the facebook vanity pyramid

7
The ‘Vanity Pyramid’ of Facebook An Original Idea of Alok Rodinhood Kejriwal

Post on 17-Oct-2014

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Just a simple way to look at posts on facebook and how I perceive them as a Vanity Pyramid that can easily be 'gamified'.

TRANSCRIPT

Page 1: The facebook vanity pyramid

The ‘Vanity Pyramid’ of Facebook

An Original Idea of Alok Rodinhood Kejriwal

Page 2: The facebook vanity pyramid

Vanity what?

• I’ve been pondering :

– What gives me a ‘sense of pride’?– What gives me ‘instant vanity’

• One of the things that comes first to my mind is the the way people ‘respond’ to my posts on facebook.

Page 3: The facebook vanity pyramid

Some info…

• My facebook profile is facebook.com/rodinhood

• I have 5000 friends & 1150 subscribers = 6150 ‘audience’

• One of my best posts has been ‘My Company has paid salaries without a day’s delay for 156 months non-stop’

Page 4: The facebook vanity pyramid

Now, for each of my important posts, this is the way I look my “Vanity Pyramid

Page 5: The facebook vanity pyramid

And here is my Vanity Pyramid Scores GAMIFIED for my best post.

(Vps score = action per level / audience as %)

Page 6: The facebook vanity pyramid

So?

• If social media is your business, then benchmark your work with ‘Vanity’ scores

• If you are a FB ‘professional’ then measure your effectiveness per post.

• If you are just a casual FB user, then use the Vanity Pyramid to figure how many of your friends like ‘what’ you say.

Page 7: The facebook vanity pyramid

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