the generations: baby boomers, generation x, generation y/ millennials

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Aaron Deupree Kirsty Gillies Heike Koester Feriha Ramadan

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The Generations: Baby Boomers, Generation X, Generation Y/ Millennials. Aaron Deupree Kirsty Gillies Heike Koester Feriha Ramadan. Subgroups. - PowerPoint PPT Presentation

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Page 1: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Aaron DeupreeKirsty Gillies

Heike KoesterFeriha Ramadan

Page 2: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

SubgroupsSubgroup (not subculture) according to

Jandt (2007): psychologists label this as a membership group based on vocation, hobby, or special skills, that, like cultures, provide patterns of behavior and values: these can be generational, occupational, expatriate, etc. These may pose communication problems with other subgroups just as the dominant culture they exist within and depend on may clash with other cultures.

Page 3: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Examples of SubgroupsExamples include: Generation X’ers, college

freshmen, prostitutes, vegetarians, doctors, teachers, Disney Corp. employees, punks, bikers and lesbian culture. Sometimes they are also know as deviant culture, which has no negative connotation, but simply reflects divergence from the greater culture they exist within. Membership can be longlasting or temporary but it is not exclusive. Like the larger cultures they exist within, members behave and think according to norms the subgroup endorses or espouses.

Page 4: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Argot (jargon, cant, slang)They can also be identified by argot, which is

the vocabulary of a subgroup, and is an important aspect of a subgroup’s identity and establishes the boundary of the subgroup. Indeed, terms applied pejoratively to a subgroup can help establish that culture. In some cases, the subgroups adopt such terms and give them new meanings and establish pride based on the identity whereas the word might have been a source of shame before.

Page 5: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

ActivityFor your date range, in your group, in the next

2-3 minutes, think of as many events, products, or other important items you can think of for that ‘era’, and record it on the paper.

Can you identify any tendencies of that ‘generation’ from your own experiences or interaction with them?

Page 6: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

The GenerationsGeneration Year Other Names

Baby Boomers 1946 to 1964 (Wikipedia)(Strauss and Howe “Generations”: 1943-1960)

Generation X (1961-1964) 1965 to 19811961-1984 (some articles)

Gen-X, “baby bust” (“latchkey kids,” “video-generation”)

Generation Y 1980-1999 (Wikipedia)1981-20001982-2001 (9/11)

Gen-Y, Millennial Generation, Baby Boom Echo, Echo Boomers

Page 7: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Demographers have not reached a consensus on dates

Date ranges are guidelines and are not clearly defined.

Virtually every article read had different date ranges. At times, terms were used for radically different date ranges.

Page 8: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

The Baby Boomer ExperienceSputnik; walk on the moonNew technology: transistor radios, television, space

raceSexual freedom, Roe vs. Wade, drug experimentationMovements: civil rights, women, environmentAssassinations: JFK, Robert Kennedy, Malcolm X,

Martin Luther KingMusic: Rock and Roll, Beatlemania, MotownUS (Woodstock, Vietnam War), India (independence),

Canada (Trudeau)Source: Wikipedia

Page 9: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Baby Boomer Characteristic Tendencies ExperimentalIndividualismFree spiritedSocial cause oriented

Source: Wikipedia

Page 10: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Experiences of Generation XThe Chinese government killed protesters in

Tiananmen Square.The U.S. stock market crashed.The Chernobyl nuclear accident occurred.The Exxon Valdez caused an oil spill.The Challenger space shuttle exploded.The first computer disk was sold.

Diana Oblinger

Page 11: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Generation XThe generation X (1961-1984)

Generation X is consistently characterized by being the first American generation to grow up as ‘latchkey kids’ having a set of parents working outside of the home.

Generation X grew up with:

cold war a high divorce rateMTV the first wave of computers and modern technology socially acceptable and media-driven casual sex.

Page 12: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Generation X in the workplace Gen X requires flexible schedules, democratic

leadership, variety in work duties, the ability to grow skill sets and recognition.. It has come of age in the information age, an era of constant activity, change and ever developing global marketplace. After growing up with absent parents, they understand the importance of being available to their families. X-ers are also innovative thinkers who crave variety of projects in their positions and they like different experiences.

Page 13: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Experiences of Generation Y “Y2Curious: America's Generation Y has

grown up around various phenomena including the Internet with online chatting, Wikipedia, YouTube and its numerous informational resources, digital video and music, Tickle Me Elmos, continued abuse of underage drinking and iPods.”

Sophia YanYan, S. (2006, December 8). Understanding

generation Y. The Oberlin Review.

Page 14: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Tendencies of Generation YThey are generally more financially savvy: saving for

retirement, and retirement benefits are very importantEmployee and employer loyalty have disappeared.Are less likely to be obsessed with work; They are more interested in preserving their quality of

life, even if it means staying at the same position in the labor hierarchy.

Dress more casuallyMembers of Generation Y are characterized as being more

racially and culturally tolerant than past generations.Gay rights and non-traditional gender roles have also

become more widely accepted.

Yan, S. (2006, December 8). Understanding generation Y. The Oberlin Review.

Page 15: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

European Millennials in the Workplace

Characteristics Mobile Multilingual professionals Work and play in Europe without borders

 

What do they want out of their work?         Money is not the most important thing.         Maintaining balance         Cultivate personal relationships         Leisure         They want to make a difference and feel they can.          They’re not afraid to leave a job if it’s not what they want. 

 

Young Europeans for the most part are most concerned with;         Environment         Global warning         Pollution

Ratnesar, R. Generation Europe. (2001, April 12). Time.  

Page 16: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Generations and Education

Page 17: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Changes to Post-Secondary EducationHigher enrollmentMore students attend college part-time than

in previous yearsMore women are attendingMore students are over the age of twenty-fiveSeveral ‘generations’ in one class at a time;

professors are still mostly Baby Boomers (50+), some older Gen-Xers (40+)

Page 18: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

The ‘new’ Student PopulationDelayed enrollment (did not enter postsecondary

education in the student graduated from high school)

Part-time attendanceWork full-time, thirty-five hours or more, while

going to schoolAre financially independent (Financial aid

definition)Have dependentsAre single parentsAre ‘mature students’, who have no high school

diploma

Page 19: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Tendencies of Millennials“gravitate toward group activityidentify with their parents' values and feel

close to their parents spend more time doing homework and

housework and less time watching TVbelieve "it's cool to be smart"are fascinated by new technologiesare racially and ethnically diverseoften (one in five) have at least one

immigrant parent.”

Page 20: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Attitudes of MillennialsComputers aren't technology Typing is preferred to handwriting. Staying connected is essential. There is zero tolerance for delays. Consumer and creator are blurring. Reality is no longer real. (Perspectives) Doing is more important than knowing. Learning more closely resembles games than

logic. Multitasking is a way of life.

Page 21: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Millennial Generation Learning Preference TendenciesTeamworkExperiential activitiesStructureUse of technology (students believe they are

more tech savvy than their teachers or professors)

Strengths: multitasking, goal orientation, positive attitudes‘ and a collaborative style.

Page 22: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Implications for Educators and School CulturesSchools, colleges and universities are providing a

various options to meet students' expectations for service, immediacy, interactivity.

There is no one ‘correct’ formula’.Students often range in ages/generations, learning

styles, and preferences in communication.Administrators and educators must adapt their

facility, curriculum, classes, etc. to meet the needs of such a varied range of students, taking into consideration the tendencies of certain generations, their preferences and learning styles.

Page 23: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

BibliographyBelhassen, S. (2009). Generation X: In defiance of the box. Understanding

generation X and workplace application.

Blandford, S. & Shaw, M. (2001). Managing international schools. London: Routledge Falmer.

Jandt, F. (2007). An introduction to intercultural communication: Identities in a global community. Thousand Oaks, USA: Sage Publications.

 Lang. S. (2001). CU sociologist’s book claims Generation X’ers adopt

‘chameleon’ personalities to cope with anxiety, fears. Retrieved March 6, 2005, from Cornell Chronicle: http://www.news.cornell.edu/chronicle/01/10.11.01/Rosen_book.html

 McGlyn, A.  (2005, December). Teaching millenials, Our newest cultural

cohort.   Retrieved June 29, 2009 from www.eddigest.com  

 

Page 24: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Bibliography ContinuedNo author. (2006, April 26) Older workers underappreciated in workplace,

says survey. Seniorjournal.com . Retrrieved April 13, 2009 from http://seniorjournal.com/NEWS/Retrirement/6-04-26-OlderWorkersUnderappreciated.htm

Oblinger, D. (2003). Boomers, Gen-Xers and Millennials: Understanding “new students”. Educause . Retrieved June 30, 2009 from http://net.educause.edu/ir/library/pdf/erm0342.pdf

Pikul. C. (2005). Back to school at 52. Retrieved May 6, 2009, from Salon.com: www.salon.com/mwt/feature/2005/09/13/freshman_year

Thompson, E.  (2009, June 3). Dumbest generation? Professor blames technology.  USA Today.

Yan, S. (2006, December 8). Understanding generation Y. The Oberlin Review. Retrieved on June 30, 2009 from http://www.oberlin.edu/stupub/ocreview/2006/12/08/features/Understanding_Generation_Y.html

Page 25: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Cultural Borders and Mental Barriers: The Relationship Between Living Abroad and CreativityWilliam W. Maddux and Adam D. Galinsky

Abstract: Despite abundant anecdotal evidence that creativity is associated with living in foreign countries, there is currently little empirical evidence for this relationship.Five studies employinga multimethodapproach systematically explored the link between living abroad and creativity. Using both individual and dyadic creativity tasks, Studies 1 and 2 provided initial demonstrations that time spent living abroad (but not time spent traveling abroad) showed a positive relationship with creativity. Study 3 demonstrated that priming foreign living experiences temporarily enhanced creative tendencies for participants who had previously lived abroad. In Study 4, the degree to which individuals had adapted to different cultures while living abroad mediated the link between foreign living experience and creativity. Study 5 found that priming the experience of adapting to a foreign culture temporarily enhanced creativity for participants who had previously lived abroad. The relationship between living abroad and creativity was consistent across a number of creativity measures (including those measuring insight, association, and generation), as well as with masters of business administration and undergraduate samples, both in the United States and Europe, demonstrating the robustness of this phenomenon.

Maddux, G. and Galinsky, A. (2009). Cultural borders and mental barriers: The relationship between living abroad and Creativity. Journal of Personality and Social Psychology 96/5.

Page 26: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Candle Box Experiment

Page 27: The Generations: Baby Boomers, Generation X, Generation Y/ Millennials

Creative Results