turkish german university identity design project
DESCRIPTION
Turkish German University Corporate Identity Project completed on May 21st of 2011 in RheinMain University of Applied Sciences, Wiesbaden/Germany. Project group presented 30 different concepts. All of the works and effort had very well respected. Jury decided to choose 6 different concepts for the final decisionTRANSCRIPT
THE PROJECT
Subject:The Turkish German University (TDU) is an outstanding international project of both countries – expanding
the traditional relationship and the strong economical connections between Turkey and Germany to the
sector of academic education. As a brand new institution in the market the university needs a competitive
brand strategy and a professional visual appearance, which is attracting attention in both cultural surroun-
dings.
Design Project:The basic idea in this proposal is to create various Corporate Design ideas within a collaborative Turkish
German project – according to the intercultural structure of the new university. During spring term 2011
Turkish and German design students have been working in mixed teams under the supervision of Turkish
and German project leaders and accompanied by Corporate Identity experts of both countries.
Process of the ProjectThe project started in March with a joint workshop in Turkey where we met the rector, Prof. Dr. Ziya Șanal
in Istanbul to discuss the briefing. Within a one-week-workshop at Anadolu University in Eskișehir the stu-
dents started working on the concept and the basic design elements of the Corporate Identity.
During a second meeting in May the teams continued and completed the project work. This time the
Turkish group came to Wiesbaden and visited RheinMain University. The students met Corporate Design
experts in Wiesbaden to get comments. In this second workshop the students presented the results in a
competition to a jury, which consisted of representatives of the Turkish German University,
the involved institutions (DAAD, etc.) and professional design consultants.
Between the meetings the student teams continued collaboration by using the internet for managing
communication from the distance. A web page was set up for the project and all the group leaders were
able to follow the project and progress via web.
The collaborative process of producing design concepts together in mixed teams of German and Turkish
junior designers will leave a unique intercultural experience to all participants. Generally spoken the pro-
ject gives an impression of the future atmosphere at the Turkish German University as an institution at the
intersection between two countries and cultures.
PARTICIPANTS
InstitutionsAnadolu University, Eskișehir/Turkey
RheinMain University of Applied Sciences, Wiesbaden/Germany
DAAD German Academic Exchange Service
SupervisorsProfessor T. Fikret Uçar, Anadolu University, Eskișehir/Turkey
Lecturer Cemalettin Yıldız, Anadolu University, Eskișehir/Turkey
Photography Aziz Arda Ataseven, Anadolu University, Eskișehir/Turkey
Professor Christine Wagner, RheinMain University, Wiesbaden/Germany
Lecturer Dipl. Des. Klaus Eckert RheinMain University, Wiesbaden/Germany
Project Assistent Dipl. Des. Stefanie Leuze, RheinMain University, Wiesbaden/Germany
Team 1İlkay Berk Gül
Stefanie Leuze
Team 2Ahmet Kökbudak
Anil Çakar
Team 3F. Burak Evlice
Sarah Jokhosha
Team 4İsmail Anıl Güzeliș
Karolina Zgodzinski
Team 5Emrah Șatıroğlu
Alessia Mandanici
Team 6Mert Serbest
Dominic Valentiner
Team 7Ziya Gökhan Apaydın
Mareike Stahl
Team 8Ceyhun Aksan
Ronja Scheidel
WORKSHOP IN ESKİȘEHİR
WORKSHOP IN WIESBADEN
T E A M1CONCEPT 1
Es handelt sich um ein lebendiges Corporate Design, das sich wie ein Land oder eine Universität und deren Studenten ständig weiterentwickelt. Im Laufe der Zeit generiert sich wie von selbst eine neue Formsprache die aber stets ihrer Aussage "Fortschritt und Netzwerk" treu bleibt!
Yașayan Logo konsepti, tıpkı logonun kendisi gibi yașayan ve gelișen üniversiteyi, ülkeyi ve öğrenciyi temsil eder. Bu konsept sürekli gelișerek yeni ve taze kalır fakat verdiği görsel hissiyat olan "İlerleme ve Bağlantı" fikirleri değișmez.
Lebendiges Corporate Design
Yașayan Logo Konsepti
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1CONCEPT 1
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1LOGO 1
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Kaymakamlık Meydanı
34800 Beykoz / Istanbul
P +90 (0)216 404 11 25
F +90 (0)216 404 11 27
www.tau.edu.tr
Sehr geehrter Herr Mustermann,
Die Hochschule RheinMain bietet optimale Bildungs- und Berufschancen, indem sie ihre günstige
geographische Lage, ihre konsequente Nähe zum Markt und zur Gesellschaft, ihre Forschungsak-
tivitäten und ihren gelebten Teamgeist zu einzigartiger Praxis- und Lebensnähe verbindet. Im
Mittelpunkt der Ausbildung an den drei Studienorten Wiesbaden, Rüsselsheim und Geisenheim
stehen die Studierenden.
Fachhochschulstudium bedeutet hier: Vorbereitung auf moderne Berufsfelder, welche die Anwen-
dung wissenschaftlicher Methoden oder künstlerischer Fähigkeiten erwarten. Und zwar in den
dung wissenschaftlicher Methoden oder künstlerischer Fähigkeiten erwarten. Und zwar in den
sechs Fachbereichen Architektur und Bauingenieurwesen, Design Informatik Medien, Sozialwe-
sen, Wiesbaden Business School, Ingenieurwissenschaften und Geisenheim.
dung wissenschaftlicher Methoden oder künstlerischer Fähigkeiten erwarten. Und zwar in den
sechs Fachbereichen Architektur und Bauingenieurwesen, Design Informatik Medien, Sozialwe
sen, Wiesbaden Business School, Ingenieurwissenschaften und Geisenheim.
Die Hochschule RheinMain bietet optimale Bildungs- und Berufschancen, indem sie ihre günstige
Die Hochschule RheinMain bietet optimale Bildungs- und Berufschancen, indem sie ihre günstige
geographische Lage, ihre konsequente Nähe zum Markt und zur Gesellschaft, ihre Forschungsak
geographische Lage, ihre konsequente Nähe zum Markt und zur Gesellschaft, ihre Forschungsak
-
tivitäten und ihren gelebten Teamgeist zu einzigartiger Praxis- und Lebensnähe verbindet.
Fachhochschulstudium bedeutet hier: Vorbereitung auf moderne Berufsfelder, welche die Anwen-
dung wissenschaftlicher Methoden oder künstlerischer Fähigkeiten erwarten.
Mit freundlichen Grüßen
M. Nameless
sellschaft, ihre Forschunggsak
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Kaymakamlık Meydanı
34800 Beykoz / Istanbul
P +90 (0)216 404 11 25
F +90 (0)216 404 11 27
www.tau.edu.tr
P +90 (0)216 404 11 29
[email protected] MUSTERMANNAssistant Professor
Social Science Department
dung wwi
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sen, WWie
Die Hochschule RheinMain bietet optimale Bildungs- und Berufscha
geographische Lage, ihre konsequente Nähe zum Markt und zur Gesellschaft, ihre Forschungsak
geograap
-
tivitätenn u undnd i ihhrrenen ggelelebebttenen TTeeamamggeieistst z zuu eieinznziiggaarrtitiggerer P Prraaxixiss-- unundd LLebebenensnsnähähee veverbrbinindedett.
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34800 Beykoz / Istanbul
P +90 (0)216 404 11 25
F +90 (0)216 404 11 27
www.tau.edu.tr
Kaymakamlık Meydanı
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1STATIONARY1
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1VARIATIONS 1
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1COLOUR AND TYPOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
2013 2014 2015 201620122011
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KLAVIKA BOLD
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KLAVIKA REGULAR
ABCDEFGHIJKLMNOPQRSTUVWXYZİŞÇ
abcdefghijklmnopqrstuvwxyzışç
1234567890,.-/!?
KLAVIKA LIGHT
ABCDEFGHIJKLMNOPQRSTUVWXYZİŞÇ
abcdefghijklmnopqrstuvwxyzışç
1234567890,.-/!?
KLAVIKA ITALIC
ABCDEFGHIJKLMNOPQRSTUVWXYZİŞÇ
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1234567890,.-/!?
UNIVERSITY
The Faculty of Engineering and Architecture has recently moved
into its new and technologically enhanced building.
Each department in the faculty maintains contacts with industry
and keeps up-to-date with the needs that arise in the private and
public sectors. Therefore, the curriculum is continually revised to
enable graduates to adapt to new technologies as quickly as
possible.
UNIVERSITY
The Faculty of Engineering and Architecture has recently moved
into its new and technologically enhanced building.
Each department in the faculty maintains contacts with industry
and keeps up-to-date with the needs that arise in the private and
public sectors. Therefore, the curriculum is continually revised to
enable graduates to adapt to new technologies as quickly as
possible.
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1COLORS & TYPO1
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
Ilkay Berk Gül
T E A M1USAGE ON PHOTO & FLAGSProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1PHOTO & FLAGS1
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1VEHICLES1
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1FOLDERProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1FOLDERS 1
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1WEB PAGEProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1WEB PAGE 1
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Die Universität ist ein Ort des Zusammentreffens, der neue Perspektiven vermittelt und neue Wege für die Zukunft eröffnet. Das Logo soll folgende Aussage vermitteln: "Sich gemeinsam weiterentwickeln um neue Perspektiven zu eröffnen"
Üniversiteler bir araya gelerek, gelecek için yeni perspektifler, yeni bakıș açıları sunan bir kurumlardır. Bu logo "Biraya gelip, ilerleyiș ve yeni perspektifler" fikrini vermek üzere tasarlanmıștır.
Neue Perspektiven Konzept
Yeni Bakıșlar Konsepti
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1CONCEPT 2
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
T E A M1LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
TÜRK ALMANÜNİVERSİTESİ
TÜRKISCH DEUTSCHEUNIVERSITÄT
TÜRK ALMANÜNİVERSİTESİ
TÜRKISCH DEUTSCHEUNIVERSITÄT
TÜRK ALMANÜNİVERSİTESİ
TÜRKISCH DEUTSCHEUNIVERSITÄT
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1LOGO2
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
m: Stefanie Leuze
İlkay Berk Gül Professor Tevfik Fikret Uçar
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Kaymakamlık Meydanı
34800 Beykoz / Istanbul
P +90 (0)216 404 11 25
F +90 (0)216 404 11 27
www.tau.edu.tr
Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Pellentesque
varius pharetra luctus. Aliquam rutrum posuere aliquam. Duis purus augue, porta ac suscipit sit amet,
lacinia et justo. Nullam a nulla augue, at rutrum magna. Phasellus vitae elit id tortor bibendum tincidunt
congue id metus. Curabitur non lacus sem. Ut sodales, metus non sagittis bibendum, purus purus mattis
felis, vel egestas urna tellus id ligula. In hac habitasse platea dictumst. Suspendisse porta erat a sapien
aliquet vestibulum ut vitae eros. Donec mi urna, feugiat ut facilisis at, imperdiet vitae lacus. Mauris
egestas tincidunt orci id tempor. Nam ac ipsum sed erat fermentum lacinia.
Integer urna neque, scelerisque ut sagittis vitae, auctor eget erat. Pellentesque bibendum dui vel dui
tristique quis interdum velit mattis. In sit amet tellus sed leo elementum congue quis non nulla. Nulla
ullamcorper blandit metus, ut mattis dui consectetur quis. Fusce quam ligula, ultricies at porta id,
condimentum non tellus. Nullam nec elementum felis. Sed pretium gravida bibendum. Aliquam
pellentesque ultrices enim, vitae pulvinar mauris vestibulum in. Praesent sed porttitor sapien. In sed ante
et nisl viverra cursus. Morbi rutrum condimentum quam ac imperdiet. Vestibulum lectus elit, tempus nec
adipiscing ac, adipiscing sit amet purus. Sed gravida faucibus mattis. Nullam nec sapien nunc. Donec
lacinia mattis porta Morbi rutrum condimentum quam ac imperdiet
Phasellus id leo magna, nec scelerisque erat. Cras porttitor eleifend faucibus. Lorem ipsum dolor sit amet,
consectetur adipiscing elit. Vivamus ac lectus sem, a vulputate nisi. Curabitur non arcu libero. Quisque in
arcu lectus. Donec elementum porttitor pharetra. Mauris sed tellus eget risus lobortis mattis eu id neque.
Suspendisse tempus ullamcorper ipsum, in faucibus lorem condimentum sed. In dapibus adipiscing odio
quis pharetra. Curabitur condimentum turpis vel ante pellentesque vehicula.
Integer urna neque, scelerisque ut sagittis vitae, auctor eget erat. Pellentesque bibendum dui vel dui
tristique quis interdum velit mattis. In sit amet tellus sed leo elementum congue quis non nulla. Nulla
ullamcorper blandit metus, ut mattis dui consectetur quis. Fusce quam ligula, ultricies at porta id,
condimentum non tellus. Nullam nec elementum felis. Sed pretium gravida bibendum. Aliquam
pellentesque ultrices enim, vitae pulvinar mauris vestibulum in. Praesent sed porttitor sapien. In sed ante
et nisl viverra cursus. Morbi rutrum condimentum quam ac imperdiet. Vestibulum lectus elit, tempus nec
adipiscing ac, adipiscing sit amet purus. Sed gravida faucibus mattis. Nullam nec sapien nunc. Donec
lacinia mattis porta.
Des quest deras;
Fest bestages deso,
Regas Hansus
10/03/2011
TÜRK ALMANÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITÄT
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34800 Beykoz / Istanbul
P +90 (0)216 404 11 25
F +90 (0)216 404 11 27
www.tau.edu.tr
TÜRK ALMAN
ÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITET
TÜRK ALMAN
ÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITET
Kaymakamlık Meydanı
34800 Beykoz / Istanbul
P +90 (0)216 404 11 25
F +90 (0)216 404 11 27
www.tau.edu.tr
Professor Klaus EckertCommunication Design
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1STATIONARY 2
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
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T E A M1COLOURS & TYPEProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Pellentesque varius pharetra luctus.
Aliquam rutrum posuere aliquam. Duis purus augue, porta ac suscipit sit amet, lacinia et justo. Nullam a nulla augue, at rutrum
magna. Phasellus vitae elit id tortor bibendum tincidunt congue id metus. Curabitur non lacus sem. Ut sodales, metus non sagittis
bibendum, purus purus mattis felis, vel egestas urna tellus id ligula. In hac habitasse platea dictumst. Suspendisse porta erat a
sapien aliquet vestibulum ut vitae eros. Donec mi urna, feugiat ut facilisis at, imperdiet vitae lacus. Mauris egestas tincidunt orci
id tempor. Nam ac ipsum sed erat fermentum lacinia.
Integer urna neque, scelerisque ut sagittis vitae, auctor eget erat. Pellentesque bibendum dui vel dui tristique quis interdum velit
mattis. In sit amet tellus sed leo elementum congue quis non nulla. Nulla ullamcorper blandit metus, ut mattis dui consectetur
quis. Fusce quam ligula, ultricies at porta id, condimentum non tellus. Nullam nec elementum felis. Sed pretium gravida bibendum.
Aliquam pellentesque ultrices enim, vitae pulvinar mauris vestibulum in. Praesent sed porttitor sapien. In sed ante et nisl viverra
cursus. Morbi rutrum condimentum quam ac imperdiet. Vestibulum lectus elit, tempus nec adipiscing ac, adipiscing sit amet
purus. Sed gravida faucibus mattis. Nullam nec sapien nunc.
CMYK 80/5/10/0
CMYK 40/5/5/0
CMYK 10/0/0/10
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1COLORS & TYPO 2
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1USAGE ON PHOTO & FLAGSProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
TÜRK ALMAN
ÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITÄT
TÜRK ALMAN
ÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITET
TÜRK ALMAN
ÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITET
TÜRK ALMAN
ÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITET
TÜRK ALMAN
ÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITÄT
TÜRK ALMAN
ÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITÄT
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1PHOTO & FLAGS2
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
TÜRK ALMANÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITÄT
TÜRK ALMANÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITÄT
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1VEHICLES2
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1WEB PAGEProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Stefanie Leuze
İlkay Berk Gül
T E A M1WEB PAGE 2
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Wachstum
Büyüme
T E A M2COLOURS & TYPE
Pantone 447 C
Pantone 424 C
Pantone 3262 C
Pantone 329 C
Turkish-German University
Corporate Identity Design Project
Team: Ahmet Kökbudak
Anıl Çakar
T E A M2USAGE ON PHOTO & FLAGSProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Ahmet Kökbudak
Anıl Çakar
T E A M2VEHICLESProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaua Eckert
Professor Christine Wagner
Perpetual Movement
Die Grundidee hinter dem Logo ist die Kombination von Natur und Mechanik,die sich in einem gemeinsamen Prinzip zusammenfinden: Rotation.Das Logo vereint sowohl den Mechanischen Schwung eines Propellers als auchdie rotierende Flugbahn eines fallenden Ahornsamens.
Logonun arkasındaki temel fikir dogayı ve mekanigi ortak bir prensip üzerine birlestirmektir.Logo hem mekanik prevanenin hemde düsen akçaagaç yapragının yörüngesini simgeliyor.
NEGATIVELOGO
2/1LOGOAnil - Çakar
Ahmet - Kökbudak
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
2/1STATIONARYAnil - Çakar
Ahmet - Kökbudak
Lorem dolor sit amet, eu pri affert tacimates efficiendi, et invenire urbanitas, sit no
tacimates theophrastus.Voluptatum an tantas reprimique, his an putant docendi
accusam, congue omnium deterruisset an sed. Patrioque reformidans cu vix.An-
cillae dicit tacimates partiendo mea. Est an luptatum explicari interpretaris.
At usu eripuit labores.Voluptatum usu utinam doming platonem, mea cu tollit
delectus.Voluptatum nibh voluptatibus in, in unum ubique est, iriure dignissim
omittantur ei eum. Ea eam simul accumsan necessitatibus, sit eu eros velit, cum at
aeque discere.Voluptatum mandamus ullamcorper per no, essent mandamus inter-
pretaris in mea, vero suavitate per no.
Ipsum ea denique consequat, sit blandit principes at. Dico quodsi nominati cum
lorem, nulla dicit no est, facilisi antiopam splendide at sed. Feugiat quaerendum
necessitatibus lorem at, ei mutat saepe eam. Assum vivendo deleniti eum ei, nos-
trum comprehensam ea nam, vix tota deleniti persequeris lorem. Has an lorem no-
vum torquatos, ad quodsi sanctus has. Ea offendit legendos maiestatis mea, lorem
saepe theophrastus mea. Veri ridens no lorem, in falli nihil has, lorem tota vivendo
offendit qui.
Vis debet senserit ea, ad nihil laoreet pri. In modo erat iriure per, nam clita causae
at. Ipsum ei tibique forensibus signiferumque, melius partiendo conceptam qui cu.
Ubique blandi
Consetetur interpretaris usu et, postea detracto ipsum cu. Lorem usu choro nostro.
Prof. Dr. Ziya Sanal
Max Mustertürk
Gartenstraße 26A
63263 Neu-Isenburg
D-Germany
IPSUM EA DENIQUE CONSEQUAT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
Türk Alman Üniversitesi Kampüsü
Beykoz / Istanbul 34 800
T +90 493 39 96 18
W www.tau.edu.tr
Prof. Dr. Ziya Sanal REKTÖR
Türk Alman Üniversitesi Kampüsü
Beykoz / Istanbul 34 800
Türk Alman Üniversitesi
Beykoz / Istanbul 34800
T +90 493 39 96 - 18
F +90 493 39 96 - 12
W www.tau.edu.tr
2/1COLORS & TYPEAnil - Çakar
Ahmet - Kökbudak
PANTONE 877C „METALLIC“
C38 M27 Y26 K9
LOGOTYPE COLOR
SUBCOLORS FOR ACCENTUATION
DIN 1451 Std - Engschrift
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HEADLINE
Minion Pro - Regular
ABCÇDEFGHIJKLMNOÖPRQSTUÜVXYZ
abcdefg€hijklmnoöprstuüvyz
1234567890@!*(/)%$Q[]{}?
REGULAR COPY
Minion Pro - Italic
ABCÇDEFGHIJKLMNOÖPRQSTUÜVXYZ
abcdefg€hijklmnoöprstuüvyz
1234567890@!*(/)%$Q[]{}?
SHORT COPY
2/1PHOTO & FLAGSAnil - Çakar
Ahmet - Kökbudak
TÜR
K AL
MAN
ÜNI
VERS
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ITÜ
RKIS
CH D
EUTS
CHE
UNIV
ERSI
TÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜR
K AL
MAN
ÜNI
VERS
ITES
ITÜ
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CH D
EUTS
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UNIV
ERSI
TÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
2/1VEHICLESAnil - Çakar
Ahmet - Kökbudak
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
2/1APPLICATIONSAnil - Çakar
Ahmet - Kökbudak
DER HOCHSCHULCAMPUSNATUR UND TECHNIK VEREINT AUF EINEM GELÄNDE
Lorem ipsum dolor sit amet, ceteros omnesque eu usu, et cum ludus dicam aliquip,
postea possit vel ad. Sit ut sale imperdiet. Labore cetero legimus et mea, ne mei
nostrud ornatus dolores. Omittam democritum an mea, in eos causae aliquip.
Admodum euripidis eos eu, munere copiosae conclusionemque mea ne.
Te sea feugiat indoctum. Meliore quaestio his id, duo mutat choro tractatos ei,
vocibus alienum mel ad. Vim id docendi volutpat mediocritatem, nec alii accusamus
imperdiet ad. Tempor debitis consectetuer per et.
Quando tollit homero te nec, probatus voluptatum eam eu, eam ex fugit velit impedit.
Corpora liberavisse vis ex, meis equidem no sed. Te errem blandit scaevola vim, sea
no nonumes senserit. Te vis munere eligendi, nusquam luptatum adolescens pro te,
consul causae atomorum ne qui.
Eros nullam menandri eu pri, ut sea elitr eleifend. Inani electram his ei, vel dolorem
delicatissimi te, sit affert audire ex. Clita saperet
eu erat fabulas, cu tantas nusquam vel.:
TÜRK ALMAN ÜNIVERSTESI
TÜRKISCH DEUTSCHE UNIVERSITÄT
DIE RICHTIGE KOMBINATIONNATUR UND TECHNIK VEREINT AUF EINEM GELÄNDE
Lorem ipsum dolor sit amet, ceteros omnesque eu usu, et cum ludus dicam aliquip,
postea possit vel ad. Sit ut sale imperdiet. Labore cetero legimus et mea, ne mei
nostrud ornatus dolores. Omittam democritum an mea, in eos causae aliquip.
Admodum euripidis eos eu, munere copiosae conclusionemque mea ne.
Te sea feugiat indoctum. Meliore quaestio his id, duo mutat choro tractatos ei,
vocibus alienum mel ad. Vim id docendi volutpat mediocritatem, nec alii accusamus
imperdiet ad. Tempor debitis consectetuer per et.
Quando tollit homero te nec, probatus voluptatum eam eu, eam ex fugit velit
impedit. Corpora liberavisse vis ex, meis equidem no sed. Te errem blandit scaevola
vim, sea no nonumes senserit. Te vis munere eligendi, nusquam luptatum adolescens
pro te, consul causae atomorum ne qui.
Eros nullam menandri eu pri, ut sea elitr eleifend. Inani electram his ei, vel dolorem
delicatissimi te, sit affert audire ex. Clita saperet
eu erat fabulas, cu tantas nusquam vel.
„Die Hochschule ist nicht ein Ort der Bildung,
sie ist Dreh- und Angelpunkt der geistigen
und menschlichen Entwicklung junger Menschen.“
ZIYA SANAL
„Die Hochschule ist die Achse
um die wir alle rotieren.“
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TRAGENDE ELEMENTEGRUNDGERÜST FÜR EINE SICHERE ZUKUNFT
Lorem ipsum dolor sit amet, ceteros
omnesque eu usu, et cum ludus
dicam aliquip, postea possit vel ad.
Sit ut sale imperdiet. Labore cetero
legimus et mea, ne mei nostrud
ornatus dolores. Omittam democri-
tum an mea, in eos causae aliquip.
Admodum euripidis eos eu, munere
copiosae conclusionemque mea ne.
Te sea feugiat indoctum. Meliore
quaestio his id, duo mutat choro
tractatos ei, vocibus alienum mel ad.
Vim id docendi volutpat mediocrita-
tem, nec alii accusamus imperdiet ad.
Tempor debitis consectetuer per et.
Quando tollit homero te nec, proba-
tus voluptatum eam eu, eam ex fugit
velit impedit. Corpora liberavisse vis
ex, meis equidem no sed. Te errem
blandit scaevola vim, sea no nonumes
senserit. Te vis munere eligendi,
nusquam luptatum adolescens pro te,
consul causae atomorum ne qui.
ros nullam menandri eu pri, ut sea
elitr eleifend. Inani electram his ei,
vel dolorem delicatissimi te, sit affert
audire ex. Clita saperet
eu erat fabulas, cu tantas nusquam
vel.: Ne commune senserit interpre-
taris sed, illum tritani qui ea. Quo
cu libris tacimates explicari. Sit alii
commune neglegentur no, in doming
forensibus vix. Cu qui simul solet,
errem homero tamquam
„Putent numquam mel ne, cu eos
partem nusquam. Ea nec.“
utroque vituperatoribus, eos alii
commune conclusionemque cu, vim
nemore eruditi democritum id. Elitr
iudicabit dignissim no eos, ex cum
harum altera. Lorem ipsum dolor
sit amet, ceteros omnesque eu usu,
et cum ludus dicam aliquip, postea
possit vel ad. Sit ut sale imperdiet.
Labore cetero legimus et mea, ne mei
nostrud ornatus dolores. Omittam
democritum an mea, in eos causae
aliquip. Admodum euripidis eos eu,
munere copiosae conclusionemque
mea ne.
Te sea feugiat indoctum. Meliore
quaestio his id, duo mutat choro
tractatos ei, vocibus alienum mel ad.
Vim id docendi volutpat mediocrita-
tem, nec alii accusamus imperdiet ad.
Tempor debitis consectetuer per et.
Quando tollit homero te nec, proba-
tus voluptatum eam eu, eam ex fugit
velit impedit. Corpora liberavisse vis
ex, meis equidem no sed.
21
18
11
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
Turkish-German University
Corporate Identity Design Project
Team:
Sarah Jokhosha
F. Burak Evlice
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
NEGATIVELOGO
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT TÜRK ALMAN ÜNIVERSITESI
TÜRKISCH DEUTSCHE UNIVERSITÄTTÜRK ALMAN ÜNIVERSITESI
TÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
T E A M3Turkish-German University
Corporate Identity Design Project
Team:
Sarah Jokhosha
F. Burak Evlice
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Ms. Carola YazdanMergenthalterstraße 86a65769 Karlsruhe
TAÜ • Türkisch Deutsche Ahornallee 26 • 798804 Istanbul
Informationszusendung für Studieninteressierte
Sehr geehrte Ms. Carola Yazdan,
wie bereits mit Ihnen am Telefon besprochen sende ich Ihnen nun die Informations-broschüren unserer Hochschule Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim.
Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibus in, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum. Aenean imperdiet. Etiam ultricies nisi vel augue. Curabitur ullamcorper ultricies nisi. Nam eget dui. Etiam rhoncus. Maecenas tempus, tellus eget condimentum rhoncus, sem quam semper libero.
Mit freundlichen Grüßen
v
Prof. Dr. Adıvar Hadary
KontaktProf. Dr. Adıvar HadaryIndustrial EngineerTürkisch Deutsche Ahornallee 26798804 Istanbul, Beykoz+76. 493. 39 96 18+32. 731. 605 74 23
E-Mailadı[email protected]
BürozeitenMo – Fr 9 – 18 UhrSa 9 – 15 Uhr
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
Türkisch Deutsche Ahornallee 26 • 798804 Istanbul, Beykoz+76. 493. 39 96 18 • +32. 731. 605 74 23adı[email protected] • www.tau.beycoz.tu
Prof. Dr. Adıvar HadaryIndustrial Engineer
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
T E A M3Turkish-German University
Corporate Identity Design Project
Team:
Sarah Jokhosha
F. Burak Evlice
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
T E A M3Turkish-German University
Corporate Identity Design Project
Team:
Sarah Jokhosha
F. Burak Evlice
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team:
F. Burak Evlice
Sarah Jokhosha
T E A M3 N° 10Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klasur Ecker
Professor Christine Wagner
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
Turkish-German University
Corporate Identity Design Project
Team:
Sarah Jokhosha
F. Burak Evlice
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Team:
Sarah Jokhosha
F. Burak Evlice
Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Team:
Sarah Jokhosha
F. Burak Evlice
Tu rkish -G erm an U n iversit y
Co rp o rate Id en ti t y D esign Proj ect
Team :
Sarah Jokhosha
F. Burak Evlice
Pro fesso r Tev fi k F ik re t U çar
Par t icip an t In st itu t io n s
A n ad o lu U n iv ersit y Esk ișehi r / Tu rkey
Rh ein M ain U n iv ersit y o f A p p lied Scie nce s, W iesb ad en / G erm an y
D A A D G erm an A cad em ic Exch an g e Serv ice
Par t icip an t Pro fesso rs
Pro fesso r Cemal et t in Y ı ldı z Lectu rer D ip l. D es. K lau s Eckert
Pro fesso r Ch rist in e Wag n er
Allee-Abstraktion
Dieses Logo repräsentiert die Ahornallee, welche sich neben demCampus befindet. Es ist eine Abstraktion dessen; umgesetzt aufmoderne, lebendigeWeise, dennoch mit technischem Charakter.
NEGATIVELOGO
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
T E A M3Turkish-German University
Corporate Identity Design Project
Team:
Sarah Jokhosha
F. Burak Evlice
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Ms. Carola Yazdan
Mergenthalterstraße 86a
65769 Karlsruhe
TAÜ • Türkisch Deutsche Ahornallee 26 • 798804 Istanbul
Informationszusendung für Studieninteressierte
Sehr geehrte Ms. Carola Yazdan,
wie bereits mit Ihnen am Telefon besprochen sende ich Ihnen nun die Informationsbro-
schüren unserer Hochschule Lorem ipsum dolor sit amet, consectetuer adipiscing elit.
Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et
magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec,
pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim.
Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus
ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Inte-
ger tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate eleifend
tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim.
Aliquam lorem ante, dapibus in, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut
metus varius laoreet. Quisque rutrum. Aenean imperdiet. Etiam ultricies nisi vel augue.
Curabitur ullamcorper ultricies nisi. Nam eget dui. Etiam rhoncus. Maecenas tempus,
tellus eget condimentum rhoncus, sem quam semper libero.
Mit freundlichen Grüßen
Prof. Dr. Adıvar Hadary
KontaktProf. Dr. Adıvar Hadary
Industrial EngineerTürkisch Deutsche Ahornallee 26
798804 Istanbul, Beykoz
+76. 493. 39 96 18
+32. 731. 605 74 23
e-mailadı[email protected]
www.tau.beycoz.tu
BürozeitenMo-Fr 9-18 Uhr
Sa 9-15 Uhr
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
Türkisch Deutsche Ahornallee 26 • 798804 Istanbul, Beykoz
Prof. Dr. Adıvar HadaryIndustrial Engineer
office +76. 493. 39 96 18 • mobile +32. 731. 605 74 23
adı[email protected] • www.tau.beycoz.tu
T E A M3Turkish-German University
Corporate Identity Design Project
Team:
Sarah Jokhosha
F. Burak Evlice
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
T E A M3Turkish-German University
Corporate Identity Design Project
Team:
Sarah Jokhosha
F. Burak Evlice
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team:
F. Burak Evlice
Sarah Jokhosha
T E A M3 N° 20Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klasur Ecker
Professor Christine Wagner
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
Turkish-German University
Corporate Identity Design Project
Team:
Sarah Jokhosha
F. Burak Evlice
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Name-Surname
T E A M3USAGE ON PHOTO & FLAGSProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klasur Ecker
Professor Christine Wagner
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
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Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Team:
Sarah Jokhosha
F. Burak Evlice
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
T E A M3Turkish-German University
Corporate Identity Design Project
Team:
Sarah Jokhosha
F. Burak Evlice
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team:
F. Burak Evlice
Sarah Jokhosha
T E A M3 N° 25Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klasur Ecker
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team:
Sarah Jokhosha
F. Burak Evlice
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team:
Sarah Jokhosha
F. Burak Evlice
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team:
Sarah Jokhosha
F. Burak Evlice
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team:
Sarah Jokhosha
F. Burak Evlice
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team:
Sarah Jokhosha
F. Burak Evlice
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Team:
Sarah Jokhosha
F. Burak Evlice
Turkish-German University
Corporate Identity Design Project
Team:
Sarah Jokhosha
F. Burak Evlice
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Zgodzinski, Güzeliş
T E A M4LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskişehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner 1
CONCEPT
Turkish-German University
Corporate Identity Design Project
Team: Zgodzinski, Güzeliş
T E A M4LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskişehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner 2
LOGO
NEGATIVELOGO
Turkish-German University
Corporate Identity Design Project
Team: Zgodzinski, Güzeliş
T E A M4LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskişehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner 3
STATIONARY
Türk Alman Üniversitesi Kampüs 34800 Beykoz Istanbul
Sayin,Cemalettin YıldızGüzel Sanatlar FakültesiYunusemre Kampüsü 26470 Eskisehir/Türkiye
Ögrenci Ofisi
Pzt-Cs 9:00-12:00 13:00-17:00Türk Alman Üniversitesi Kampüs 34800 Beykoz Istanbul
tel (0216)3085660 faks (0216)3321620
ö[email protected] www.taü-istanbul.ögrenci.ofisi.tr
Ögrenci Numarasi 4959407889
21.05.2011
Is estiosti acillor itionse ctusand isquia dolut verferibus, cusae vernatemos accae optatum exero ex expelitamusa si ullanim illupidi occus ea non repel expernate nobis nusa ipit ut pro blatur simus. Dae aut fugitatem fugia seribus simagni magnatem fugiatur reprate sseque es ut ommodit atatios delitis sita quo ium aut adicae cuptatquid everuptatur, te deliqui de si sequam, odia corrum quibusam quiae niat.
Adit ad exerovitiis exere poriorentur, unto expliti ssitate qui ducient fugitat videl idusant autem quia cuptatem. Nus cum essunti ncidustotat omnistem num rehenes tionsequaero ma dolorepel et errorum qui quat aut ullicipis apienihil ea voluptae et faccae omnimossi sim quam, suntoreiur? Sum rem es is apellores doluptiam verumqu iducienis quias quiaspeliti do-luptaturit audi nonecab ipsam, officte inihil illes rest aut quate quiasi aut la posaeria iusam ut re nam qui to dolorum est, cullibea voluptis et atur, sunt idion raectet eosapit inimolu ptiiscit qui totatum, ut quis magnis is que sus.
Fici voluptasped expliquo voluptat omnimint acesect ectorep ernate nonest, volorib usandit asincto officil idi apit quodis etur, sum exero doluptata essequod que volorae et as si as aces exerchici beatem restem illaut liquibus seque expla que simolum int facearcimpos is re dolut velectur, omnisi tem ducipsandita dolo temquis cilibus audis volorem poribea temporiatum verunti ommolore velit, cusda ium assi que cus explam, occum exero corum ist recaece reptate cepelit molorum as quid que eatior apedis cumquas ene intiatur aut la si omnihilis rerum apero quam, suntoreiur? Sum rem es is apellores doluptiam verumqu iducienis quias quiaspeliti doluptaturit audi nonecab ipsam, officte inihil illes rest aut quate quiasi aut la po-saeria iusam ut re nam qui to dolorum est, cullibea voluptis et atur, sunt idion raectet eosapit inimolu ptiiscit qui totatum, ut quis magnis is que sus.
Dae aut fugitatem fugia seribus simagni magnatem fugiatur reprate sseque es ut ommo-dit atatios delitis sita quo ium aut adicae cuptatquid everuptatur, te deliqui de si sequam, odia corrum quibusam quiae niat. ducipsandita dolo temquis cilibus audis volorem poribea temporiatum verunti ommolore velit, cusda ium assi que cus explam, occum exero corum ist recaece reptate cepelit molorum as quid que eatior apedis cumquas ene intiatur aut la si om-nihilis rerum apero quam, suntoreiur? Sum rem es is apellores doluptiam verumqu iducienis quias quiaspeliti doluptaturit audi nonecab ipsam, officte inihil illes rest aut quate quiasi aut la posaeria iusam ut re nam qui to dolorum est, cullibea voluptis et atur, sunt idion
Bilginize.
www.tau-istanbul.edu.tr
Türk Alman Üniversitesi Kampüs 34800 Beykoz Istanbul
Sayin,Cemalettin YıldızGüzel Sanatlar FakültesiYunusemre Kampüsü 26470 Eskisehir/Türkiye
Türk Alman Üniversitesi Kampüsü34800 Beykoz, Istanbul
tel 0216.3085660 faks 0216.3321620
[email protected] www.tau-istanbul.edu.tr
Prof. Dr. ZIYA SANALMühendislik Fakültesi
.
Türk Alman Üniversitesi Kampüsü34800 Beykoz, Istanbul
Tel. +90216.3085660 Fax +90216.3321620
[email protected] www.tau-istanbul.edu.tr
Prof. Dr. ZIYA SANALFachbereich Ingenieurwissenschaften
.
Turkish-German University
Corporate Identity Design Project
Team: Zgodzinski, Güzeliş
T E A M4LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskişehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner 4
COLOURS & TYPE
SECONDARY COLOURSPRIMARY COLOUR
For Logo, Stationary, Businesscards
Additional Colors for Homepage, Brochures , Posters ...
MAIN FONT
Dax Condensed abcdefghijklmnopqrstuvwxyz
1234567890 !
“§$%&/()=?`*+-‘.:,;
Sa dunt earum consequ aerferc hilibusa nos moloribusa sent. Ribus nihillacit autessuntio te ne qui beratem poritia cum ut aut liquatur? Pos enducium aut aborehendit ute corerunto voluptatem et, cus, quam nobis quia commosa quiatinis a dolora nis quat ad ent. Os que ma que pa verum undanihit alis esequibus aut laboreseque simodis que.
Sa dunt earum consequ aerferc hilibusa nos moloribusa sent. Ribus nihillacit autessuntio te ne qui beratem poritia cum ut aut liquatur? Pos enducium aut aborehendit ute corerunto voluptatem et, cus, quam nobis quia commosa quiatinis a dolora nis quat ad ent. Os que ma que pa verum undanihit alis esequibus aut laboreseque simodis que.
C 95 M 0 Y 20 K 0
Turkish-German University
Corporate Identity Design Project
Team: Zgodzinski, Güzeliş
T E A M4LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskişehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner 5
PHOTO & FLAGS
Mühendis-Fakültesi
HukukFakültesi
Turkish-German University
Corporate Identity Design Project
Team: Zgodzinski, Güzeliş
T E A M4LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskişehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner 6
VEHICLES
Turkish-German University
Corporate Identity Design Project
Team: Zgodzinski, Güzeliş
T E A M4LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskişehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner 7
CONCEPT
Turkish-German University
Corporate Identity Design Project
Team: Zgodzinski, Güzeliş
T E A M4LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskişehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner 8
LOGO
NEGATIVELOGO
Turkish-German University
Corporate Identity Design Project
Team: Zgodzinski, Güzeliş
T E A M4LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskişehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner 9
STATIONARY
Turkish-German University
Corporate Identity Design Project
Team: Zgodzinski, Güzeliş
T E A M4LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskişehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner 10
COLOURS & TYPE
COLOURS
MAIN FONT
DIN Proabcdefghijklmnopqrstuvwxyz 1234567890 !“§$%&/()=?`*+-‘.:,;
Sa dunt earum consequ aerferc hilibusa nos moloribusa sent. Ribus nihillacit autessuntio te ne qui beratem poritia cum ut aut liquatur? Pos enducium aut aborehendit ute corerunto volup-tatem et, cus, quam nobis quia commosa quiatinis a dolora nis quat ad ent. Os que ma que pa verum undanihit alis esequibus aut laboreseque simodis que.
Sa dunt earum consequ aerferc hilibusa nos moloribusa sent. Ribus nihillacit autessuntio te ne qui beratem poritia cum ut aut liquatur? Pos enducium aut aborehendit ute corerunto volup-tatem et, cus, quam nobis quia commosa quiatinis a dolora nis quat ad ent. Os que ma que pa verum undanihit alis esequibus aut laboreseque simodis que.
Turkish-German University
Corporate Identity Design Project
Team: Zgodzinski, Güzeliş
T E A M4LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskişehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner 11
PHOTO & FLAGS
Turkish-German University
Corporate Identity Design Project
Team: Zgodzinski, Güzeliş
T E A M4LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskişehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner 12
VEHICLES
Die typografische Lösung kombiniert runde und kantige Formen. Sie zeigt eine Mischung aus natürlichen (organischen) und technischen (eckigen) Elementen, was durch die Farbgebung unterstützt wird.
Dairesel ve keskin formlarla çözümlenmiş tipografik logo. Teknik ve doğal parçaların renkleriyle beraber karışımından oluşuyor.
Technik und Natur
Teknik ve Doğa
Das Logo zeigt den Weg, den die Studenten gehen. Sie kommen aus einer Richtung, entscheiden sich in einem Punkt für das Studium, treffen in der Universität aufeinander und studieren gemeinsam. Wenn sie die Universität am Ende des Studiums verlassen, sind sie in ihrer Persönlichkeit und ihrem Wissen essentieller ausgebildet. Die Farbe vermittelt Frische und Leichtigkeit.
Logo, öğrencilerin yollarını anlatıyor. Tek ve aynı yoldan gelen öğrenciler, üniversiteden geçip daha donanımlı olarak kendi yollarına gidiyorlar. Renkler, üniversitenin yenilikçiliğini anlatıyor.
Entwicklung des Wegs
Gelişim Yolu
Turkish-German University
Corporate Identity Design Project
Team: Alessia Mandanici
Emrah Șatıroğlu
T E A M5CONCEPTProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klasur Eckert
Professor Christine Wagner
İki farklı șekil bir araya geldiğinde üç boyutlu yeni ve anlamlı bir șekil olușturuyor.
Zwei Elemente treffen aufeinander und umarmen sich. Dieses Logo ist auch auf schwarzem Hintergrund klar erkennbar.
Boyut Kazanma / Wachsende Dimension
Turkish-German University
Corporate Identity Design Project
Team: Alessia MandaniciEmrah Șatıroğlu
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Alessia MandaniciEmrah Șatıroğlu
T E A M5STATIONERYProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Emrah Șatıroğlu
Turkish-German University
Corporate Identity Design Project
Team: Alessia MandaniciEmrah Șatıroğlu
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Alessia MandaniciEmrah Șatıroğlu
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Alessia MandaniciEmrah Șatıroğlu
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Alessia Mandanici
Emrah Șatıroğlu
T E A M5CONCEPTProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klasur Eckert
Professor Christine Wagner
İki form bir araya geliyor ve birbirine kenetleniyor. Negatif arkaplanda da kendini gösteriyor.
Zwei verschiedene zweidimensionale Formen treffen aufeinander und ergeben eine dreidimensionale neue Form mit anderer Bedeutung.
Kenetlenme / Kopplung
T E A M5LOGOTurkish-German University
Corporate Identity Design Project
Team: Alessia MandaniciEmrah Șatıroğlu
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
T E A M5STATIONERYTurkish-German University
Corporate Identity Design Project
Team: Alessia MandaniciEmrah Șatıroğlu
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Emrah Șatıroğlu
T E A M5COLOURS & TYPETurkish-German University
Corporate Identity Design Project
Team: Alessia MandaniciEmrah Șatıroğlu
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
T E A M5USAGE ON PHOTO & FLAGSTurkish-German University
Corporate Identity Design Project
Team: Alessia MandaniciEmrah Șatıroğlu
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
T E A M5VEHICLESTurkish-German University
Corporate Identity Design Project
Team: Alessia MandaniciEmrah Șatıroğlu
Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Mert Serbest
Dominic Valentiner
T E A M6CONCEPTParticipant Institutions
Anadolu University Eskişehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
AUFSTIEG
YÜKSELIS
Das Logo repräsentiert das E rs treben, alle pos itiven E igenschaften
beider Nationen zusammenzubringen. Die spannende Kompos ition,
resulierend aus den modernen und absrahierten Formen, hinterläss t
das G efühl einer aufs teigenden und zukunftsorientierten Bewegung.
Logo, iki ülkeyi ve kültürü bir araya getirmeyi sembolize ediyor.Bir araya
gelen iki parça dinamik ve modern bir form olusturup birlikte yükselme
ve büyümeyi gösteriyor.
NEGATIVELOGO
Turkish-German University
Corporate Identity Design Project
T E A M6LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
TÜRK ALMAN
ÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITÄT
Beri is ima dundit quasperAd maximet officip sundell orpore net quam, quis eturibus, idus expedis que eaque sitiae parcima gnatium quo optaquo tet everiorem ipsuntiant fugit mos sandit aut magnis aut quae eatiusam vollam fugiasp erumquos volupti nverspe llabo. Tem et prae nos audaest, a ut de ipsum nos volore et magnisimilit a quam auta num verem soluptatatur maximus esenist audant liciae. Et facitate sa in earciistium rem volut aut elluptur raectatur, tempor assimpossit et volent invendam qui odi blaut pre venis andessitias ut as magnam ent.
Et officipis et accum incillupic torisque pariae voluptatur, officiis esti res et magnatem qui corectem. Vit maiori dest, acimusant utatesciis simolup tiaecusam aliquae peruptatum sum et dus ditios aut volut aut eius, unt.
Edit volupta sequam cuptati omnihit ea volum, ut alignatios ipitae. Nam ut intio tem nobis ate nisqui officat laborecatio tentes deliquis dem num quas dus, quid modia que cullit verferc hicabo. Nam repuda quia cori niassimust, qui cus aspicti consedion et et harum et ex event voluptus nus.Icae. Ribust doluptat eat.
Si inctecta sit et dolupit ad magnis
Turkish-German University
Corporate Identity Design Project
T E A M6STATIONERYProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
TÜRK ALMAN
ÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITÄT
Beri is ima dundit quasper
TÜRK ALMAN
ÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITÄT
TÜRK ALMAN
ÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITÄT
Tel +76. 493. 39 96 18Mobil +32. 731. 605 74 23www.tau.edu.tu
Prof Dr. Ziya Şanal
Türk Alman Üniversitesi KampüsüBeykoz / İstanbul 34800
Tel +76. 493. 39 96 18Mobil +32. 731. 605 74 23www.tau.edu.tu
Türk Alman Üniversitesi KampüsüBeykoz / İstanbul 34800
Tel +76. 493. 39 96 18Mobil +32. 731. 605 74 23www.tau.edu.tu
Türk Alman Üniversitesi KampüsüBeykoz / İstanbul 34800
ABCÇDEFGHIJKLMNOÖPRQSTUÜVXYZ
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TYPE
Turkish-German University
Corporate Identity Design Project
Team: Mert Serbest
Dominic Valentiner
T E A M6COLOURS & TYPEProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klasur Ecker
Professor Christine Wagner
Pantone Black 7c Pantone 298c
Gill Sans MT Pro Book
ABCÇDEFGHIJKLMNOÖPRQSTUÜVXYZ
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1234567890@!*(/)%$Q[]{}?
TYPE
Gill Sans MT Pro Book Italic
Turkish-German University
Corporate Identity Design Project
Team: Mert Serbest
Dominic Valentiner
T E A M6Professor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
TÜRK ALMAN
ÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITÄT
USAGE ON PHOTO & FLAGS
TÜRK ALMAN
ÜNİVERSİTESİ
TURKISCH DEUTSCHE
UNIVERSITÄT
TÜRK ALMAN
ÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITÄT
T
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Turkish-German University
Corporate Identity Design Project
Team: Mert Serbest
Dominic Valentiner
T E A M6VEHICLESProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
TÜRK ALMAN
ÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITÄT
TÜRK ALMAN
ÜNİVERSİTESİ
TÜRKISCH DEUTSCHE
UNIVERSITÄT
Turkish-German University
Corporate Identity Design Project
Team: Mert Serbest
Dominic Valentiner
T E A M6CONCEPTParticipant Institutions
Anadolu University Eskişehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
TÜREN
KAPILARLogo, birbiri içine açılan iki kapıyı ve kesisen iki alanı göstererek toplumlar
ve kültürler arasında baglantı kuruyor ve bir bütün haline getiriyor. Bir
araya gelen formlar daha güçlü bir yapıyı temsil ediyor.
Dieses Logo baut auf drei Räume auf, die von zwei offenen Türen
verbunden sind.Der Betrachter steht im mittleren Raum und blickt auf
beide offene Türen. Diese repräsentieren die Verlinkung beider Kulturen.
NEGATIVELOGO
Turkish-German University
Corporate Identity Design Project
Team: Mert Serbest
Dominic Valentiner
T E A M6LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
TÜRK ALMAN
ÜNİVERSİTESİTÜRKISCH DEUTSCHE
UNIVERSITÄT
Turkish-German University
Corporate Identity Design Project
Team: Mert Serbest
Dominic Valentiner
T E A M6STATIONERYProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Beri is ima dundit quasper
Beri is ima dundit quasperAd maximet officip sundell orpore net quam, quis eturibus, idus expedis que
eaque sitiae parcima gnatium quo optaquo tet everiorem ipsuntiant fugit mos sandit aut magnis aut
quae eatiusam vollam fugiasp erumquos volupti nverspe llabo. Tem et prae nos audaest, aut de ipsum
nos volore et magnisimilit a quam auta num verem soluptatatur maximus esenist audant liciae. Et fa-citate sa in earciistium rem volut aut elluptur raectatur, tempor assimpossit et volent invendam qui odi
blaut pre venis andessitias ut as magnam ent.
Et officipis et accum incillupic torisque pariae voluptatur, officiis esti res et magnatem qui corectem. Vit
maiori dest, acimusant utatesciis simolup tiaecusam aliquae peruptatum sum et dus ditios aut volut
aut eius, unt.
Edit volupta sequam cuptati omnihit ea volum, ut alignatios ipitae. Nam ut intio tem nobis ate nisqui
officat laborecatio tentes deliquis dem num quas dus, quid modia que cullit verferc hicabo. Nam repuda
quia cori niassimust, qui cus aspicti consedion et et harum et ex event voluptus nus.
Icae. Ribust doluptat eat.
Si inctecta sit et dolupit ad magnis
Türkisch Deutsche UniversitätTürk Alman Üniversitesi
Prof. Dr. Adıvar Hadary Türkisch Deutsche Ahornallee 26
798804 Istanbul, Beykoz
Tel +76. 493. 39 96 18TT
Mobil +32. 731. 605 74 23
www.tau.edu.tu
Industrial Engineer
TÜRK ALMAN
ÜNİVERSİTESİTÜRKISCH DEUTSCHE
UNIVERSITÄT
TÜRK ALMAN
ÜNİVERSİTESİTÜRKISCH DEUTSCHE
UNIVERSITÄT
Tel +76. 493. 39 96 18Mobil +32. 731. 605 74 23
www.tau.edu.tu
Prof Dr. Ziya Şanal
Türk Alman Üniversitesi KampüsüBeykoz / İstanbul 34800
TÜRK ALMAN
ÜNİVERSİTESİTÜRKISCH DEUTSCHE
UNIVERSITÄT
Tel +76. 493. 39 96 18Mobil +32. 731. 605 74 23
www.tau.edu.tu
Türk Alman Üniversitesi KampüsüBeykoz / İstanbul 34800
Tel +76. 493. 39 96 18Mobil +32. 731. 605 74 23
www.tau.edu.tu
Türk Alman Üniversitesi KampüsüBeykoz / İstanbul 34800
ABCÇDEFGHIJKLMNOÖPRQSTUÜVXYZabcdefg€hijklmnoöprstuüvyz1234567890@!*(/)%$Q[]{}?
TYPE
Turkish-German University
Corporate Identity Design Project
Team: Mert Serbest
Dominic Valentiner
T E A M6COLOURS & TYPEProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klasur Ecker
Professor Christine Wagner
Pantone 7481 c Pantone 7459 c
Corbel
ABCÇDEFGHIJKLMNOÖPRQSTUÜVXYZabcdefg€hijklmnoöprstuüvyz1234567890@!*(/)%$Q[]{}?
TYPE
Corbel Italic
Turkish-German University
Corporate Identity Design Project
Team: Mert Serbest
Dominic Valentiner
T E A M6USAGE ON PHOTO & FLAGSProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
TÜRK ALMAN
ÜNİVERSİTESİTÜRKISCH DEUTSCHE
UNIVERSITÄT
TÜRK ALMAN
ÜNİVERSİTESİTÜRKISCH DEUTSCHE
UNIVERSITÄT
TÜRK ALMAN
ÜNİVERSİTESİTÜRKISCH DEUTSCHE
UNIVERSITÄT
TÜRK
ALM
AN
ÜNİV
ERSİ
TESİ
TÜRK
ISCH
DEU
TSCH
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NIV
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TÄT
TÜRK
ALM
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ÜNİV
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TESİ
TÜRK
ISCH
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TSCH
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NIV
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TÄT
Turkish-German University
Corporate Identity Design Project
Team: Mert Serbest
Dominic Valetiner
T E A M6VEHICLESProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
TÜRK ALMAN
ÜNİVERSİTESİTÜRKISCH DEUTSCHE
UNIVERSITÄT
TÜRK ALMAN
ÜNİVERSİTESİTÜRKISCH DEUTSCHE
UNIVERSITÄT
ETWAS NEUES
YENI BIR SEYLogo, ilk olarak yukarıyı isaret eden soyut bir ok olarak görünüyor.Yakından bakılınca birbiryle birlesmis ve bir alan olusturmus iki küçük ok görüyoruz. Bu oklar gelecek icin birlikte calısmayı ve iki kültürü temsil ediyor.
Das Logo bildet auf dem ersten Blick einen abstrakten Pfeil ab, der in Richtung der Zukunft zeigt. Bei genaueren Hinsehen wird auffällig, dass dieser Pfeil ebenfalls aus zwei anderen abstrakten Pfeilen aufgebaut ist, die auf einen gemeinsamen Punkt hinzeigen. Dieses Logo repräsentiert zwei Kulturen, die auf eine gemeinsame Zukunft hinarbeiten und somit was neues und innovatives schaffen.
Turkish-German University
Corporate Identity Design Project
Team: Mert Serbest
Dominic Valentiner
T E A M6VEHICLESProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
NEGATIVELOGO
Turkish-German University
Corporate Identity Design Project
Team: Mert Serbest
Dominic Valentiner
T E A M6LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Türkisch Deutsche UniversitätTürk Alman Üniversitesi
Turkish-German University
Corporate Identity Design Project
Team: Mert Serbest
Dominic Valentiner
T E A M6STATIONERYProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Türkisch Deutsche UniversitätTürk Alman Üniversitesi
Türkisch Deutsche Ahornallee 26798804 Istanbul, BeykozTel +76. 493. 39 96 18Mobil +32. 731. 605 74 23adı[email protected]
Beri is ima dundit quasper
Beri is ima dundit quasperAd maximet officip sundell orpore net quam, quis etuueaque sitiae parcima gnatium quo optaquo tet everiorem ipsuntiant fugit mosquae eatiusam vollam fugiasp erumquos volupti nverspe llabo. Tem et prae nonos volore et magnisimilit a quam auta num verem soluptatatur maximus esenncitate sa in earciistium rem volut aut elluptur raectatur,r tempor assimpossit et vvblaut pre venis andessitias ut as magnam ent.
Et officipis et accum incillupic torisque pariae voluptatur,r officiis esti res et magnatem qui corectem. Vit maiori dest, acimucimussaannt utt utaatteesciis simolup tiaesciis simolup tiaeccuussam aliquae peruam aliquae peruppttaatum sumtum sum eet dus ditios autt dus ditios aut vvolutolutaut eius, unt.
Edit volupta seeofficat laborecaaquia cori niassiiIcae. Ribust do
Türkisch Deutsche Ahornallee 26 798804 Istanbul, Beykoz
Tel +76. 493. 39 96 18 Mobil +32. 731. 605 74 23
Si inctecta sit ee
Türkisch Deutsche UniversitätTürk Alman Üniversitesi
Prof. Dr. Adıvar HadaryTel +76. 493. 39 96 18Mobil +32. 731. 605 74 23
Industrial EngineerTürkisch Deutsche Ahornallee 26798804 Istanbul, Beykoz
Türkisch Deutsche UniversitätTürk Alman Üniversitesi
Frankenstraße 1065183 Wiesbaden, Deutschland
Max Mustermann
Türkisch Deutsche Ahornallee 26
798804 Istanbul, Beykoz
Tel +76. 493. 39 96 18
Mobil +32. 731. 605 74 23
Turkish-German University
Corporate Identity Design Project
Team: Mert Serbest
Dominic Valentiner
T E A M6COLOURS & TYPEProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
DAX Condesed Medium ABCDEFGHIJKLMNOPQRSTUÜVWXYZ abcdefghijklmnopqrstuüvwxyz 1234567890@!*(/)%$Q§?=
DAX Medium ABCDEFGHIJKLMNOPQRSTUÜVWXYZ abcdefghijklmnopqrstuüvwxyz 1234567890@!*(/)%$Q§?=
DAX Condesed Light ABCDEFGHIJKLMNOPQRSTUÜVWXYZ abcdefghijklmnopqrstuüvwxyz 1234567890@!*(/)%$Q§?=
DAX Regular ABCDEFGHIJKLMNOPQRSTUÜVWXYZ abcdefghijklmnopqrstuüvwxyz 1234567890@!*(/)%$Q§?=
Logo Typography
Main Colour Template
Additional Colour Template
Logo Copy
Turkish-German University
Corporate Identity Design Project
Team: Mert Serbest
Dominic Valentiner
T E A M6USAGE ON PHOTO & FLAGSProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Türkisch Deutsche UniversitätTürk Alman Üniversitesi
Türk
isch
Deut
sche
Uni
vers
ität
Türk
Alm
an Ü
nive
rsite
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Türk
isch
Deut
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Uni
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Türk
Alm
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nive
rsite
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Turkish-German University
Corporate Identity Design Project
Team: Mert Serbest
Dominic Valentiner
T E A M6VEHICLESProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Türkisch Deutsche UniversitätTürk Alman Üniversitesi
Türkisch Deutsche UniversitätTürk Alman Üniversitesi
Turkish-German University
Corporate Identity Design Project
Team: Mert Serbest
Dominic Valentiner
T E A M6WEBPAGE&PENProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Mareike Stahl
Gökhan Apaydın
T E A M7CONCEPTIONProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Ein neues Zentrum
Zwei Formen bilden zusammen einen geimeinschaftlichen Raum – ein Zentrum für Bildung und den Austausch zwischen Studenten.
Yeni Merkez
İki şekil bir araya gelerek yeni bir merkez oluşturuyor. Bu merkez iki tarafın oluşturduğu yeni bir eğitim anlayışını simgeliyor.
Turkish-German University
Corporate Identity Design Project
Team: Mareike Stahl
Gökhan Apaydın
T E A M7 LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
NEGATIVELOGO
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
Turkish-German University
Corporate Identity Design Project
Team: Mareike Stahl
Gökhan Apaydın
T E A M7 STATIONARYProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Mrs.Mareike StahlLoreleiring 10
D-65197 Wiesbaden
Türk Alman Üniversitesi Kampüsü | 34700 Beykoz/Istanbul
Lorem ipsum dolor sit amet
Dear Mrs. Stahl,
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo.
Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibus in, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum. Aenean imperdiet. Etiam ultricies nisi vel augue. Curabitur ullamcorper ultricies nisi. Nam eget dui. Etiam rhoncus. Maecenas tempus, tellus eget condimentum rhoncus, sem quam semper libero, sit amet adipiscing sem neque sed ipsum. Nam quam nunc, blandit vel, luctus pulvinar, hendrerit id, lorem. Maecenas nec odio et ante tincidunt tempus. Donec vitae sapien ut libero venenatis faucibus. Nullam quis ante. Etiam sit amet orci eget eros faucibus tincidunt. Duis leo. Sed fringilla mauris sit amet nibh. Donec sodales sagittis magna.
Best RegardsProf. Dr. Ziya Sanal
Prof. Dr. Ziya ŞanalFACULTY OF ENGINEERING
Türk Alman Üniversitesi Kampüsü34700 Beykoz/IstanbulT +32.216.468 94 95F +32.216.649 95 [email protected]
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
Prof. Dr. Ziya ŞanalFACULTY OF ENGINEERING
Türk Alman Üniversitesi Kampüsü34700 Beykoz/Istanbul+32.216.468 94 95+32.216.649 95 [email protected]
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
Turkish-German University
Corporate Identity Design Project
Team: Mareike Stahl
Gökhan Apaydın
T E A M7 COLOR & FONTProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
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Turkish-German University
Corporate Identity Design Project
Team: Mareike Stahl
Gökhan Apaydın
T E A M7 FOTO & FLAGSProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT
Turkish-German University
Corporate Identity Design Project
Team: Mareike Stahl
Gökhan Apaydın
T E A M7 VEHICLESProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Turkish-German University
Corporate Identity Design Project
Team: Mareike Stahl
Gökhan Apaydın
T E A M7 CONCEPTIONProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
Wachstum
Formen in zwei unterschiedlichen Farben starten zusammen in einem Punkt und bewegen sich in die gleiche Richtung. Sie wachsen und entwickeln sich gemeinsam – jetzt und in der Zukunft.
Gelişim
Farklı renkler ve yerleşimdeki çizgiler iki ülkeyi temsil ediyor. Tek bir noktadan oluşup aynı doğrultuda gelişerek hareket ediyorlar.
Turkish-German University
Corporate Identity Design Project
Team: Mareike Stahl
Gökhan Apaydın
T E A M7 LOGOProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
NEGATIVELOGO
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
Mrs.Mareike StahlLoreleiring 10
D-65197 Wiesbaden
Türk Alman Üniversitesi Kampüsü | 34700 Beykoz/Istanbul
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Dear Mrs. Stahl,
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo.
Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibus in, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum. Aenean imperdiet. Etiam ultricies nisi vel augue. Curabitur ullamcorper ultricies nisi. Nam eget dui. Etiam rhoncus. Maecenas tempus, tellus eget condimentum rhoncus, sem quam semper libero, sit amet adipiscing sem neque sed ipsum. Nam quam nunc, blandit vel, luctus pulvinar, hendrerit id, lorem. Maecenas nec odio et ante tincidunt tempus. Donec vitae sapien ut libero venenatis faucibus. Nullam quis ante. Etiam sit amet orci eget eros faucibus tincidunt. Duis leo. Sed fringilla mauris sit amet nibh. Donec sodales sagittis magna.
Best RegardsProf. Dr. Ziya Sanal
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
Prof. Dr. Ziya SanalFACULTY OF ENGINEERING
Türk Alman Üniversitesi Kampüsü34700 Beykoz/IstanbulT +32.216.468 94 95F +32.216.649 95 [email protected]
Turkish-German University
Corporate Identity Design Project
Team: Mareike Stahl
Gökhan Apaydın
T E A M7 STATIONARYProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
Prof. Dr. Ziya SanalFACULTY OF ENGINEERING
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
Türk Alman Üniversitesi Kampüsü 34700 Beykoz|IstanbulT. +32.216.468 94 95 F. +32.216.649 95 [email protected] www.tau.edu.tr
Turkish-German University
Corporate Identity Design Project
Team: Gökhan Apaydın
Mareike Stahl
T E A M7 COLOR & FONTProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
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C25 M100 Y20 K35 C19 M67 Y100 K10
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Turkish-German University
Corporate Identity Design Project
Team: Gökhan Apaydın
Mareike Stahl
T E A M7 PICTURE & FLAGSProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
Turkish-German University
Corporate Identity Design Project
Team: Mareike Stahl
Gökhan Apaydın
T E A M7 VEHICLESProfessor Tevfik Fikret Uçar
Participant Institutions
Anadolu University Eskișehir / Turkey
RheinMain University of Applied Sciences, Wiesbaden / Germany
DAAD German Academic Exchange Service
Participant Professors
Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert
Professor Christine Wagner
T E A M8CONCEPTTurkish-German University
Corporate Identity Design Project
Team: Ronja Scheidel
Ceyhun Aksan
ERGÄNZUNG | KATKIDas Logo zeigt zwei Teile die einen gemeinsamen Weg gehen, das Streben der beiden Länder in
eine gemeinsame Richtung. Es besteht aus zwei eigenständigen Teilen, die zusammengeschoben
einen perfekten Kreis ergeben, im Logo aber getrennt eine stabile Verbindung eingehen
Logo ile farklı kültürlerin birlikteligi bir yol ve ilerleme olarak gösterilmistir.
Iki farklı parça bir araya geliginde iç içe mükemmel çemberler ve bu çemberler de bütün olarak bir
ses dalgasını meydana getirmektedir.
T E A M8LOGOTurkish-German University
Corporate Identity Design Project
Team: Ronja Scheidel
Ceyhun Aksan
NEGATIVELOGO
T E A M8STATIONERYTurkish-German University
Corporate Identity Design Project
Team: Ronja Scheidel
Ceyhun Aksan
T E A M8COLOURS & TYPETurkish-German University
Corporate Identity Design Project
Team: Ronja Scheidel
Ceyhun Aksan
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ROTIS SANS SERIF 75 EXTRABOLD
ROTIS SANS SERIF 55 REGULAR
T E A M8USAGE ON PHOTO & FLAGSTurkish-German University
Corporate Identity Design Project
Team: Ronja Scheidel
Ceyhun Aksan
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT
T E A M8Turkish-German University
Corporate Identity Design Project
Team: Ronja Scheidel
Ceyhun Aksan