Towards a New Narrative of Leadership

Challenges

2

• Purposeful Leadership versus pure Profit Maximization

Trust building, internal and external, through sustainable value creation

• Mutual Leadership versus Self-Centric Leadership

Mutual value creation with and for stakeholders

• Interconnected Leadership versus a Firm-Centric View Value creation in networks

Building a New Narrative of Leadership

3

From the invisible hand of the market to the visible hands of leaders

Markets do not operate by their own invisible hand but by the visible hands and the active shaping of the leaders

Sources: Sachs S., Rühli E., Stakeholders matter. A New Paradigm for Strategy in Society, Cambridge University Press, in printAlfred D. Chandler: The Visible Hand. A Managerial Revolution in the American Business, 1977

Aim of the project

Building a New Narrative of Leadership

Development of Supporting Structures: Implementation and Evalution in Firms and Organizations

4

Bild durch Klicken auf Symbol hinzufügenBild durch Klicken auf Symbol hinzufügen

Configuration of the Project: Engaged

5

A New Narrative of Leadership

Center for Human Resources

Management & Leadership

Center for Corporate Social

ResponsibilityInstitute for

Strategic Management:

Stakeholder View

Pioneerssharing experience

of new narrative

Funding partnersinvesting in project; gaining new rights

Storytellerpooling of existing

knowledge for new narratives

Central-Platform (e.g. blog)Social Media-Platform