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Fullan’s Sustainability Elements as Framework
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Fullan’s Sustainability Elements as a Framework to Assess the Lasting Impact of Systemic
Leadership Development Efforts
Tricia Browne-Ferrigno, PhD Project Director, Principals Excellence Program
Assistant Professor, Educational Leadership Studies University of Kentucky, 111 Dickey Hall
Lexington, KY 40506-0017 859-257-5504
Lawrence W. Allen, EdD President, L. Allen Consulting, Inc.
204 Hawthorne Drive, Nicholasville KY 40356 859- 619-3083
Brenda Maynard Director of Instruction, Pike County Schools
P. O. Box 3097, Pikeville, KY 41502 606- 433-9250
Jim Jackson, EdD Training Consultant, Educational Testing Service
1235 Kimbel Drive, Frankfort, KY 40601 502- 695-0793
Nancy Stalion Project Coordinator, Principals Excellence Program
270- 519-2308 [email protected]
Fullan’s Sustainability Elements as Framework
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From Change Efforts to Sustained Innovation
Using an extensive review of literature to support his proposition, Fullan (2005a)
identified eight elements essential for leading sustainable innovation efforts. The elements are
named and described consecutively in the following subsections. Educational leaders must
ensure that all of these conditions are met to make reform efforts systemic and lasting.
Element 1: Public Service with a Moral Purpose
A publicly funded system of education is the “the cornerstone of a civil, prosperous,
and democratic society” (Fullan, 2003b, p. 3); thus, educators must understand that the “moral
imperative of school leadership” (p. 31) is a deeply ingrained, broadly shared understanding
that learning is the core purpose of schooling. Every school must provide every student
opportunities to achieve academically and develop requisite personal and social skills.
Collective efforts are required to raise achievement expectations and close gaps in student
learning, to ensure social justice for individuals and organizational justice for institutions, and
to improve social environments within schools and districts.
Element 2: Commitment to Changing Context at All Levels
Setting achievement goals and mandating changes alter only parts of an education
system. Changing the context—to create the potential for sustained innovation—requires
broad and purposeful interaction within and across all levels. Moreover, educational leaders at
every level must instill and maintain a shared moral purpose for the desired change.
Element 3: Lateral Capacity Building through Networks
Creating a system that sustains innovation requires leadership capacity building and
collaborations with and among multiple stakeholder groups. Networks of like-minded
Fullan’s Sustainability Elements as Framework
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individuals sharing common visions about the future provide the requisite synergy to expand
innovation and support its sustaining influences.
Element 4: Intelligent Accountability and Vertical Relationships
Change initiatives often create interconnected, systemic problems that must be
appropriately identified and corrected. Openness in sharing problems, issues, and concerns
requires communication avenues across and between all levels and shared commitment to that
transparency through vertical relationships.
Element 5: Deep Learning
Collective problem solving, adaptation, and continuous improvement foster deep
learning in systems that sustain innovation. Deep learning through collective problem solving
necessitates expanded interactions between and across all levels. Adaptation and continuous
improvement are risk-laden activities because failure occurs often during early attempts at
change; yet without risk-taking and failed attempts, second-order change rarely happens. An
innovation-supporting system allows intelligent failure, a concept embracing both forgiveness
and remembrance.
Element 6: Dual Commitments to Short-term and Long-term Results
Innovation sustainability encompasses short- and long-term results; thus, educational
change agents need to set incremental targets and take appropriate action to obtain early
results. Attaining short-term benchmark goals is critical for sustaining goal achievement.
Element 7: Cyclical Energizing
A repeating pattern of energy expended toward implementation followed by stable
periods to allow for adaptation and reflection generates sustainable innovation. Fullan (2005a)
perceives cyclical energizing as “a powerful new idea” that “needs to be a fundamental
Fullan’s Sustainability Elements as Framework
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element of our sustainability strategizing” (p. 27). After publication of his leadership and
sustainability model, Fullan (2005b) introduced the concept of resiliency, borrowed from
Abrahamson (2004) who posits that successful change adoption requires two seemingly
conflicting forces—activity and rest.
Like individuals developing and maintaining athletic prowess, organizations engaged
in innovation implementation require alternating periods of intense change movement and
periods of stability creation, two counterbalancing phases essential to pacing successful
systemic change. With energy consistently expended toward adoption of innovation,
employee performance often remains at rudimentary levels. Initiative overload creates
frustration, anger, and cynicism and leads to spin-off chaos hampering goal achievement.
Conversely, during periods of stability, accomplishments are celebrated, new procedures and
practices are institutionalized, and progress is monitored. Resisters have time to learn how to
work in changed environments, while the needs and expectations of those outside the
organization can be addressed (Abrahamson, 2004).
Sustainability requires both perseverance and flexibility to develop organizational
resiliency toward further change adoption. This necessary component of change—cycles of
activity and rest—is often misunderstood or ignored by educational change agents who fail to
realize that true innovation adoption requires significant time commitment and energy
expenditure. Those most closely affected by change need time dedicated to adaptation,
reflection, and performance improvement about the new expectations.
Element 8: The Long Lever of Leadership
Sustainability of innovation requires leaders at all levels, not simply leadership by one
individual or one group. Effective change agents build leadership capacity throughout their
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organizations, beginning when innovation efforts are first considered. Leaders at all levels
sustain successful innovation through their collective efforts.
Methodology to Assess Sustainability of District Efforts
This assessment is part of the evaluation of an advanced leadership development
program supported by a grant from the US Department of Education. The program goals were
aimed at reculturing school leadership and expanding the pool of principal candidates.
Because both formative and summative evaluation was a condition for proposal funding, the
case study design was used (Stake, 1995). Data collection began with commencement of
learning activities in January 2003 and continued at regular intervals to June 2005 when the
last program-evaluation group interviews were conducted. Perspectives of participants and
supporters were captured at intervals throughout the study.
Data Sources and Analysis Strategies
Data used for evaluation were available from three sources. First, reflections by
members of all participant and support groups (i.e., cohort members, mentor principals,
district leadership team, cohort instructors) were collected through questionnaires, surveys,
and group interviews. The second data sources were observations of participants during
program activities (i.e., biweekly cohort meetings, three summer institutes, presentations to
authentic audiences) and during school visits. The final data sources were documents (e.g.,
participants’ application materials and research reports, district’s administrator evaluation
protocol, school and district reports).
Progressive analyses of questionnaire responses, interview transcriptions, and
participant writing employed qualitative techniques (e.g., Kvale, 1996; LeCompte &
Fullan’s Sustainability Elements as Framework
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Schensul, 1999). Member checking by district administrators and cohort instructors ensured
accuracy of numerous technical and research reports.
Study Participants
The federal grant supported the delivery and evaluation of intensive leadership
development for two cohorts composed of principals, assistant principals, and teachers
holding administrator certification. All 30 cohort members (diverse based on position, gender,
professional experiences) provided insider perspectives about the impact of the program;
outsider perspectives were gained from district administrators, mentor principals, and cohort
instructors. A total of 41 individuals participated in this case study to evaluate the district’s
unique model of leadership development.
Contextual Influences
The high-need rural school district is located in eastern Kentucky, a region of Central
Appalachia miles distant from any metropolitan area. The population of its service area is 98
percent “white persons, not of Hispanic/Latino origin” (US Census Bureau, 2000). High
school graduates comprise 62% of the population over age 25, but only 10% within that group
have completed a post-secondary degree despite availability of local colleges. Thirty-three
percent of the households reported annual incomes under $15,000 during the latest census;
approximately 30% of the children under the age of 18 live in poverty. Although the district’s
average rate of participation by students in free or reduced lunch programs is 69%, schools
located in remote communities have participation rates above 90%.
Article Framework
What follows is our assessment of the district’s efforts to transform the principalship
into a model of learner-centered leadership to improve student and school performance. Once
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again, Fullan’s (2005a) sustainability model serves as the framework. The number and
descriptor of an element in the model followed by a component of the district initiative
identify each section.
Element 1: Service with Moral Purpose—New District Expectations
The district began its service-with-moral-purpose transformation when a new
superintendent was appointed in 1998. He inherited an educational system hindered by a $1.5
million budgetary deficit and complacent about student learning. The school board expected
him to eliminate the deficit and transform the district. As a county resident and 40-year
veteran educator, he understood well the challenges he faced.
The superintendent’s first task was to decrease employment throughout the system by
eliminating 350 positions, compounding the county’s high unemployment rate. Although the
department of education assigned monitors to assist with deficit elimination and the transition,
the superintendent alone had to face the public’s varied responses to his initial actions.
School Accountability Demands: Learning by All Students
The Kentucky Education Reform Act of 1990 reconstructed the state system of P-12
public schooling and introduced school accountability. The previous superintendents ignored
student learning, with the consequence that by 1998 the district ranked among the lowest
performing of the 176 systems in the state. After addressing immediate budgetary issues, the
superintendent turned his attention to improving teaching and learning. He invited other new
district administrators to work with him as a leadership team to improve school and student
performance. With a shared goal to transform the district into an exemplar of progressive
growth, the team sought commitment by every employee to the belief that all children can
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learn. This vision is embedded in the district’s “Success For All” slogan adopted in 2000 that
is still used.
Preparing for Systemic Change: Transformation Challenges
Among many elements in the district-initiated reform agenda was the creation and
delivery of continuous professional development for principals that emphasized visionary
instructional leadership to assure “success for all” students without exception. Seeds for a
transformed principalship were sown, but two challenges to achieving success became
apparent. First, a survey of then-current principals revealed that most viewed themselves as
competent managers, not instructional leaders. Successful change adoption required principals
with appropriate dispositions and skills for leading instructional programs. Second, the survey
indicated projected principal vacancies in half the schools due to retirements within 5 years.
Many teachers held administrator certification, but few aspired to be principals, motivated to
earn graduate degrees in educational administration to increase their salaries, not change
careers.
Element 2: Commitment to Changed Context—Reconceptualized Leadership
The leadership team realized that it was going to ask principals to assume a role for
which they were not prepared. The team then brainstormed what an ideal principal would
know and be able to do, deciding that she or he (a) understands the state’s core content and
learning goals, (b) believes that all children can learn at high levels, (c) has a thorough
knowledge of curriculum and assessment, (d) demonstrates instructional leadership within the
school community, (e) shows evidence of being a master teacher, (f) works well as a
collaborative team member, (g) shows evidence of being a lifelong learner, and (h)
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understands the teaching and learning process. With this shared vision in mind the team began
transforming the culture of administrative practice.
Focused Outcomes: Student Learning and School Improvement
The superintendent changed the monthly principals’ meeting to a leadership academy
where, instead of spending the majority of time on management issues, the activities focused
on discussions and activities about instructional leadership. This changed emphasis introduced
new school-leadership expectations. A year later, the leadership team began developing
principals’ skills in public relations and communication about instructional issues. After
release of the state accountability results in October 2000, press conferences were introduced.
Principals and their school-based governance councils were required to present their annual
school improvement activities at school board meetings, sharing what they had done in the
buildings to improve teaching and learning. These new expectations forced principals to
demonstrate publicly their abilities as instructional leaders.
Changing All Levels: Standards-based Leadership Practice
In 1998 Kentucky adopted without modification the Interstate School Leaders
Licensure Consortium (ISLLC) Standards for School Leaders (Council of Chief State School
Officers, 1996) as the framework to prepare and evaluate administrators. However, in 2001
most practicing principals had only limited understanding about the Standards. The district
hired a leadership consultant to facilitate professional development activities and provide on-
site coaching support for principals. One activity during an academy meeting had far-reaching
impact. Small groups of principals and district administrators were formed and charged with
developing examples of school-leadership performance for each indicator in the Standard.
Although the groups struggled at first, they eventually became totally focused on instruction
Fullan’s Sustainability Elements as Framework
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and the Standards and asked if they could work with their school staffs to develop definitions
for multiple performance levels. According to the leadership consultant, this activity provided
a “great opportunity for principals, teachers, and central office staff to talk about what the
system expected, what good practice would look like, and how that would be implemented.”
This widespread effort disseminated the vision of a principalship emphasizing leadership for
learning and resulted in a new administrator evaluation rubric.
Achieving Critical Mass: External Catalyst Needed
A sustained commitment to ensuring learning for all students, a new vision for school
leadership, ongoing professional development, and collaboratively constructed performance
expectations for principals introduced change. Although district leaders were pleased with
initial results, they wanted to move the transformation to critical mass. The team designed a
framework for a district “principals’ excellence program” and then sought help from
professors who served as consultants.
Element 3: Lateral Capacity Building—Principals Excellence Program
A team of professors refined and expanded the district’s proposal into an advanced
leadership development program incorporating recommended best practices in principal
preparation (e.g., instructional teams of professors and practitioners, school-based research
supported by mentor principals). A unique feature was the cohort composition: carefully
selected principals, assistant principals, and teachers holding administrator certification. The
program designers perceived that having diverse cohorts would achieve both primary goals: a
recultured principalship and an expanded candidate pool. The partnership received a 3-year
$500,000 federal grant in October 2002 to implement and evaluate its novel leadership
development plan.
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Unique Development Strategies: Program Design
Two 15-member cohorts engaged in weekly learning activities throughout a calendar
year and worked with district and school administrators and teacher leaders during three
summer institutes that focused on leadership for learning. The four recurring themes within
the Standards—“a vision for success, a focus on teaching and learning, an involvement of all
stakeholders, a demonstration of ethical practice” (Hessel & Holloway, 2000, p. 21)—framed
the curriculum. Every cohort member was released from work responsibilities one day each
week to participate in program activities. On an alternating schedule, participating principals
and teachers either (a) worked as small inquiry teams at their assigned mentors’ schools or (b)
participated in a seminar-workshop facilitated by professors and administrators.
Capacity Building: New Perceptions about School Leadership
At the midpoint of each cohort’s learning activities, participants were asked to share
how participation was changing their perceptions about the principalship. A teacher aspiring
to become an elementary principal noted that she had “learned that being a leader involves
more than just running the school.” She realized that leaders must guide their staffs in
identifying their own and their school’s strengths and weaknesses, building on the strengths
and finding “ways to address weaknesses.” She concluded, “It’s all about educating children
in a caring and more productive way.”
For a first-year principal, the cohort activities made him aware of multiple required
responsibilities, such as organizing, prioritizing, listening, and communicating, and helped
him overcome his feelings of “isolation and incompetence.” He also learned that “even the
most experienced administrator is taxed for time and energy to deal with the many demands
of a principalship.”
Fullan’s Sustainability Elements as Framework
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Veteran principals participating as cohort members indicated they had discovered
things that changed their professional practices. For example, an elementary principal wrote
he now realizes that “changing school culture is not an overnight project.” He also learned
that it is “not a sign of weakness” for principals to acknowledge they are “not all knowing or
all doing” and that “using valuable human resources” is critical. After participating in the
program for 3 months, another veteran principal candidly admitted that at first he did not
think he needed to participate. A few months later, he realized that he needed to make time to
better his district, school, and self.
Element 4: Accountability and Relationships—Research and Mentoring
Cohort members conducted disciplined inquiry about student-learning concerns twice
during the program, first in an elementary and then in a secondary setting. While investigating
instructional programs in schools other than where they worked, cohort members developed
collegial relationships among themselves and with their mentor principals. The cross-school,
administrator-teacher interactions expanded professional networks and support systems
throughout the district.
Purposeful Work: Student Learning Accountability
Near the close of their yearlong training, participants were asked to describe how the
leadership development activities helped them understand accountability issues. An
elementary principal described the program as a “needs-based curriculum tailored” to the
district that stimulated her thinking about student-learning issues. Now she takes time “to
reflect about the role of social justice” in her school. A Title I coordinator wrote about the
importance of closing education gaps and noted the insights and strategies gained by
participants to make “learning equal for all students.”
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According to a mentor principal, the field-based research not only gave cohort
members opportunities to work in schools other than their own, but also provided valuable
information to the host schools.
Having a team come into the school, conduct research, gather and analyze data, and
then share that information was useful to the principal and teachers in preparing next
steps for improving instruction to increase student achievement. The [cohort members]
brought an unbiased view to the school.
Furthermore, her school used the recommendations to “improve teaching and student
achievement” in her school.
Lateral Capacity Building: Relationship Networks
A novice principal benefited from “developing collegial relationships” with veteran
districts in the district. Now when faced with challenging issues, she is “comfortable asking
[them] for advice or assistance.” Additionally, several veteran principals participated as
cohort members and also served as field-based mentors. One of them suggested that having
cohort members work in schools throughout the district provided “positive professional
experiences.”
Accountability and Networking: Key Program Elements
The program specifically focused on instructional-leadership practice, and the cohort
instructors provided a variety of learning activities to stimulate thinking about accountability,
relationship networks, and distributed leadership. The mentor principals were trained to guide
inquiry teams in conducting action research; more importantly, they opened their schools to
scrutiny. They were present when the inquiry teams shared their research findings to the entire
administrative community during a luncheon at the close of each semester. The mentor
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principals’ willingness to reveal problems in their schools exemplifies the deep learning that
has developed within the district.
Element 5: Deep Learning—Continuous Improvement and Adaptation
The instructors spent considerable time engaging cohort participants in perception-
broadening activities that challenged them to explore issues systemically. Their intent was
twofold: (1) to enhance collaboration and develop relational trust and (2) to stimulate thinking
about districts as educational systems. In their survey responses near the close of each cohort,
participants assessed how well the program developed school leaders able to promote learning
success for children and youth in rural schools.
A high school teacher selected to be an elementary school principal just before
beginning the program reported that he learned to “better delegate authority” and “be a
successful instructional leader.” A novice assistant principal perceived that “participants’
perspectives about education” were broadened and their abilities to “be more reflective, make
research-based decisions, and develop leadership skills” in others were enhanced. Other
respondents indicated that the program stimulated innovation because instructors “encouraged
cohort members to think outside the box.” The focus on collaboration and cooperation helped
an elementary teacher realize that they “worked for the district, and not just one school.”
An elementary mentor principal volunteered to support a second inquiry team because
the experiential-learning component provided cohort members “opportunities to observe how
school leaders are addressing equity issues.” Additionally, because “the culture in eastern
Kentucky is unique,” she believes that each school in the district faces different challenges in
promoting “learning and success for all children.”
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The program’s attention to rural education filled a void in the preparation of rural
school leaders according to one cohort member. This school librarian volunteered to conduct
a literature review for her inquiry team’s action research report, but she could not find
information relevant to the challenges faced by “school leaders in rural districts.” She found
the opportunities “to collaborate with each other in rural settings” quite meaningful.
The district administrator responsible for the evaluation of school administrators
offered a different perspective about the program’s contribution. Few new residents relocate
to eastern Kentucky for a variety of reasons; thus, districts there “are not able to recruit
administrators” from elsewhere. Instead, they must develop “school leaders with a broader
scope of understanding” about their impact on student learning, which the program did.
Element 6: Dual Commitments—Authenticity and Relevance
The leadership team used the dual-commitment strategy to transform the principalship.
By envisioning an ideal principal, stakeholder groups working with the Standards were able
to develop performance indicators aligned with the new expectations. By requiring principals
to talk publicly about their school improvement efforts and accountability results, the broader
community learned that instructional leadership is a critical component of the principalship.
By cultivating a culture valuing continuous professional development, mentors were available
to guide inquiry teams and cohort members understood their weekly release from work was
important.
The district’s model of leadership development assured authenticity and relevance.
Peppered throughout program-evaluation data are references to the powerful learning that
occurred by having teachers and principals participate together. During a group interview, a
veteran middle school principal stated that the program “is probably as close to . . . being a
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principal as you can get.” A peer described the interaction between administrators and
teachers as “an eye opener for aspiring principals,” a way for them learn first hand what is
really required to lead schools and an experience he wished he had. A personal revelation for
him as a cohort member was that “the principalship doesn’t have to be isolated, lonely work.”
During the group interview with the leadership team and cohort instructors, a district
administrator asserted that the field-based experiences were especially powerful because
program participants now “understand the role of the principal.” They also have “the big
picture” of school leadership, something that aspiring principals do not gain during preservice
preparation. A high school assistant principal shared a similar perspective drawn from her
dual experiences as a cohort member and mentor. The leadership development program gave
active and aspiring administrators “a practical view of the role of principals” because they
used research data they collected and analyzed to “address real problems in schools.”
Additionally, a veteran teacher wrote on a survey that “traditional models of
professional development often present theory but do not link [it] to practice.” In the past she
received “an abundance of resources” during training events but did not have opportunities
“to practice what had been taught.” She particularly appreciated the field-based learning
component of the program because she was able to integrate “theory and practice through
actual experiences within schools and with other administrators.”
Element 7: Cyclical Energizing—Innovation, But No Rest
When the superintendent began his tenure in 1998, many schools in the district were
among the lowest performing in Kentucky based on school-accountability measures. The
leadership team worked tirelessly for 7 years to transform the district, and their efforts have
been noticed. The superintendent was selected by his peers as the Kentucky Superintendent of
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the Year for 2004. A high school in a remote area of the district, once scheduled for closing
due to poor performance, was recognized by the state department of education in 2005 as a
pacesetter for its steady improvement. Data spanning the recent 4 years (e.g., scores on
accountability tests, graduation and attendance rates, disciplinary actions) indicate improved
academic and personal performance among students throughout the district. The team’s focus
on learner-centered leadership development has made a difference.
Evidence of the second important component of cyclical energizing—stability
creation—does not appear in program-evaluation data. In fact, during the June 2005 group
interviews, cohort members and mentor principals talked positively about what they had
learned, but also candidly talked about their fatigue. Several stated that they needed time to
apply what they learned. Further, despite being reminded that the superintendent was eligible
for retirement after completing his 47th year of service, the interviewees almost unanimously
viewed him as the individual solely responsible for assuring sustainability of the district’s
leadership development efforts.
The superintendent and his leadership team have been the driving force for change in
the district, working tirelessly to develop principals and teachers willing and able to provide
optimum learning opportunities for the students they serve. Even during implementation of
the sponsored leadership development program, the district launched other initiatives aimed at
improving teaching, learning, and leading. Principals and teachers seem to be experiencing
initiative overload due to the continuous cycle of innovation implementation.
Element 8: Long Lever of Leadership—Leaders at All Levels
The learning activities delivered through the leadership academy in the late 1990s
began developing instructional leaders among then-current principals and school-council
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members. These early efforts exemplified to the broader community new administrative
expectations in the district. Leadership capacity expanded further when veteran, novice, and
aspiring principals worked together during the grant-sponsored leadership development
program. Mentoring stimulated growth for practicing and prospective principals alike and
helped to reculture the principalship and expand the candidate pool.
Principals who participated in the first cohort learned the value of asking others to
assume leadership responsibilities during their weekly absences, discovering in the process
that building leadership capacity in their schools was an unanticipated but very welcomed
outcome. The principals nominated their teacher leaders to participate in the second cohort; in
turn, the teachers suggested ways for their cohort peers to distribute leadership within their
schools. Bases on analysis of program-evaluation data, program participants appear to value
distributive leadership both as a means to develop future leaders and as a way to share
instructional responsibilities.
Prospects for Sustained Leadership Development Efforts
The superintendent began changing leadership practices in 1998 by inviting district
administrators to work with him to transform the school system and institute changes toward
the goal of “success for all” students. The leadership team envisioned an ideal principal that
reframed the principalship from school management to learner-centered leadership. The
district and its university partner designed an innovative approach to advanced leadership
development and received a grant to implement and evaluate their ideas. Recognition from
external sources and recent accountability about student performance suggest that the
district’s efforts over the past 7 years have yielded positive results.
Fullan’s Sustainability Elements as Framework
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This assessment identified two potential stumbling blocks to sustained influences of
the district’s long-term initiative: (1) the absence of a rest cycle to support innovation
adaptation and evaluation, and (2) the lack of a broad-based effort among leaders at all levels
to sustain innovation. Both elements can be easily addressed, provided the leadership team
perceives their importance. Based on the remaining essential elements in Fullan’s (2005a)
leadership and sustainability model, the district’s systemic effort to reculture the principalship
shows promise of lasting impact.
Endnote
1Original draft was presented at the February 2005 meeting of the American Association for
School Administrators in San Antonio, TX.
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