Top 10 Guide: Selling Into

Fortune 1000 Accounts

By SalesQuest, Home of CRUSHwww.salesquest.com

#1 Efficiently Qualify Prospects

Understand who you’re calling and that you’ve done your homework!

You’ll sound much more knowledgeable

and confident.

#2 Getting Past The Gatekeeper

Gatekeepers are very knowledgeable in understanding what the company needs. Give them your elevator pitch like you would

the decision maker.

#3 Increase Call Back Rates

Leave very personalized messages. Humans are very driven by curiosity, leave a message with intriguing or interesting

questions to receive a call back.

#4 Pick The Right Target Prospects

Use customer data, do research, competitive

displacement and revenue year-over-year to find

quality prospects. Don’t waste your time on

companies with no buying power!

#5 What’s In It For Me?

This is what your target prospect is thinking the whole

time you’re talking. Have a relevant message to start off

with to get their attention right away.

#6 Brand Name Recognition

Is your brand name not

strong enough yet to get attention?

Use customers

and partner brand names

to build confidence and trust.

#7 Think Quantity, Not Quality

Relevant messaging,

although takes longer, will get a

much higher ROI!

#8 Social Selling

Use all the information available in social media to personalize your messaging and connect with decision

makers, prospects and target accounts

#9 Run an Effective “Door Opener”

Campaign

Be creative! Captures someone’s attention by thinking outside the box and open doors to opportunities.

#10 Qualify! Qualify! Qualify!

This has already been said, but needs to be emphasized. Don’t waste time! You’ll never succeed if you don’t do your research and make sure you’re going after qualified leads and targets!

For more information about

Selling into the Fortune 1000 check out our free 13-page guide:

www.salesquest.com/resources/selling-into-the-fortune-1000/