Trend Prediction“Jeggings”

Dolly Urnezis

Professor Libolt

Fashion 105

April 24, 2011

Jeggings

How Jeggings came to be

Target Market

Women

Ages 14-30

All income levels

Body type- Slender, Athletic, Fit

Customer Profile

Fun, energetic, flirty lifestyle

Stylish

Confident

Practical shopper

Creative and artistic minded

Enjoys comfortable clothing

Jeggings in the Fashion Cycle

Jeggings Graph

Price- $5-$20Price- $20-$50

Price- $50 +Style- Wasitband & faux pockets

Style- Belt loops & real pockets

0

1

2

3

4

5

6

7

8

9

Forever 21

Macy's

Urban Outfitters

Forever 21

Macy's

Urban Outfitters

Prediction

References http://youngandinstyle.blogspot.com/2009/09/jeggings-and-how-to-wear-them.html

http://en.wikipedia.org/wiki/Jeggings

http://www.beautips.info/fashion-tips/hot-fashion-trend-in-fall-2010-wear-jeggings/

http://www.thebudgetfashionista.com/archive/fall-2010-fashion-trend-jeggings/