thinkscream's presentation for star bazaar
TRANSCRIPT
All content is Proprietary and Confidential Information of ThinkScream Infomedia Pvt. Ltd.
ThinkScream aims to provide scalable and
affordable Networking Solutions to various
consumer chains.
Setup by two NM-ites, the Company wants to
enhance the front end as well as the back end
user experience with the use of technology. We
at ThinkScream want to engage audiences via
innovative applications.
ThinkScream also helps the management make
better and more informed decisions by providing
efficient Data Management Systems
Why do people visit Star Bazaar?
To Shop
To Make an Informed Decision
Have a Good Time
Our End Objectives
One to One Customer Connect
Customer Loyalty
Increase Sales
Increase Brand
Awareness
How do we get there?
The Idea!
Setup Local Networks at all Locations accessible via Wi-Fi enabled devices
Users can carry out a variety of activities on the network
Features and Apps to help enhance the experience for the Consumer as well as the Company
Internet Connectivity along with Interconnectivity of all Outlets in a particular chain
Network
- Setup a WiFi Network accessible by any device - Applications on the network to enhance the User Experience
Network
Today, Internet is a necessity. It
helps enhance the user’s utility experience.
The network is the base on which
everything else is setup
Network: How?
- Registration Module via the mobile number - Access the profile from all outlets using the mobile number as the UID - Complete network-infrastructure to be provided by us
Prompt visitors with the latest deals and offers
Inform them about the latest and the upcoming events and activities at the Store
Map and complete information guide
Virtual Assistant
Why?
| Informative| Modernisation | Data: collection and analysis |
Makes the Process more Linear
Virtual Assistant
Virtual Assistant
- The guide will be set up on the network - The visitors will be able to access all information once they log in and
can be prompted about the latest offerings
Complete Database Management System for the store Customers can Search for Products Track the availability of a Particular Product
Database Search Tool
Why?
Database Search Tool
| Easy to Use | Modernisation | Data: collection and analysis | Makes the Process more Linear
Database Search Tool
- The database with all the products and prices will be setup on the network - Users can directly Search off the network - Detailed statistics available for the users and the store
Product Comparison Tool
Users can Compare various products They can compare Features, Prices etc. of various Products
What?
Product Comparison Tool
Why?
Helps Users make an Informed decision| Users get full information before Purchase Easier to Compare Products
How?
Product Database with Details will be uploaded Users can select the Products they want to Compare Users can compare Products 1 on 1
Product Comparison Tool
Socialise with People on the Network across outlets Meet like minded people Location Based Networking Module
Proximity Social Network
Why?
Proximity Social Network
| The Next Big Thing| Modernisation | Get to meet People with Similar Interests | Socialise
Proximity Social Network
- Users input Interests - Algorithm matches interests and pings users with suggestions - User can accept or decline a request to connect
Increase Awareness about Infinity amongst customers
Make customers aware about activities at Star Bazaar Outlets
Make the customers feel a part of the Star Bazaar family
Brand Awareness
Why?
To create a sense of belonging
Create a direct connect with the Customers
Brand Awareness
Brand Awareness
Product Integration
Introductory Page links to various aspects of Star Bazaar
Branded Landing Page
How?
What?
- Gratify your customers - Reward them for their patronage and loyalty - Increase connect by getting them to try out more things at your branches
Gamification
Gamification
| High ROI | Works on customer mind-set | Engages Customers |
Why?
Gamification
• Track all customer activities
• Reward them
• This will be divided into three phases
Phase 1
Gamification
Unlock Achievements and Gain Rewards
Gamification
Introduce Goals
Gamification
Other Features
We have a number of other features which we can deploy depending on the requirements of particular Brands
Thank You!
Raj Desai
+91 98677 61412
Pratik Agarwal
+91 98330 88830
All content is Proprietary and Confidential Information of ThinkScream Infomedia Pvt. Ltd.