PowerPoint Presentation

TreatmentAlimata, Christabel & Naomi

SummaryThe song we chose is Jessie J Sweet Talker. The promo video we will be making, will be both performance and narrative based as the song is quite up beat. Briefly analysing the lyrics to the song, we decided that when it comes to the post chorus it would be a repeated mise-en-scene, as the lyrics in the post chorus are repeated; So talk to me.Even though the song has quite a slow rhythm , theres still a party energetic vibe that runs through the song.

Lyrics analysis

InspirationThese are the professional music videos that inspired the ideas for our promo music video. These are:- Cameo Candy- Beyonce Halo- Rihanna - Needed Me - Beyonce - Yonce- Tink Million- Eve Tambourine- Jennifer Lopez - Lopez

Casting, props & locationLocations:We would film the video in various locations around London and in school. In school we would film in the TV studio as we have access to various lighting. Around London, we would film in a shopping centre and in public areas in the city such as roads, along the river etc.

Casting:There would be one main female actress who will play the lead and we will have extras if needed for the scene

Props/costumes:The actress/actresses will be dressed in casual wear and maybe smart casual wear during the video shoot as they suit

Ethical considerationThe only ethical issues we would have is filming with a drone, some areas in London dont allow drones to fly so before filming in a certain location we would have to research if we are allowed.

AudienceOur target audience are females with an age demographic of about 16-23. They could be college girls, university students or females who are receiving disposable income.Working class The music video will predominantly consist of black males and females but also other races, but they wont have a significant part, which would affect the racial profile of the audience as the video would be leaning towards a predominantly black audience. However, other races will probably watch it.

16-23

Broadcast

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