today’s topic holiday awareness campaign. winter holiday waste between thanksgiving and new...
TRANSCRIPT
Today’s TopicHoliday Awareness Campaign
Winter Holiday Waste
Between Thanksgiving and New Year’s, an extra million tons of waste is generated each week
Source: CalRecycle
© Alita Bobrov | Dreamstime.com
© Stephen Orsillo | Dreamstime.com
© 2012 ECOS Education LLC
© Alita Bobrov | Dreamstime.com
Christmas Trees
Approximately 33 million Christmas trees are purchased in the United States. 15 million go to the landfill
Christmas trees can be turned into mulch, or be composted
Source: United States Environmental Protection Agency (EPA)
© 2012 ECOS Education LLC
© Vlue | Dreamstime.com
Wrapping Paper Waste
Half of the paper Americans consume is used to wrap and decorate products.
Find creative ways to wrap presents
Source: RecycleWorks
© 2012 ECOS Education LLC
Gifts for the holidays
Give gifts that require little or no packaging
Consider the durability of a product before you buy it
Cheaper items often wear out quickly, creating waste and costing you money.
Source: United States Environmental Protection Agency (EPA) © Shariff Che\' Lah | Dreamstime.com
© 2012 ECOS Education LLC
Energy Consumption
Between Thanksgiving and New Years, Americans boost their energy consumption by 27%
© Vivian Mcaleavey | Dreamstime.comSource: RecycleWorks
© 2012 ECOS Education LLC
Buy LED Holiday Lights
LED Holiday Lights use 90% less energy than traditional holiday lights
© Chris Hill | Dreamstime.com
Source: U.S. Department of Energy
© 2012 ECOS Education LLC
Holiday Greeting Cards
An estimated 2.65 billion holiday cards are sold each year in the United States, enough to fill a football field 10 stories high.© Kiscso | Dreamstime.com
Source: ULS Report
© 2012 ECOS Education LLC
Use Rechargeable Batteries
About 40% of all battery sales occur during the holidays
Batteries contain heavy metals like mercury and lead, which can effect human health when they are thrown away. This can increase the toxicity levels of the landfills and pollute the underground water table
Buy rechargeable batteries for gifts and recycle your old batteries
Source: The United States Environmental Protection Agency (EPA)© Piotr Zajc | Dreamstime.com
Source: Wikianswers.com
© 2012 ECOS Education LLC
Marketing Plan for Holiday Awareness Campaign
Break up into groups
Discuss which topic you want to present - review the facts as a group.
Brainstorm as a group ideas for a good PSA, Poster, Class Presentation or article
© 2012 ECOS Education LLC
Campaign Topics
1. Wrapping Paper
2. Toy Packaging
3. Christmas Trees
4. Energy Consumption
5. Greeting Cards
6. Batteries© 2012 ECOS Education LLC
The Assignment
1. Pick one fact and expand upon it
2. Determine the story you want to show or tell
3. What types of pictures or images do you want to have?
4. End with a strong statement that provides a solution
Storyboard the concept - fill out the storyboard template and present ideas to the teachers for review and approval
© 2012 ECOS Education LLC
Educate & Act™Environmental Education Program
Brought to you by
ECOS Education LLCEducating Children On Sustainability
For Classroom Use OnlyVersion 1.0
© 2012 ECOS Education LLC