three steps to using social media 2010
DESCRIPTION
for the 2010 ALA Annual Conference - Washington DCTRANSCRIPT
Three Steps to using Social Media:
How library associations can use social media for
interaction with members and beyond!
Flickr:lemuelinchrist
Step1. Planning:•Meetings•Discussions•Team members•PR/Publicity Committees
•REMEMBER: Plan, butdon’t plan too much
•Use the Just Do It philosophy•Think of social media as a live document•It’s really a CONVERSATION•Start out small•Do your research•Do SOMETHING every day•Use reminder tools!
Step 2. Doing it:
Flickr:judepics
Step 3. Keeping Up
•Professional reading is now online•Use RSS aggregators such as Bloglines or Google Reader•Keep up with technology•OMG! Learn the vocabulary•Watch YouTube & Vimeo videos and explore Common Craft
Flickr:Veronica Belmont
Resources & Tips
• Facebook– Facebook Pages Manual – Look at what others
states do– Rely on PR or Web
Committee– Scottish Library &
Information Council: A Guide to Using Web 2.0 in Libraries
• Twitter– Use a twitter
management tool such as tweetdeck.com or hootsuite.com
• Keeping up– Check out bloglines.com– Try Google reader– http://themwordblog.blog
spot.com/– http://lisnews.org/– http://www.nonprofitmark
etingguide.com/blog/– http://www.nascio.org/– http://www.pr-squared.co
m/– http://stephenslighthouse.
com/– http://tametheweb.com/
Thank you!Dr. Curtis R. Rogers
Communications DirectorSC State Library803-734-8928