 2011 -kulttuuripääkaupunkiSyyskuu 2011
T-7614 MT/np/sas
Kokemukset Turku 2011 vuoden tapahtumista
Ei lainkaan (n=60)
Melko vähän (n=55)
EI paljon eikä vähän (n=86)
Melko paljon (n=94)
Erittäin paljon (n=57)
Muualla kuin Turussa asuvat: Turku 2011 vuosi vaikutti päätökseen vierailla Turussa
40 + v. (n=274)
Alle 40 v. (n=136)
Mies (n=179)
Nainen (n=231)
Turkulaiset
Muu Suomi (n=179)
Muu Varsinais-Suomi (n=173)
Turku (n=410)
Asuinpaikka
Kaikki (n=762)
0 20 40 60 80 100
%
36 52 9 3
30 57 10 4
34 39 17 10
38 54 7 1
34 58 7 1
24 55 12 8 1
27 59 6 8
31 55 12 1
63 35 2
52 45 3
29 56 11 5
27 60 13
18 58 17 6
5) Erittäinpositiiviset
4) Melkopositiiviset
3) Ei positiiviseteikä negatiiviset
2) Melkonegatiiviset
1) Erittäinnegatiiviset
4,20
4,11
3,95
4,30
4,25
3,94
4,04
4,16
4,60
4,49
4,07
4,14
3,89
Keskiarvo5–1
"Millaiset kokemukset Teillä yleisesti on niistä kulttuuripääkaupunkivuoden tapahtumista jatilaisuuksista, joihin olette osallistunut ja Turku 2011 -kulttuurikohteista, joissa olette vieraillut?Ovatko ne..."
Suomalaiset 15–79-vuotiaat, tapahtumiin tammi-elokuussa osallistuneet
= melkopositii-viset
Experiences of Turku 2011 events”What are your experiences in general of the Turku 2011 events that you have visited and the Turku 2011 cultural sites that you have visited?
Are they…”
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Corporate Partners of the Turku 2011 Foundation
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Some possible long-term impacts
• Well-being: The importance of culture for urban development and for the wellbeing of individuals and communities will be understood more widely. Attitudes towards culture will freshen up and the level of cultural activity will rise.
• Creative industries: The infrastructures of creative industries andthe whole cultural field in Turku and the region will strengthen. The new networks between culture and other sectors will carry on.
• Internationality: The cultural actors and the city have gained many new international contacts which will make the cultural work in the region even more international in the future.