“Those who do not create the future they want must endure the future they get.”

– Draper L. Kauffman, Jr.,  author  and  systems  thinker  

Thinking Strategically is critical to success at your State and Local Levels

NAR Strategic Planning 2014

Shannon W. King 2014 Past Chair

Colleen Badagliacco 2014 Vice Chair

The National Association of REALTORS® Creating Our Future

•  The Strategic Planning ( Visioning ) Committee – Strategic Insight & Guidance - Strategy

•  Second Century Ventures – We bring together technologies, opportunities and talent to help build the industry’s future. - Action

Leverage the future

•  Leverage Global Trends for local Action

•  Think and act ahead of the curve

•  Make decisions focused on an inclusive society of the future

To tell the truth

•  We live in a digital environment – We have to work harder to be noticed, appreciated and trusted

•  Total Transparency and Reputation Economy

•  Average is not an option any longer

Global Strategy – Local Action

•  Strategic  Visioning  for  your  organiza6on  –  Scenario  Based  Planning  

•  Con6nued  engagement  of  members  

Radical Openness

Social Capital Perception is everything •  Organizations are the “glue”

in society.

•  Respected, Trusted Organizations Succeed

•  Be Authentic

Global Strategy – Local Action •  Tell the REALTOR® Story .

Build media presence and empower the brand

•  Build a Corporate Equality Index Rating

Ageless Society Lives worth living

•  55 Million Americans 65+ by 2020 – Seven years from now 35% increase in a decade.

•  Housing needs change

•  Workforce shrinks  

Global Strategy – Local Action

•  Educate your members about housing solutions and ageing in place – SRES Certification

•  Build a Mentorship program that operates in both directions

Unlimited opportunities

•  Mobility allows for possibilities

•  Where and how we live will be a choice REALTOR.com now has listings from over 35 countries representing 5 continents, and over 4.8 million active listings.

•  Global Talent Pool – workforce

Global Strategy – Local Action •  Become the local “Go To”

resource for the incoming and outbound work force

 

Global Citizenship

 

Anything is possible •  Entrepreneurship is the key to

personal autonomy and wealth

•  Diversity drives business. India and the Middle East account for 25% of the global population – empowered nations.

•  Innovation and competitiveness drive creative communities

Global Strategy – Local Action

•  Build entrepreneurial skills in your members and Leadership

Personal Empowerment  

The Good Life Enough is enough •  Questioning conventional

ways of measuring success.

•  Engaged in life's experiences.

•  Owning fewer things – including houses

Global Strategy – Local Action •  Advocate for “Quality of Life”

issues in your community- hyper local engagement

•  Educate Young adults about homeownership – High School and College levels

Leveraging data to be actionable and profitable

•  Gathered by people, organizations, governments, and things

•  Leveraged into meaningful solutions

•  Open Sourced for developers

Global Strategy – Local Action •  Build a comprehensive data

strategy for your organization

 

Data Intelligence

Building future business models

•  Cloud Computing allows for sharing and collaboration

•  Cost of Technology is affordable

•  Skilled talent is available everywhere

•  Data sources are opening up

Global Strategy – Local Action

•  Find the local Real Estate Innovators in your market

and invite them in  

Open Innovation  

How NAR is addressing

Global Trends & Opportunities for Local Solutions