The Power of LinkedIn Referrals [webcast]

Download The Power of LinkedIn Referrals [webcast]

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<ul><li><p>The Power of LinkedIn Referrals </p><p>Webcast June 23,2016 </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | 2 </p><p>Introductions </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | </p><p>What will I get out of this session? </p><p>1. Overview &amp; stats to use to build your referrals programs </p><p>2. An inside look into GoDaddys employee referrals program </p><p>3. LinkedIn Referrals an overview and demo </p><p>4. Q&amp;A </p><p>3 </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | </p><p>Additional stats &amp; resources you need to know </p><p>4 </p><p>Whats good for referrals? What makes referrals #1? Do bonuses matter? </p><p> 25% avg4 </p><p> 40% avg2 </p><p>Your aspirations? </p><p>#1 </p><p>Quality </p><p>#1 </p><p>Time </p><p>#1 </p><p>Tenure </p><p>Highest on-the-job </p><p>performance1 </p><p>Fastest time-to-fill2 </p><p>3x more likely to </p><p>stay for 3 years2 </p><p>6% People who refer </p><p>for the bonuses3 </p><p>Doubled bonuses, </p><p>saw no change </p><p>Dropped bonus, </p><p>referrals doubled </p><p>1) Dr. John Sullivan on ERE 2) Jobvite Index 3) LinkedIn Survey 4) iCIMS 2013 Source of Hire Report </p><p>Why </p><p>referrals? </p><p>Employee referrals programs are about solving bigger business </p><p>problems more effectively. </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | </p><p>An inside look with GoDaddy </p><p>5 </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | </p><p> 14mm Customers Worldwide </p><p> 37 Countries, 44 Currencies &amp; 17 Languages </p><p> 62mm Domain Names Under Management </p><p> +5K Employees Around The World </p><p>Most successful tech IPO of 2015 </p><p>2015 Fortune List of 100 Best Companies to Work For </p><p>6 6 Copyright 2016 GoDaddy Inc. 14455 N. Hayden Road Scottsdale, Arizona 85260 (480) 505-8800 All Rights Reserved. </p><p>GoDaddy Today Company Overview </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | </p><p> Annual hires: 2,500+ (~1800 are call center support) </p><p> Recruiting Team: 10 Recruiters, 3 University Relations, 6 coordinators </p><p> Key targets: Call Center in AZ and Iowa; Engineers in Bay Area, Boston, </p><p>Seattle and Iowa; Corporate positions in all locations </p><p>We challenged our hiring managers and key performers to: </p><p> Create a culture of recruiting </p><p> Refer exceptional talent </p><p> Sharing content with GoTeam </p><p> Telling their story on Glassdoor </p><p>7 7 Copyright 2016 GoDaddy Inc. 14455 N. Hayden Road Scottsdale, Arizona 85260 (480) 505-8800 All Rights Reserved. </p><p>GoDaddy Talent Acquisition Recruiting is a TEAM Sport @ GoDaddy </p><p>RESULT: Employee referrals now 33% of hires up from 17% in </p><p>June of 2014, while reducing referral bonus from $3000 to $1000! </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | </p><p> January 2016: Pilot program with 100 participants </p><p> Initial growing pains first 2 weeks </p><p> Three weeks in, a placement! </p><p> Mid-April: initial general rollout of sign-up link </p><p> EnterTHE MIRROR! </p><p> Continued engagement boosts </p><p>8 8 Copyright 2016 GoDaddy Inc. 14455 N. Hayden Road Scottsdale, Arizona 85260 (480) 505-8800 All Rights Reserved. </p><p>LinkedIn Referrals Initiative GoDaddys Approach to LinkedIn Referrals </p><p>GOAL: Reinforce our culture of recruiting by getting people to </p><p>sign up for LinkedIn Referrals. </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | 9 9 Copyright 2016 GoDaddy Inc. 14455 N. Hayden Road Scottsdale, Arizona 85260 (480) 505-8800 All Rights Reserved. </p><p>LinkedIn Referrals Initiative Creating Awareness and Promoting Culture of Recruiting </p><p>https://www.linkedin.com/hp/update/6115931618214424576</p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | 10 10 Copyright 2016 GoDaddy Inc. 14455 N. Hayden Road Scottsdale, Arizona 85260 (480) 505-8800 All Rights Reserved. </p><p>GoDaddy Summary GoDaddys Take on Employee Referrals &amp; LinkedIn Referrals </p><p> Personalized, authentic branding </p><p> Recruiters can drive referrals </p><p> Engagement is automatic </p><p> Culture of recruiting </p><p> The best quality hires </p><p> Personal brand improving </p><p>employment brand </p><p>Employee Referrals LinkedIn Referrals </p></li><li><p>LinkedIns Approach </p><p>11 </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | </p><p>12 </p><p>Businesses win with the right talent, but acquiring </p><p>talent is increasingly difficult and costly </p><p>12 </p><p> 1 Bureau of Labour Statistics, 2015 2 Aberdeen, 2015 3LinkedIn Talent Trends, 2016 4Bersin, Talent Acquisition Factbook, 2015 </p><p>Transient workforce </p><p>1 in 4 employees say theyll switch jobs within the year3 </p><p>High competition for talent </p><p> 14 Year high for job </p><p>openings in the U.S.1 </p><p>Low supply of people with </p><p>key skills </p><p>80% of companies say </p><p>there is a skills shortage2 </p><p> Requiring more of your time and resources +7% more spend +9% more TA headcount +8% longer to fill a role4 </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | </p><p>Talent is more active than ever and their paths are </p><p>influenced by people and companies they trust </p><p>13 </p><p>? </p><p>? </p><p>? </p><p>? </p><p>? </p><p>? ? </p><p>? </p><p>? #1 The #1 way talent discovers a job opportunity is from someone they know2 </p><p>66% Of job switchers knew about their company before they heard about the opportunity3 </p><p>? </p><p>? </p><p>? </p><p>1 CEB, Branding for Influence, 2014 2 LinkedIn, Job Switcher Survey, 2016 3 LinkedIn, Talent Trends, 2016 </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | </p><p>Your company network can be a significant asset in </p><p>helping you to acquire talent on this path </p><p>14 </p><p>CLIENT employees </p><p>are on LinkedIn </p><p>Professionals directly </p><p>connected to your </p><p>employees </p><p>Demo Co. </p><p>Employees </p><p>Company Connections </p><p>1,500,000 </p><p>10,000 </p><p>ATS Data </p><p>* Total Applicants in your ATS (past two years) </p><p>150,000 LinkedIn past </p><p>applicants* </p><p>All past </p><p>applicants </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | </p><p>Employees ATS Data </p><p>LinkedIn Referrals unique position unlocks </p><p>company networks </p><p>Engaged Visible Integrated </p><p>Company </p><p>Connections </p><p>15 </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | </p><p>LinkedIn Referrals: an employee referral portal, </p><p>enhancements to Recruiter, and an admin portal </p><p>16 </p><p>Referral portal </p><p>for all employees </p><p>Enhancements to all </p><p>Recruiter licenses </p><p>Admin portal for </p><p>TA/HR leaders </p></li><li><p>DEMO </p><p>17 </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | 18 </p><p>Demo Personas </p><p>Employee Candidate Recruiter Admin </p></li><li><p>19 </p><p>Employee Experience </p></li><li><p>Employee Journey </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | 21 </p></li><li><p>22 </p><p>Candidate Experience </p></li><li><p>Recruiter Experience </p><p>23 </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | 24 </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | 25 </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | 26 </p></li><li><p>27 </p><p>Employee Experience </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | 28 </p></li><li><p>29 </p><p>Admin Experience </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | </p><p>LinkedIn Referrals delivers value in multiple </p><p>ways </p><p>30 2016 LinkedIn Corporation. All Rights Reserved. | </p></li><li><p>2016 LinkedIn Corporation. All Rights Reserved. </p></li><li><p>Recruiter Experience </p><p>32 </p></li><li><p>Tims view of the requisition in Demo Co.s ATS Recruiter Journey </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | 34 </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | 35 </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | 36 </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | 37 </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | 38 </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | 39 </p></li><li><p> 2016 LinkedIn Corporation. All Rights Reserved. | 40 </p></li></ul>