the hangover part ll

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The Hangover Part ll

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Page 1: The hangover part ll

The Hangover Part ll

Page 2: The hangover part ll

Production

Where did the idea of the film come from?Warner Bros waited till ‘The Hangover’ was released on June 5th to see the box office results before creating the sequel. The Hangover tested strongly and a trailer brought down the house at ShoWest. What is the Genre?

The genre of the film is a Comedy, the film is about Stu getting married and everyone jets off to Thailand for the wedding. After a quiet night on the beach Stu, Alan, Phil wake up in a apartment in Bangkok discovering they’ve go into trouble again. ( Like in The Hangover) The group wake up to Stu having a tattoo on his face, soon to be brother in law missing and a monkey with a severed finger and they can’t remember anything of the night before.

What was the budget of the film?The film had a budget of $80 million. Stars, writers, directors, producers

involved with the film from the outset?The film stars Bradley Cooper ,Ed Helms, Zach Galifianakis And Justin Bartha.

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DistributionWhich company distributed the film?Warner Brother Pictures distributed the film.

When was the film released? The film was released on the 16th May.

What kind of Release did it have?On the release weekend the film was shown across on 5,170 screens. The filmed had it’s highest weekend gross in the UK. It was shown on 920 screens and breaking the highest grossing opening for a US comedy. Cross Media Convergence

How were Web 2.0 technologies used?The Web 2.0 was used to help promote the film using social networking sites. For example on Facebook people can like groups that are advertising the film allowing them to know more about the film. What film strategies were used to release the film?The film used many strategies to release the film such as the film had it’s own website promoting the film. Another strategy the film used was posters of the actors featured in the film. The film used TV and cinemas to release . The trailer was also uploaded to YouTube.

There are examples of cross media convergence such as t-shirts and iPod apps created from the films success.

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Exhibition

How much did the film make at the UK box office?The film made £10,409,017 on the opening weekend in the UK. The film made $86,035,000 in the USA opening weekend.

How else could audiences consume the film besides going to the cinema? Besides going to the cinema to consume the film, audiences can by the film on DVD and Blu-ray. If the audiences wanted to watch the film on their computer they can buy and download the film off iTunes, LoveFilm, Netflix. Audiences can also download the film illegally. Audiences can also download the film through their game consoles such as Xbox and Ps3. Or they can simply watch the film on Tv.