the urban vision's placemaking program
TRANSCRIPT
Placemaking Initiative
Placemaking is turning a neighborhood, town or city from a place you can’t wait to get through to one you never want to leave.
|Transforming Spaces Into Places. | Shaping Destinations. |
We flock to great public spaces on vacations but have forgotten how to create them in our own communities.
People have been designed out of many of our urban areas. Inactive Pedestrian free environment are unattractive
We flock to great public spaces on vacations but have forgotten how to create them in our own communities.
People have been designed out of many of our urban areas. Inactive Pedestrian free environment are unattractive
• It foster and institutes a community’s identity & spirit of place. Example: London Eye Or NY’s Statue of Liberty
• It can add cultural stimulation into daily activities like commuting to work , running errands or walking / playing in the community.
Why Placemaking?
Biodiversity lane- Butterflies , Dombivili
Placemaking in everyday life…
– Provides memory points
– Fosters Community pride
– Inspires social interaction and dialogue
– Creates Landmarks around Community
Clock Tower , Kandivali Mumbai
Placemaking is a winning Strategy:– Crafts a special liveable
places, the intangible element people seek that places we love have;
– Increasing footfalls to a place ( Art Tour?) ;
– Creating a unique identity
– Creates buzz around the brand
– building community goodwill. Thane , Mumbai
Case Study : Placemaking- Art
Creating Iconic & Unique Destinations using Art
#Art to touch #Art that teaches #Art for fun/ Play..
Using Art to create a series of destinations where residents /visitors and engaged with a wide range of experiences.
Create special experiences related to culture , fun , ecology, Learning
Create experiences and excitement between the destinations
A new experience few mins away
Green Globe –Interactive Installation, Mumbai
Eco Twirls – Interactive Installations, Mumbai
Interactive Floor Art,Mumbai
Crane Light Installations , Mumbai
Joy Seating , Mumbai
Biodiversity lane- Butterflies , Dombivili
Case Study : Neibourhood Level Revival
The Urban Vision
“To design a street according to its probable use is a reasonable but uncommon practice.” - City of St. Louis Plan (1917)
Livable Streets
Create a Series of Destinations
Each Point of Interest is 10 Min walk away from each Other
Design : Creating a series of destinations
The Power of Ten
Layering of uses and amenities to create synergy (Triangulation)
Place 10+ things to do in a Place
• Clustered activity points of interest• 10+ destinations – including food and markets, local
retail, art, play, education, health/recreation
The Power of Ten
The Main Corridor link: Tree covered Paths
Rain Pods Small Shrubs
Seating
Scented Herb Planters
Flowering Planters Wild Grass
Raised Mound Tree Beds Rolling MoundsTall Shrubs
Art & Cultural MarkersCanopy
Hanging Planer
Destination & experiences on the corridor via Minor or major pods
Staggered Floor Paving Patterns Extrudes It Seating + Planters
CaseStudy: Tactical Urbanism
Interventions to activate and enliven empty spaces or in- transit / construction spaces while they wait to
fulfil their longer term purpose.
BEFORE
AFTER
Mumbai Dreams Street Art Gallery , Borivali
Wish Plaza , Borivali , Mumbai
Wish Plaza , Borivali , Mumbai
Wish Plaza , Borivali , Mumbai
BEFORE
AFTERStreet Art , Samtanagar,Mumbai
BEFORE
AFTERStreet Art , Samtanagar,Mumbai
3d Illusion Art , Powai, Mumbai
Plaza of Joy , Powai, Mumbai
CaseStudy: Civic EngagementPlacemaking : Funny Tactical Art
Interventions in a Community as part of engagement strategy
CaseStudy: Place Activation
Activating Public spaces
• “Placemaking” is a descriptive word picture of an exciting community that attracts people to come together and enjoy each other in various events and “cool” spaces.
• Not just design but management / programming events & Community Engagement & enabling social networks & partnership
Placemaking
In our new century, great cities will be defined as much by great stories as they will be by
great architecture'Cities: The Destination Identity' report, The Communication Group
plc
Develop a cultural entity & create regular programs to create destinations
The Urban Vision
Strategic Civic Engagement & Advocacy Plans• Stakeholder Management Plan
( Power mapping , Strategic Communication Plan & Program Development)
• Community Visioning Exercises• Tactical Urbanism as Advocacy • Communication Plan & Campaigns • Digital Engagement Strategies : Place
Website & Mobile Phone based community engagement
Place Visioning ,Design & Development• Development of Placemaking
Maps & Vision Plans • Street scape design
specifications & Pedestrian Master Plans
• Human Centric Park / Civic Space Design
• Implementation plans• Public Art Installations• Tactical Urbanism
Place Activation strategies & Program Development• “Place" Governance and
Organizational Development• Develop Programs to capitalize
on local artists • Programming – daily activity
generators and cultural, civic events
A multi-disciplinary , collaborative methodology that connects communities, designers, policy makers, planners , social entrepreneurs and artists in catalysing lively , entertaining & exciting public places.
Our scale of engagement ranges from small block developments to large townships.
About :The Urban Vision is a social venture which was instituted to inspire next generation urbanization. The organization focuses on solutions driven research; advocates & consults on best practices in policy and design; facilitates public dialogue on policy choices. Contact:E: [email protected] W: www.theurbanvision.com Ph: +91 9029039313