the event life cycle: using smart marketing to promote your fair

22
2014 IAFE Zone 3/6 Meeting The Event Life Cycle Using Smart Marketing to Promote Your Fair

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Page 1: The Event Life Cycle: Using Smart Marketing to Promote Your Fair

2014 IAFE Zone 3/6 Meeting

The Event Life Cycle Using Smart Marketing to Promote Your Fair

Page 2: The Event Life Cycle: Using Smart Marketing to Promote Your Fair

Hello!

Amanda Severs Account Manager, Rockhouse Partners

[email protected]

Page 3: The Event Life Cycle: Using Smart Marketing to Promote Your Fair

2014 IAFE Zone 3/6 Meeting | Page 3 Rockhouse Partners | Etix

Our Fair Partners

Page 4: The Event Life Cycle: Using Smart Marketing to Promote Your Fair

2014 IAFE Zone 3/6 Meeting | Page 4 Rockhouse Partners | Etix

We Love Questions

Page 5: The Event Life Cycle: Using Smart Marketing to Promote Your Fair
Page 6: The Event Life Cycle: Using Smart Marketing to Promote Your Fair
Page 7: The Event Life Cycle: Using Smart Marketing to Promote Your Fair

2014 IAFE Zone 3/6 Meeting | Page 7 Rockhouse Partners | Etix

Pre-Event WEB

Page 8: The Event Life Cycle: Using Smart Marketing to Promote Your Fair

2014 IAFE Zone 3/6 Meeting | Page 8 Rockhouse Partners | Etix

Pre-Event WEB

Page 9: The Event Life Cycle: Using Smart Marketing to Promote Your Fair

2014 IAFE Zone 3/6 Meeting | Page 9 Rockhouse Partners | Etix

Pre-Event EMAIL

Page 10: The Event Life Cycle: Using Smart Marketing to Promote Your Fair

2014 IAFE Zone 3/6 Meeting | Page 10 Rockhouse Partners | Etix

Pre-Event SOCIAL

Page 11: The Event Life Cycle: Using Smart Marketing to Promote Your Fair
Page 12: The Event Life Cycle: Using Smart Marketing to Promote Your Fair

2014 IAFE Zone 3/6 Meeting | Page 12 Rockhouse Partners | Etix

During Event EMAIL & WEB

Page 13: The Event Life Cycle: Using Smart Marketing to Promote Your Fair

2014 IAFE Zone 3/6 Meeting | Page 13 Rockhouse Partners | Etix

During Event SOCIAL

Page 14: The Event Life Cycle: Using Smart Marketing to Promote Your Fair
Page 15: The Event Life Cycle: Using Smart Marketing to Promote Your Fair

2014 IAFE Zone 3/6 Meeting | Page 15 Rockhouse Partners | Etix

Post-Event vs. Afterglow

Page 16: The Event Life Cycle: Using Smart Marketing to Promote Your Fair

2014 IAFE Zone 3/6 Meeting | Page 16 Rockhouse Partners | Etix

Post-Event vs. Afterglow

Page 17: The Event Life Cycle: Using Smart Marketing to Promote Your Fair

2014 IAFE Zone 3/6 Meeting | Page 17 Rockhouse Partners | Etix

Post-Event WEB

Page 18: The Event Life Cycle: Using Smart Marketing to Promote Your Fair

2014 IAFE Zone 3/6 Meeting | Page 18 Rockhouse Partners | Etix

Post-Event EMAIL

Page 19: The Event Life Cycle: Using Smart Marketing to Promote Your Fair

2014 IAFE Zone 3/6 Meeting | Page 19 Rockhouse Partners | Etix

Post-Event SOCIAL

Page 20: The Event Life Cycle: Using Smart Marketing to Promote Your Fair
Page 21: The Event Life Cycle: Using Smart Marketing to Promote Your Fair

Questions?

Page 22: The Event Life Cycle: Using Smart Marketing to Promote Your Fair

Thanks!

Amanda Severs Account Manager, Rockhouse Partners

[email protected]