topic 5 第五讲 : putting web 2.0 into practice web2.0 的应用 virtual and physical libraries...

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Topic 5 第第第Putting Web 2.0 into practice Web2.0 第第第 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak University Librarian McMaster University Library

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Page 1: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Topic 5 第五讲:

Putting Web 2.0 into practice

Web2.0 的应用

Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders

Jeffrey TrzeciakUniversity LibrarianMcMaster University Library

Page 2: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Web 2.0 part one Web 2.0 的第一部分

Program designed to inform and encourage staff to explore and implement 2.0 services

通知和鼓励员工去探索和应用 2.0服务的计划 Focused on 重点放在

Tools 工具 How they can be used 它们如何被使用 How libraries are using them 图书馆如何使用它们 How to use them effectively 如何有效地使用它们

Page 3: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Why use 2.0? 为何要使用 2.0?

Many are free 很多是免费的 User focused 焦点集中在用户 Encourage communication 鼓励沟通 Improve access 改良存取档案 Extend access 扩大存取档案 Personalize/customize services 个人化 / 客戶規格化服务

Encourage participation 鼓励参与 Most importantly: meet the constantly changing needs of

our users 最重要的是 : 能满足我们的读者不断地改变的需要

Page 4: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

What are we using? 我们在用什么 ?

Blogs RSS feeds Wikis Social Networks (Facebook) Tagging 加标签 Mashups Meebo

Page 5: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

How are we using 2.0? 我们如何使用2.0?

Communication 通讯 Access 存取档案 Collections 贮藏 Collaboration 协作 Customer service 客户服务 Access 進出 Marketing 推销 Internal and external 内部与外部

Page 6: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Communication 通讯 : Blogs

Page 7: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Communication 通讯 : RSS Feeds

Page 8: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Communication 通讯 : RSS Feeds

Page 9: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Access 存取档案

Page 10: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Access 存取档案 : May 2008 2008 年五月份

Kirtas robotic book scannerKirtas 机器人式书籍扫描仪

Partnership with Kirtas与 Kirtas 建立伙伴关系

Digitization on demand按需要数码化

Print on demand按需要打印

Lulu and Amazon

Page 11: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Tagging: del.icio.us and Library subject guides加标签 : del.icio.us 与图书馆科目指南

Page 12: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Tagging: Peace and War in the 20th Century加标签 : 二十世纪的战争与和平

Page 13: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Mashups: Google earth and mapsMashups: Google地球和地图

Page 14: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Facebook: Internal CommunicationFacebook: 对内通讯

Page 15: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Facebook: External CommunicationFacebook: 对外通讯

Page 16: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Facebook: MarketingFacebook: 推销

Page 17: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Meebo: IM (up 300% this year) Meebo: IM (这年已上升了 300%)

Page 18: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Wiki: External CollaborationWiki: 对外协作

Page 19: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Wiki: Internal CollaborationWiki: 对内协作

Page 20: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Wikis: Canadian Glacier InventoryWikis: 加拿大的冰川存货

Page 21: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Wiki/Blog/TaggingWiki/Blog/ 加标签

Page 22: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Thinking beyond Web 2.0超越 Web 2.0 的想法

Page 23: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Web 3.0

Page 24: Topic 5 第五讲 : Putting Web 2.0 into practice Web2.0 的应用 Virtual and Physical Libraries in the 21st Century: Challenges for Library Leaders Jeffrey Trzeciak

Exercise 研习 What 2.0 tools or methods would you like

to employ at your library?有什么 2.0的工具或方法你会在贵馆内应用 ?

What are the biggest challenges you will face?你面临的最大挑战是什么 ?

How can you overcome this challenges?你会如何克服这些挑战 ?