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INDIA’s No.1PERFORMANCE
NETWORK
500+ Clients
125+ Employees
Digital Technocrats
Omnichannel Digital
Solutions
9+ Years Presence
9
10,000 +Affiliates
SWINGING WITH:
Headquarters:
Gurgaon, HaryanaMumbai,
Maharashtra
Bangalore,
Karnataka
Jodhpur,
Rajasthan
Our Offices
Ludhiana,
Punjab Ahmedabad,
Gujrat
• Pioneers in Performance Marketing
• Robust technology and product solutions
• One stop shop for all digital requirements
• ROI is in our DNA
OUR OUTREACH
Partnering with iCubesWire exposes Brands to 100 Million Users Every Month*
566 millionIndia Internet Penetration
566MN
3 BILLION +Monthly Impressions
3BN+
120 MILLIONMonthly Clicks
120 MN
7 MILLIONMonthly Conversions
7MN
500+Happy Clients
500+
100 MILLIONMonthly Unique Users
100 MN
* Complete reach
TARGETING CAPABILITIES
Geo & DemographicRe -Targeting
Browser
Device
Language Frequency Capping
ServiceProvider
Behavioral & Contextual
OUR MODULES
Programmatic Buying
Hyperlocal Targeting
Native Advertising
Branding Solutions
Cost Per Acquisition
SMS Marketing
Mobile Marketing
Cost Per Registration
MOBILE MARKETING
CUSTOMISATION
• Device/Model• Operating System• Scheduled/Time Band• Telecom Operator • Geography/Telecom Circle
SUB - MODULES
• Incent , Non Incent Android Campaigns• iOS Campaigns• APK Campaigns• VAS Campaigns
COST PER REGISTRATION
REGULATION• OTP Verified• E-mail id verified• IP Filter• CAPTCHA verified
CUSTOMISATION• Contextual Targeting• Behavioural Targeting• Psychographic Targeting• Demographic Targeting
SUB – MODULES
• Sampling Campaign• Enquiry Campaign• Market Research• Lead Generation
BRANDING SOLUTIONS
REGULATION• Frequency Capping• Bounce Rate• Click To Visit Ratio• Page Views• Average Time Duration
CUSTOMISATION• Contextual Targeting• Behavioural Targeting• Psychographic Targeting• Demographic Targeting
SUB – MODULES
• CPM/Cost Per Click/Visit/Page Views• Video and Rich Media Innovation• Site Takeovers• E- Mailer List Rental
PROGRAMMATIC BUYING
REGULATION• Real time bidding• Brand Protection• Budget Pacing• Frequency Capping
CUSTOMISATION• Audience Buying• Geo Targeting• Device/Browser/OS Targeting
SUB - MODULES
• Cost Per Mille• Cost Per Click
NATIVE MARKETING
REGULATION• Relative Engagement• Budget Pacing• Frequency Capping
CUSTOMISATION• Keyword Targeting• Behavioural Targeting• Contextual Targeting
SUB - MODULES
• Contextual Advertising• Advertorial – Content Articles• Inline Advertising
WHY NATIVE ?
CONTEXTUAL TRAFFIC
DEEPER ENGAGEMENT
ENHANCED VISIBILITY
EXTENDED REACH
MULTI SCREEN REACH
SMS and HYPERLOCAL MARKETING
CUSTOMISATION
• Geo Targeting• Pin Code Targeting• Data Usage Targeting• Prepaid/Post-paid Targeting• Roamers/International Roamers• Handset Type/ Handset Name• Location Base (LBS)• Age/Gender Targeting• Device /OS Targeting
SUB - MODULES
• Cost per SMS Sent• Cost Per Mille
COST PER ACQUISITION
REGULATION• Average order value• Conversion Rate• IP Check• Duplicate and cancellations
CUSTOMISATION• Geo Targeting• Demographic Targeting
SUB – MODULES
• Cost Per Sale• Cost Per Click Out• Cost Per Recharge• Add to cart Campaign
A FLAVOUROF OUR WORK AND KEY EXPERTISE
MOBILE MARKETING
OBJECTIVE: To increase the reach of Amazon App on Android and iOS devices in India
Google Play Store iOS APK
10 M +17%
Clicks Installs
0.5 M +2%
Click Installs
Total Links promoted –20
Total Delivered Installs :5 M +
Clicks - 50.3 M+ Clicks – 25 M+
DEPLOYMENT :Campaign was deployed through a pool of 500+ managed
inventory sources :• Offer Walls• In - app Inventories• M - sites and WAP inventories• Native platforms • 3rd Party App Stores• OEM
ACHIEVEMENT
iCubesWire is the no. 1 Mobile App Acquisition Partner in India for Amazon by giving 15
M+ downloads as of 25th October , 2017
BANNERS
OBJECTIVE – Increase Brand Presence & Visibility
CAMPAIGN TYPE – Video View
0
0.5
1
1.5
2
2.5
Month 1 Month 2
Mil
lio
ns
Views
BRANDING SOLUTIONS
VIEWS GROWTH
RESULT
Total Delivered Clicks : 4 M+
Total Delivered Visits: 1.3 M+
Total Delivered Views : 0.5
M+
Total Impressions : 200 M+
BANNERS
CAMPAIGN OBJECTIVE DURATION
5 Years
LOCATION
PAN India
CLICKS SERVED
100 M+
LEADS GENERATED3.5 M+
TARGET AUDIENCE
Female 25yrs+
Drive free sampling queries for products –Ariel , Pantene & Whisper
COST PER REGISTRATION
CREATIVES
PROGRAMMATIC BUYING
OBJECTIVE – Brand Awareness and reach to our niche audience
3 Months – July , August , September -2017
July August September
CTR 0.39 0.52 0.65
0.39
0.52
0.65
0
0.1
0.2
0.3
0.4
0.5
0.6
0.7
CTR
DURATION -P
erc
en
tag
e
BANNERS
NATIVE MARKETING
Contextual
Placement
Contd…
Advertorial Content
Article
SMS MARKETING
• Campaign Objective : Sell the premium
apartments – Cerise Suites (3CR+)
• Targeting:
➢ Age – 28 years +
➢ Behaviour – Frequent Travellers - Roaming
Activated on smartphones
HYPERLOCAL MARKETING
• Campaign Objective : Central Park Resort Safari
Tour
• Targeting : Niche areas of Gurgaon (Haryana)
region , to target the top notch.
CREATIVES
THANKS!