turkish electronic security market
TRANSCRIPT
TURKISH SECURITY MARKET
Presented By:
Nergin ÖZGÜR
THE COUNTRY IN THE MIDDLE OF 3 CONTINENTS
TURKISH ECONOMY
17th Largest Economy in the World
Population 78 million Labor force 29 million GDP($) 799 billion Per capita income($) 10.503
20 cities with population over 1 million
Unsaturated local market and young population
Dynamic and growing private sector
The newly introduced R&D Law offers some significant tax incentives for technological investments. There are currently 26 techno-parks operating in the country.
TURKISH ECONOMY
The World’s
3rd largest Road Transport Fleet
3rd largest manufacturer of Flat Glass
6th largest manufacturer of Jewelry
6th largest manufacturer of Cement
6th largest manufacturer of Ships
10th largest Tourist Destination
TURKISH ECONOMY
Europe’s
The largest manufacturer of Textile Products
The largest manufacturer of Fertilizer
The largest manufacturer of Buses
3rd largest manufacturer of Ready Made Clothing
3rd largest manufacturer of Ceramic Products
3rd largest manufacturer of Iron-Steel Products
3rd largest manufacturer of Ready Wheel Pins
4th largest manufacturer of Refrigerators
7th largest manufacturer of Automotive
TURKISH ECONOMY
New Huge Projects
3rd Bosphorus Bridge Project
3rd Airport Project
The giant «Kanal Istanbul» Project
Izmit Bay Bridge and Istanbul – Izmir Highway
TURKISH SECURITY MARKET
Total Market Volume
Estimated total volume of the Turkish Security Market is around 600 million USD*
Potential for the next 3 years is 750 million USD
* information provided by the leaders of security industry
Market breakdown by applications
54%
29%
8%
6% 3%
CCTV Fire Detection Systems Intrusion Alarm Systems
Access Control Systems Other
Prominent Products
IP Cameras
Video Analysis Systems
Biometrics Access Systems
Addressable/Intelligent Fire Detection Systems
Mobile Surveillance Systems
Other
Main players in the market
Significant Projects and Opportunities
Urban Safety Management Systems
New and modernization projects expected in following year
Most of the investments are expected in the South East region
Significant Projects and Opportunities
Construction Industry Projects
Smart home technologies are being used especially in big cities
Government buildings
New buildings, shopping centers and business centers
Urban Transformation Projects (Safe City and Safe & Intelligent Traffic)
Significant Projects and Opportunities
Bank Projects
45 Banks with total of 10.158 branch offices operate in Turkey.
MP Cameras and biometric systems are becoming prominent in the sector
Significant Projects and Opportunities
Border and Pipeline Security Projects
Turkey have 8 borders with Syria, Iraq, Iran, Greece, Bulgaria, Georgia, Azerbaijan (Nahcivan) and Armenia
8.500 km gas pipeline, 4.000 km petroleum pipeline (Baku-Tbilisi-Ceyhan not included)
Naval border security
Significant Projects and Opportunities
Power Generation and Renewable Energy Stations Peripheral Security
New huge energy investments are planned in following 3 years
Peripheral Security requirements for Solar Power Generation plants are increasing significantly
Significant Projects and Opportunities
Transportation Safety & Security
Highways, Railways, Subways, Airports …
Transportation sector is the outstanding sector especially starting from 2012. When we look into the government’s budget, we see that last year the greatest amount of money was spent by the Ministry of Transportation.
New TEDES (Electronic Traffic Inspection Systems) projects are undergo in many cities.
Market Entry Strategy
Specialized importers, distributors, system integrators
Cooperation with domestic manufacturers
Local Office (if you have projects)
Authorized Representative
Some notes about custom clearance
CE mark (in EU standards)
Declaration of Conformity
Brand, Model, Origin and CE mark (on the label and the box)
User manual in the Turkish language
Commercial invoices
Shipping documents
Why you should be in the Turkish Security Market?
Highly Developing Market
Superstructure and Infrastructure Projects
Large Scale Building and Construction Investments
Increased Conscious Consumer
Qualified human recourses
Thank You !
Nergin ÖZGÜR (Business Consultant)
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