Welcome to Springfield, Massachusetts!

Why Springfield, Ma

Conventions Beyond Convention. In the heart of New England.

• Get big city features and services with small-town hospitality and affordability

• Attractive location with the accessibility and destination attributes to attract attendees – situated at the crossroads of New England

• Favorable, competitive pricing that makes economic sense

• State-of-the-art MassMutual Center offers ample exhibit and meeting capacity (opened in 2006)

• 1,000 hotel rooms within steps of the convention center and another 1,400 rooms within a 5-minute drive

• Springfield and the Pioneer Valley feature a wide variety of entertainment, cultural and historical attractions

Why Springfield, MA

Why Springfield FIRST?

• For meeting planners, “Springfield FIRST” means that Springfield, MA is your first choice for a meeting or convention destination that combines big-city amenities with small-town service and affordability.

Why Springfield FIRST?

• Springfield FIRST is also inspired by the fact that throughout the history of America, Springfield has been a true “city of firsts.”– First Springfield in the United

States– Birthplace of basketball and

site of the Naismith Memorial Basketball Hall of Fame

– Birthplace of Dr. Seuss and the Cat in the Hat

– Home to the first American-made automobile

– Site of the first commercial radio station

– …and many more

Conventions Beyond Convention. In the heart of New England.

• Opened in 2006

• 40,000 sq. ft. of contiguous exhibit space with an additional 20,000 sq. ft. available by utilizing the adjacent arena floor

• 24,500 sq. ft. of flexible meeting room space

• 15,000-sq. ft. column-free dividable grand ballroom

• State-of-the-art technology including free wireless Internet access

• 20,000+ sq. ft. of flexible function and registration space

• Newly renovated 8,000-capacity arena for general sessions, overflow exhibits or special events

MassMutual Center Overview

Conventions Beyond Convention. In the heart of New England.

MassMutual Center: Flexibility

• Run concurrent sessions with multiple configuration options for meeting rooms and exhibit halls

• Multiple registration areas on two different levels of the facility

• Customize your environment with state-of-the-art lighting and sound

• Meet all presenter needs with full IT and AV capabilities

• Work with our food services team to create customize menus catering to all tastes and budgets

Conventions Beyond Convention. In the heart of New England.

MassMutual Center: Attendee Navigation

• Compact footprint allows for easy and fast attendee navigation

• Convenient parking and drop-off points

• The MassMutual Center is fully-handicapped accessible

• Easy flow to and from any point in the building

Conventions Beyond Convention. In the heart of New England.

MassMutual Center:Building Overview

MassMutual Center: Event Level

MassMutual Center: Ballroom Level

MassMutual Center ArenaMassMutual Center Arena

MassMutual Center:First-Class Building Services

• Expert and experienced building management provided by Global Spectrum

• State-of-the art IT services• On-site Emergency Medical

Technician• Security officers for access

control and emergency response

• Professional cleaning services • Food services – catering and

concessions

Conventions Beyond Convention. In the heart of New England.

MassMutual Center:Green Building Initiatives

Conventions Beyond Convention. In the heart of New England.

• Extensive recycling program including all types of paper, cardboard and pallets from events and administrative offices

• Built-in energy management system:

– Automated energy management system allows for efficient control and scheduling of the heating and cooling system

– Occupancy light sensors in use in restrooms, storage closets and hallways

– Indoor air quality maintained through the ventilation system with incorporates CO2 monitoring

• Green seal compliant cleaning and bathroom products used throughout the facility

MassMutual Center:Meeting Services

• Dedicated Event Manager assigned specifically to your event as your single point of contact for all of your building services

• MassMutual Center Exhibitor Services Coordinator to see to every detail of your exhibitors’needs

• The Greater Springfield Convention & Visitors Bureau’s team of volunteer Hospitality Ambassadors to ensure that your attendees have an enjoyable and memorable experience while in Springfield

Springfield Area Hotels

Conventions Beyond Convention. In the heart of New England.

• Springfield has 1,000 rooms steps away of the MassMutual Center and 1,400 hotel rooms within a 5-minute drive of the facility

• Wide range of accommodation choices from full-service hotels to charming B&Bs

• Over 6,400 hotel rooms in the Pioneer Valley

Springfield Transportation

Conventions Beyond Convention. In the heart of New England.

• Easy accessibility to attract more qualified attendees• The MassMutual Center is 20 minutes away from Bradley

International Airport and situated at intersection of interstatehighways I-90 and I-91

– Bradley International Airport in New England’s second largest airport

Transportation Continued

• Complete transportation solutions include Amtrak rail service and bus service with stations close to the convention center

• Springfield is serviced by several taxi and limousine companies

• Many major attractions are within walking distance of the MassMutual Center

Transportation Continued

Conventions Beyond Convention. In the heart of New England

Springfield & Pioneer Valley

Conventions Beyond Convention. In the heart of New England.

• As the gateway to New England and the Pioneer Valley, Springfield is one of the most culturally rich and historic areas of the country. Put yourself at center stage amid a wide variety of restaurants, great shopping and countless activities,including theaters, museums, theme parks, nightclubs and more!

Activities

• Naismith Memorial Basketball Hall of Fame

• Dr. Seuss National Sculpture Garden

• Springfield’s CityStage and Symphony Hall

• Old Sturbridge Village• Historic Deerfield• Concerts, family and

sporting events held at the MMC

• Springfield’s Club Quarters• Six Flags New England

Conventions Beyond Convention. In the heart of New England

Think Springfield FIRST for your next meeting or event!