7th Sense First Anniversary and World Usability Day Celebration Party

Dr. Özgür ZAN

Done Information & Communication Systems / Managing DirectorKadir Has University / Instructor of User Experience Course

Easy means requiring little effort or thought

=Usability Ease of Use

4 seconds 1 second

Example

1. THINK

Considerations

Readability

Simplicity

Discoverability

Learnability

Visual Aesthetics

Navigation

Memorability

Intuitiveness

Functionality

2. AWARENESS

Education

User Experience is not something to be implemented

It should be adopted as a philosophy by the entire organization.

Culture

Perspectives

Engineers Marketing Peoplevs.

3. USABILITY TESTING

Solution: Testing

As Done, we aim

- High levels of user engagement with great UX

and we focus on

- Storyboards with UX principles and Game Mechanics - We pursue Minimal Viable Product (MVP) Strategy- Create a High Fidelity Prototype earlier- Do a usability test earlier- Make improvements fast- Excellence through iteration

Done practices