trudo: social media & facebook
DESCRIPTION
Presentatie over positionering van Facebook binnen de online strategie van Trudo. Voor Building Business - juni 2012.TRANSCRIPT
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René BakkerusOnline strategie & communicatie Trudo
Social Media & Facebook
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Social Media & Facebook
Inhoud1. Online strategie Trudo2. Social media kanalen Trudo3. Facebook4. Facebook – cases4.1 Facebook - case: Club Condo4.2 Facebook - case: Slimmer Kopen5. Vragen
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1. Online Strategie Trudo
• Website(s)• Nieuwsbrieven• Social Media kanalen
www.slideshare.net/trudo
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2. Social Media kanalen
• Twitter• Slideshare• Issuu• Flickr• youtube• LinkedIn• Facebook
Trudo.nlNieuws item
Trudo.nlNieuws item+ Interactive weergaven + pdf
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2. Social Media kanalen
Twitter 4 kanalen2.889 volgers
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2. Social Media kanalen
Slideshare40 slide shows13.639 views
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2. Social Media kanalen
Issuu5 items9.758 views
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2. Social Media kanalen
Flickr1,335 foto’s13.319 views
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2. Social Media kanalen
YouTube70 video’s23.198 views
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2. Social Media kanalen
LinkedIn 192 volgers
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2. Social Media kanalen
Facebook5 pages > 6.848 fans
– Klokgebouw | 3.040 fans– StrijpS | 2.199 fans– Hallo040 | 1.177 fans– Lofthuren | 310 fans– Trudo | 122 fans– Slimmerkopen | eind juli online
Centrum van Social Media kanalen.
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3. Social Media Kanalen - Facebook
Website
FacebookWebsite
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3.1 Facebook - impact
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3.2 Facebook - traffic
“You’re more popular on Facebook”
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4. Trudo Cases
• Club Condo– Geïnteresseerden werven
• Slimmer Kopen– Product informatie– Woningen aan de man brengen
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4.1 Club CondoDoel: leden werven
Club Condo AppBasis pagina: StrijpS
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4.2 Slimmer Kopen
Doel: informeren over product & aanbieden van woningen
Slimmer Kopen appSlimmer Kopen aanbod app
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4.2 Slimmer KopenSlimmer Kopen aanbod app
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6. Vragen
Mail prive: [email protected] werk: [email protected] prive: @bakkerus Twitter werk: @stichtingtrudoLinkedIn: renebakkerusMobiel: 06-31644668