the national society of black engineers-nsbe-

ORGANIZATIONAL DIVERSITY 1

Organizational Diversity

The National Society of Black Engineers (NSBE)

By: Tunisia I.E. Al-Salahuddin

Leading Diverse Teams-ORG 555-1

University of Colorado State Global-Campus

Wednesday, May 20, 2015


Abstract

The National Society of Black Engineers takes engineering to a whole new level within the

African American and minority community. The National Society of Black Engineers also

known as NSBE has created a design for success with a road map to excellence. NSBE is

bringing back the tradition of building and creating within the minority community. This

initiative of knowledge learning by NSBE has set the bar for what is to be expected within the

African American and minority community for the present and future learning engineer.

Introduction

The National Society of Black Engineers is not an organization that discriminates against any

member, fellow, or student learner. NSBE which was founded in 1975 was attempting to open

the doors to African Americans with the opportunity to do what is natural to them and that is to

build and create. NSBE has developed an assortment of opportunities for all age, groups, and

genders to surpass and do well within life. NSBE diversity and opportunity within the inner

cities has poured hope back into children by allowing them to do what they love, and teaching

them that earning a degree in any aspect of engineering is doable along with showing them the

benefits of earning an engineering degree.

NSBE teaches students the importance of working teams for particular projects to ensure

success along with sponsorship. “Harvard Business Essentials stated, “Whether a project is

formed by a manager or by a group of staff members, it must have a sponsor. The sponsor

authorizes the project” (HBE, 2004). Sponsorship is extremely important within any studies

because this means that someone or some organization believed in that business or students

development. NSBE was generally formed to help black engineers to succeed and do well

within their careers and life endeavors. “The National Society of Black Engineers (NSBE), was


founded in 1975 at Purdue University located in West Lafayette, Indiana by six undergraduates

and a faculty advisor. It is one of the largest student-run organizations in the United States, with

core activities centered on improving the recruitment and retention of Black and other minority

engineers, in both academe and industry. NSBE is an organization that provides opportunities

for personal and professional success, and remains unmatched by any other organization to date”

(Wikipedia, 2015). Within this essay discussion I will intricate on the organizational diversity of

NSBE and how they are such a help within diverse communities when it comes to education,

development, careers, sponsorship for the youth, college students, and the job seekers alike. The

topic discussion will be on; Relevant Historical Information, Industry Information, Sales Figures,

Mission Product, Location, Customer, Audience Base, Diversity within NSBE Leadership and

Commitment, NSBE Reputation, Policies, Procedures, Practices, and Diversity, and Strategy to

Improve NSBE Performance. This informative essay discussion will give more of a synopsis of

whom NSBE is as not for profit organization and a for profit business.

Thesis Statement

The combined missions of NSBE clearly shows that NSBE is for the science, technology,

engineering, and math aspects of engineering and by implementing this knowledge within

children at an early age will give each child a better outlook within life and their education

influences.


Organizational Diversity

Relevant Historical Information

Anthony Harris whom was an undergraduate at Perdue University had become aware of the

attrition rate by minorities while obtaining their college education. The ideal came to life in

1971 and formed in 1975 to help Black engineers succeed within their educational endeavors and

career placements. “There was quite a bit of initial resistance, but finally a fledgling Black

Society of Engineers (BSE) was founded in 1975 by John Logan, Edward Coleman, George

Smith, Stanley Kirtley, Brian Harris, and Anthony Harris (nicknamed ‘The Chicago Six’), along

with their designated faculty advisor, Arthur Bond. Anthony Harris proposed that the group

change its name to The Society of Black Engineers (SBE) in 1976, which was changed again in

2000 to the National Society of Black Engineers (NSBE)” (Wikipedia, 2015). NSBE which

personified the attributes of never giving up was evident within these six men from Chicago

whom blazed a trail to help other Black Engineers who may have been weary while in school or

who did not know what to do next once they were completed with their collegiate studies. Hilary

Clinton stated within her book ‘Leadership Secrets of Hillary Clinton,’

“We all get discouraged at some point in our lives. We reach a point

when we wonder if it wouldn’t be easier to just give up. We begin to

doubt our own abilities and lose faith in others. The “thrill of victory”

is no longer so sweet, and the “agony of defeat” doesn’t seem so bad.

Our energy is drained, and ‘we’ve stopped having fun. This is when

you need to dig deep inside yourself and find that well of determination

and inner strength that will help you face your fears, counter the ensuing

complacency, and keep you committed to reaching your goals” (Shambaugh, 2010).


When these men created NSBE it was evident that they were before their time when it

came to organizational development that would make a ground breaking-breakthrough

for the African American community within the genre of engineering and development.

The strength of the visionary came out through the vision, flexibility, courage, and

simplicity to just do.

Industry Information

Within engineering you have such a broad list of diverse forms of engineering from

Aeronautical, Biomedical, Mechanical, Chemical, Civil, Sustainability Design, Electrical and

Electronics, Systems, Biomechanical, Photonics, Computer Software, Computer hardware,

Nuclear, Mineral, Agricultural, and many more to choose from. Then from this list you have sub

groups to choose from for instance within the Biomedical engineering classification you have:

Engineering Associate, Software Engineer, Executive Administrative Assistant so if you choose

to go into the field of engineering you have many different options to choose from. The entire

engineering career and development is where NSBE becomes a big influence to the young

minority students, college grads, and careers seekers alike all from diverse populations and

classes. They help direct engineers into the correct direction and give them the needed support

that is required by peers. This is something like a safety net to ensure success once the education

is completed. Engineers can earn $55,000 per year starting to $158,980 or more ending.

Engineers are diverse within nationalities and this is a good thing because within diverse

countries diverse cultures are needed to ensure the right to cross bodies of water. NSBE made

the correct choice to develop an organization to help pull minorities out of the shadows of

poverty and bring light into their lives. By NSBE teaching students about engineering, and how

it could financially, and educationally change their lives for the betterment of community, and


family. “According to the U.S. Bureau of Labor Statistics, 1.4 million engineers were employed

in the United States in 2004. This federal agency predicted that over the period between 2004

and 2014, overall job growth for engineers will increase by only 9 to 17 percent. Job

opportunities are expected to remain favorable for this profession because the number of

graduating students from engineering programs should be about equal to the number of job

openings expected to become available” (McDavid, 2007). NSBE has collaborated with top

engineering firms and companies to ensure proper placement of their interns and college

students.

Sales Figures

Since 2013 to date NSBE has obtained several grants from diverse corporations and other

501c organizations. Because NSBE is a 501c not for profit organization their total expenses and

revenue are low making the total revenue $5,900 and the expenses are $16,616, but the grant

funding is astounding by all means in the millions which balances out the organization and puts

them on the stock market due to the grand amount of investor relations. The chart below taken

from the NSBE scholarship page shows the amount of funding that they obtain from external

sources and internal sources for students.

Appendix I

General Mills Corporate Scholarship 6 -$3,000 scholarships

Region 6 NSBE Retention Program Scholarship

2- $500 Scholarships

Region 6 NSBE Leader Scholarship 2- $500 scholarships

Chevron Corporate Scholarship - Spring

10 -$5,000 scholarships


Kellogg Corporate Scholarship 2 -$5,000 scholarships

NSBE Jr. Summer Bridge Scholarship

This award is available to NSBE Jr. members who will graduate from high school in 2015, and will enroll in a University Engineering Program in the Fall of 2015.In order to be eligible for the award, students must also be enrolled in a STEM focused summer enrichment program (run by the University) for the Summer of 2015.

Rockwell Collins Corporate Scholarships

3 -$2,500 scholarships

NSBE Academic Improvement Scholarship

2 -$500 scholarships per region

Academic Transition Scholarship2 -$500 scholarships per region - 1 NSBE Jr. and 1 Collegiate Member

American Transmission Company Scholarship

3- $900 scholarships available for freshmen-juniors with a 3.0 or higher in electrical engineering

The external scholarships are: The commissioner engineering scholarship for $1000.00 and the

Emerging Leaders: US-China Study Delegation award amount not stated. These diverse

stakeholders and sponsors are major corporation whom are investing millions within NSBE and

the students of NSBE. “A sound stakeholder communications system is also important. These

people will want continuous updates on project status and progress” (HBE, 2004). It is

extremely important that NSBE continue to reach out to corporations like GE electric to ensure

proper placement of students for fellow programs and other organizations to ensure grants and

funds are available to students who are in need of financial assistance with college. According to

the Harvard Business Review “Stakeholders will generally want regular updates and status

reports, consult with them to see how much information they’d like and in what format (2004).


Currently you can purchase stocks for 116.87 per share but the highest closing for NSBE thus

far was 124.45, but seeing them at 126.00 and higher will ensure that they stay in the black and

green with a positive gain. Below is a chart showing the closing of NSBE on 05/21/2015.

Appendix II

Stock Quote (UTX)

116.87 -1.75 (-1.475%)

4:03 PM ET on 05/26/2015

With all the changes within NSBE they have been doing well with their overall closing high

at 124.45 at 52 weeks. This may be due to new funders coming in and new chapters opening up

all over the world. From the look of thing NSBE seems to be making financial gain through

investors and companies that believe in their works and the abilities of future engineers.

PREVIOUS CLOSE 118.62

OPEN 118.55

VOLUME 3,423,900

EXCHANGE NYSE

DAY HIGH 118.62

DAY LOW 116.41

52-WEEK HIGH 124.45

52-WEEK LOW 97.30


Mission

The overall mission of NSBE is to help youth, developers, colleges, and career seekers bridge

the gap through opportunity which will allow students and scholars to link up with corporations,

scholarship funding, and other venture opportunities for the growth. NSBE mission statement is

quoted as such: NSBE’s mission is to increase the number of culturally responsible Black

Engineers who excel academically, succeed professionally and positively impact the

community” (NSBE, 2015). The National Society of Black Engineers also has a program for

elementary and middle school students called ‘Seek’ this Saturday and Summer program is to

help youth understand the fundamentals of robotics and computer science within a classroom

setting. The mission statement of seek is stated as “To increase elementary school students’

aptitude in math and science and their interest in pursuing STEM (science, technology,

engineering, math) career fields, by having them engage in interactive, team-based engineering

projects” (NSBE Seek, 2015). The combined missions of NSBE clearly shows that NSBE is for

the science, technology, engineering, and math aspects of engineering by implementing this

knowledge within children at an early age will give each child a better outlook within life, and

their education influences. I would have to say this is a form of molding of a child’s mind, and

developing them into future engineers and developers.


Product

The National Society of Black Engineers offers products and services. The products that they

currently sale are clothing which can be purchased online at http://nsbestore.org/collections/all

for a reasonable price. These T-Shirts, jackets, and hats that are showcased produce funds that

go back into NSBE’s 501c fund. The services NSBE offers is through their mentor programs,

scholarship programs, fellows, and Seek summer youth programs. These training services help

develop future engineers in the art of communication, education, grooming, and career

development. All these products and services are available to every aspect of race, religion,

color, and culture. NSBE does not discriminate in any shape form or fashion when it comes to

their future engineers. Harvey Mackey stated in his book” The Mackay MBA of Selling in the

Real World. “Wouldn’t you love to have the energy and optimism of a little kid? There is

nothing you couldn’t do or learn or be” (Holtz, 2011). For these engineers and teachers to come

down to the level of children by reaching them, to teach them is phenomenal by all means this

train of thinking ensures success for our youth.

Location

Every locations of NSBE is ordinarily within major cities they also have programs in the

suburbs of major Cities. In the Bay Area of California NSBE currently has a location in Oakland

and Pittsburg, California. These chapters are recognized as RVI NSBE Jr. Chapters, RVI

Collegiate Chapters, and RVI Professional Chapters. Each NSBE location around the world has

influenced other countries to get involved and open associate chapters for their community.

NSBE has chapters in: Europe, The Middle East, Canada, Africa, West Canada, Baha Mexico,

Asia, South Pacific, Australia, Mexico, Central America, South Africa, Dominican Republic and

http://nsbestore.org/collections/all


the list goes on and on, and chapters are still opening up daily to ensure the development of the

engineer. The purpose of these charters are for the people whom are called engineers to be

industrious, build and create civilizations.

The Objective and Prospective

Like all major companies, organizations, and businesses there must be an objective and

prospective to flourish. “Set your objectives. Like all promotional activity, decide what you

want to accomplish. The objective of a corporation or organization is usually to convey to

customers that you are in business to stay. NSBE’s objective is to be diverse and cross many

bodies of water to develop the endeavors of engineers all over the world. The Engineers have

somewhat of the same ideology and philosophy of the Moors (Mohr) to be industrious and build

civilizations. Setting the prospective is what The National Society of Black Engineer are doing.

Not by shrinking down the skills and talents of each individual, but allowing student learners and

professionals to study, set an agenda, a plan, and develop a Master plan for success. The Free

Online Dictionary referred to the perspective as, “A mental view or outlook, an understanding

of how aspects of a subject relate to each other and to the whole, Subjective evaluation of

relative significance; a point of view, and The ability to perceive things in their actual

interrelations or comparative importance (2015). NSBE is setting the perspective

by staying focused on their agenda and plan to create engineers for the future. By developing in

rural areas and rural countries along with educating students and professionals within cities has

created a new generation of learners.


Customer

The audience and customer are actually student learners and professionals. They are not just

customers but they are members as well. The memberships are classified as such:

NSBE Jr. – Pre-college: Grades 6-12 -only $5 per year!

Collegiate – Undergraduate and graduate students are eligible -only $15 per year!

Professional – Includes technical professional and graduate students -only $50 per year!

Lifetime – Make the ULTIMATE commitment to NSBE. Dare to SOAR in RARE AIR…

International - For individuals who reside outside of the U.S. and Canada. International

The customers could also be consider the corporations that invest into NSBE like GE Electric,

Ford, and all other corporations that invest and funds NSBE and their associate chapters.

Audience Base

The audience base is the investor whom funds the programs the NSBE develops. The

audience is also the people and the parent partners that send their children to NSBE for training

programs that want to see their children grown, learn, and shine. What The National Society of

Black Engineers has done is created a community of engineers, developers, and doctors that

brings the audience in through proven success factors and teaching. “Another very powerful way

to build client relationships and generate referrals is to bring your prospects and clients together”

(Jantsch, 2006). Since NSBE knows the diverse population of people per country they know

how to target the correct audience, cliental, and customer base. Many of their customers also

come from the collegiate community along with major corporation that are on the forefront of

society to date. Josh Jantsch the author of ‘Duct Tape Marking’ also went on to state, “I think a


couple of things are at work here. When you bring a group of your customers together, they can

indeed see firsthand that others, very much like them, put their trust in you” (2006). Showcasing

and window shopping are ideal right now for NSBE and their student/professionals. For certain

NSBE’s investments will continue to flow in by them being doers, being diverse in culture, and

through excellent collaborations.

Leadership and Commitment

Leadership means everything when it comes to major corporation, major building, and

development. If you want to build an empire you must always build it with those who took the

time and effort to obtain the needed education, book knowledge, and practical application

through trial and error to success. These people who have built companies rather they be big or

small can tell you what works and does not work. The correct leadership usually demonstrates

this in every way possible. Breaking through the glass ceil in 1975 is what NSBE did for the

African American Community and minorities of diverse populations all over the world. This

should be the norm within management and leadership. Leaders in any major infrastructure need

to stay committed whether they be a CEO, CFO, CCO and COO of the organization. NSBE has

made it possible for minorities and woman alike to break through the class ceiling through

education, training, and development of their craft. “A review of corporate middle management

reveals that the numbers of women and minorities in managerial positions are at an all-time high.

This is a breakthrough worthy of celebrating” (Nigro, 2003). For NSBE whom made a brilliant

move by bringing on a woman by the name of Sossena Wood as the Executive Board of the

National Society Of Black Engineers. By employing her as the new Executive Board member

this made it evident to women and minorities alike that the door to become an engineer is

available more now than ever.


NSBE Reputation

The National Society of Black Engineers has an awesome reputation and proven track

record for success. By taking children whom come from all walks of life; some from poverty,

and giving them a better way of living through education and mentoring them is pure genius.

This fundamental way of thinking, teaching, and learning is how you teach a child to become

self-sufficient through education, and by giving them the tools they need to succeed. Engineers

and doctors are at the top of the food chain within society and education by all means. This is

the plan of NSBE is to allow students and professionals the chance, and opportunity to rise and

shine which is currently in full force. Johnson & Blanchard of the ‘One Minute Manager’ stated,

“The best minute I spend is the one I invest in people” (Blanchard and Johnson, 1981). NSBE

reputation to invest in the futures of college students and youth is ideal thinking to ensure that

engineers have an outlet, brother/sisterhood, and group of people whom have the same mind

setting and philosophy of excellence. The reputation of NSBE stands above many other

engineering association programs and groups when it comes to giving back to the community

and country.

Policies, Procedures, Practices, and Diversity

The National Society of Black Engineers are governed by: Policies and procedure, alumni

operations guidelines, bylaws, and privacy policies. “All organizations should have a set of

bylaws which specifies: how the organization is governed, what its object or purpose is, how

someone can become a member, the duties and obligations of members, how officers are elected,

and each officer's duties, how many business meetings there are in a year, the names of the

standing committees, the name of the parliamentary authority, and how the bylaws are amended”


(WDYBS, 1995). The privacy policies just inform the client, student, customer, and investor

that he or she’s information will be guard from 3rd parties and also fraudulent interactions. The

Alumni Operations Guidelines enforce measurements and rules to all alumni on behavior,

conduct, dues, and membership. They also illustrated the function of the elected board and their

duties as a board member. The bylaws of NSBE follow under the Robert Rules of Order for

corporation and are formatted in that particular order of doing business as a corporation. NSBE

uses the parliamentary law to conduct business and business meetings which is the best way

because it bring upon order. "The application of parliamentary law is the best method yet

devised to enable assemblies of any size, with due regard for every member’s opinion, to arrive

at the general will on the maximum number of questions of varying complexity in a minimum

amount of time and under all kinds of internal climate ranging from total harmony to hardened or

impassioned division of opinion” (Robert Rules, 2013).

NSBE is a national organization with national delegates this involves dealing with diverse

populations and cultures therefore they do not discriminate against people regardless of race,

nationality, ethnicity, or gender. From the look of things NSBE has a very set agenda and

strategy to improve their collaborations with corporations and joint ventures within schools and

communities. The rules regulations, bylaws, and policies give a written foundation on what is to

be expected from the members to exemplify excellent within the organization. “In 2015, we will

build our legacy - one black engineer at a time" this was stated at the National Convention for

NSBE in Anaheim California. The phrase black does not exclude Latinos, Asians, or any other

minority group from becoming a member, but NSBE always works on the home front within

regards to their mission statement. NSBE does not discriminate against anyone with disabilities

as long as they are teachable.


Summary

From researching and collecting information in regards to The National Society of Black

Engineers it is evident that they are on the move and rising to newer heights due to their diverse

population of engineers, mentoring programs, and venture within other countries. NSBE has

increased their opportunities for minorities and collaborated with major corporation to ensure

longevity and to also ensure that future sustainable is accessible.

Conclusion

There are many other engineering groups within the United States like;

American Engineering Group (AEG), MSIDC-Engineering Groups, Professional Engineering

Groups, Inc., American Society of Civil Engineers (ASCE), and many more engineering

associations and organizations. For NSBE it is clearly evident that they are making moves by

obtain superb investors and funding for their programs like Seek that truly believes that you must

invest in your youth. The National Society of Black Engineers stated, "We are excited about the

continued growth and sustainability of the program," said NSBE Executive Director Karl W.

Reid, Ed.D. "We're proud to provide this educational opportunity to 4,500 students this year,

many of whom may not have engaged in this kind of learning otherwise” (NSBE, 2015). The

opportunities that these children and scholars are obtaining are massive which I call a once in a

life time chance to explore the development of engineering through, math and robotics. For

college grads internships are available for students whom are seeking advancement within their

career in the line of engineer along with the chance to receive a scholarship from a major

corporation. As long as NSBE keep all the channels of opportunity open and exceptional

collaboration at hand then NSBE should always do well. Unless they turned a student or child


learner away which should never happen. The National Society of Black Engineers should

never let down their guard of excellence ever.

With senior board members whom prepare an annual staff development plan linked to the

organization’s strategic plan it should show in detail how NSBE will for the next 20 years

continue to implement programs along with a doable marketing plan that will outsource to more

corporations, and businesses that are willing to invest in the brand of NSBE and their student

members. NSBE should always have a six month goal appraisal meeting in regards to the entire

infrastructure, and within this meeting it would be in the best interest for them to have a set

agenda, list of goals that can be meet, and appraisal evaluation in regards to the quality of the

organization (how can they improve). NSBE from here on out should be nothing but

extraordinary, exceptional, and astonishing in all they do and deliver, and by all means thus far

The National Society of Black Engineers is impressive!


Appendices

Appendix I

This appendix illustrates the funding from major corporations that was granted to NSBE for

their students and fellows in higher education.

General Mills Corporate Scholarship 6 $3,000 scholarships

Region 6 NSBE Retention Program Scholarship 2 $500 Scholarships

Region 6 NSBE Leader Scholarship 2 $500 scholarships

Chevron Corporate Scholarship - Spring 10 $5,000 scholarships

Kellogg Corporate Scholarship 2 $5,000 scholarships

NSBE Jr. Summer Bridge Scholarship

This award is available to NSBE Jr. members who will graduate from high school in 2015, and will enroll in a University Engineering Program in the Fall of 2015.In order to be eligible for the award, students must also be enrolled in a STEM focused summer enrichment program (run by the University) for the Summer of 2015.

Rockwell Collins Corporate Scholarships 3 $2,500 scholarships

NSBE Academic Improvement Scholarship 2 $500 scholarships per region

Academic Transition Scholarship 2 $500 scholarships per region - 1 NSBE Jr. and 1 Collegiate Member

American Transmission Company Scholarship3 $900 scholarships available for freshmen-juniors with a 3.0 or higher in electrical engineering

Appendix II


This appendix showcases the final closing of NSBE stocks for the date 05/21/2015.

Stock Quote (UTX)

116.87 -1.75 (-1.475%)

4:03 PM ET on 05/26/2015

PREVIOUS CLOSE 118.62

OPEN 118.55

VOLUME 3,423,900

EXCHANGE NYSE

DAY HIGH 118.62

DAY LOW 116.41

52-WEEK HIGH 124.45

52-WEEK LOW 97.30


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http://www.nsbe.org/Assets/2014-