think big and connect to the max at mrs kids & youth research summit

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Hot

Takeaways

No need

to brief the

agency

No need

to brief the

agency

Clear

changes in brand

positioning

No need

to brief the

agency

Clear

changes in brand

positioning

Relevant

refinement to the

Max campaign

Joeri Van den Bergh InSites Consulting

Erkan Balkan PepsiCo Turkey

@Joeri_InSites