thomas depuydt - tech startup day 2015

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Spinning the Wheel of Fortune Thomas Depuydt

#CASH IS KING

Whether youre rich or poor, its good to have money#CASH IS KINGCash in the bank

Cash is going out

Cash is coming in

Months RunwayNo excuse for not knowing these numbers

#Sources of cashREVENUEFREE(SUBSIDY)INVESTMENTSSources of cashREVENUEFREE(SUBSIDY)INVESTMENTSInvestment productsPerceivedRiskExpectedReturnAsset-Backed Secured LoanStraight LoanConvertible LoanPreferential EquityCommon EquityBanksBA, VC#What story to tellAsset-Backed Secured LoanStraight LoanConvertible LoanPreferential EquityCommon EquityProvide comfort on the downsideSell them upside / story#What story to tell#FOMO#FOLM#What story to tell#FOMO#FOLM

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Fundraising lottery?#Luck favors the preparedSouvenez-vous que dans les champs de l'observation le hasard ne favorise que les esprits prpars.

Louis Pasteur#Souvenez-vous que dans les champs de l'observation le hasard ne favorise que les esprits prpars.

12Pack everything you need

How to prepare fundraisingSeries ASearch the Web for InfoRead a Book

Learn Basic Vocabulary

Ask tips from People with Experience

#Make sure the math works

IRR#Make sure the math works - exampleInvestmentExit(2M)>10MVC cash33%VC stake25%6MValuation>40MMultiplex10X3-4Revenue600K>10M5 yearsIRR target 35% #Make sure the math works - exampleInvestmentExit(2M)>10MVC cash33%VC stake25%6MValuation>40MMultiplex10X3-4Revenue600K>13M5 yearsIRR target 35% #Make sure the math works - exampleInvestmentExit(2M)>10MVC cash33%VC stake25%6MValuation>40MMultiplex10X3-4Revenue600K>13M5 yearsIRR target 35% #Make sure the math works - exampleInvestmentExit(2M)>10MVC cash33%VC stake25%6MValuation>40MMultiplex10X3-4Revenue600K>13M5 yearsIRR target 35% #Dont shoot yourself in the foot

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Irrelevant Statement on Market According to Gartner, the internet of things industry in Europe will reach 10 trillion dollar in 2020. Our business plan assumes we will take 1% of this market.Still one business plan out of three#Wrong Assumptions on Simple FactsWe will hire an experienced business development profile with sector knowledge to launch international sales. Our estimated cost for that person is 35,000Motivated entrepreneur

#Unprofessional BehaviorThanks for introducing that company to us. We have been exchanging emails in the past with them. They were going to send some time slots for a meeting but never got back to us.VC Investor

#Key TakeawaysCash is King#FOMO can be your friendPrepare for the journeyMake sure the math works

Wheel of fortuneIrrelevant Statement on Market 1% ruleWrong Assumptions on Simple FactsUnprofessional Behavior

Thank You