trending oilelefant
TRANSCRIPT
Trending Social Media:an Example at Work
Andrew Zolnai
Copyright © 2010 Interactive Net Mapping Ltd
All content is confidential to Interactive Net Mapping Ltd and should not be reproduced without written permission
www.oilelefant.com
Revolution
• Rapid growth of media
• Technology devices
• Data explosion
• Manageability becomes key
• Information relevance
– Context
– Content
– User needs
Tear down this wall
Evolution
Tim O’Reilly Web 2.0 www.oilelefant.com
Embrace open standards EPSG, OGC, and PPDM petroleum
standards
Make it simple Web front end to access entire
workflows
Design for cooperation Web links to intranet and extranets
Learn from users v.2 extend into document
management
Lower the barrier to experimentation Technology kept under the hood
Make it a culture of measurement This presentation
Open the doors to partners Two business partners to start
Let’s link -
Blog Web
Static Web 1.0Dynamic Web 2.0
Interactive Web 3.0
- communities -
SSoftwareSales
SupportConsulting
Partners
Standards
Associations
Sales
Adverts
Sales
Sales
Product
- and processes -
SSoftwareSales
DiscoveryDrilling
Permit
Field
Basin
Sales
Play
Sales
Production
Sale
Intersection and Union
Tech-nology
- to integrate the GeoWeb
People
Pro-cess
Loca-tion
Intel-ligence
Data
In the short term -
- the long term -
- across themes -
- and across media
Oct-
10
Ja
n-1
0
Ja
n-0
9
Au
g-1
0
Web
Slideshare
Social media at work
• Still important
– Releases
– Media coverage
• Newly important
– Blogs
– Interactive web
• Two-step approach
– On-line
– Trade shows
Thank You
Andrew Zolnai
Sales & Marketing Director
Interactive Net Mapping Ltd.
PO Box 469
Exeter
EX1 9AS
United Kingdom
Tel: +44(0)1392 495 600
Fax: +44(0)1392 495 695
www.oilelefant.com