the downstream campaign

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Below the Surface The Downstream Campaign & The 90-Day Plan “Knowledge of the oceans is more than a matter of curiosity. Our very survival may hinge upon it.” ‐John F. Kennedy UPSTREAM ACTIONS in the Mississippi River’s drainage basin are leading to serious impacts downstream. The connection is clear: problems on our coasts do not start there; in order to address water quality concerns in our oceans, we must look upstream to the source of the problem. At present, the Mississippi River contaminates the ocean more than any other source in the United States. Nonpoint pollution (non‐specific, collective contamination) is the prime culprit. Why wait for problems to reach the coast when we can prevent them upstream? THE 90‐DAY PLAN is a solution for all. Nature is incredibly resilient. If we can allow the river to take care of itself by cleaning up our act for three months—the time it takes for the Mississippi to travel from its source, Lake Itasca, MN to the sea—we could see conditions improve relatively quickly. All I am asking for is 90 days. I have developed a comprehensive approach for individuals to take which will provide solutions to water pollution nationwide, upstream and down. The 90‐Day Plan is a series of steps for individuals to take and choices to make one day at a time over the course of three months. Taking action will enable the participant to reduce their Water Markand play a part in cleaning up the Mississippi River and ultimately the ocean. The plan is nearly operational; it will be launched on June 22 nd 2009 as part of IL Governor Pat Quinn’s It’s Our River Day Celebration. Water Mark: the amount of nonpoint water pollution produced by an individual.

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Kristian Gustavson was inspired by a journey two of his uncles, Bob and Greg, took when they traveled the Mississippi River in 1966 by canoe. As a surfer, Kristian was exposed to a new dimension of the water and able to make the connection between upstream actions and their downstream impacts. Though he wanted to leisurely travel ‘Ole Miss firsthand, he felt that he could not turn his back on the water due to its degradation.

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Page 1: The Downstream Campaign

Below the Surface

The Dow nstre a m Cam p aign &

The 90-D ay Plan

“Knowledgeoftheoceansismorethanamatterofcuriosity.Ourverysurvivalmayhingeuponit.”‐JohnF.Kennedy

UPSTREAMACTIONSintheMississippiRiver’sdrainagebasinareleadingtoseriousimpactsdownstream.Theconnectionisclear:problemsonourcoastsdonotstartthere;inordertoaddresswaterqualityconcernsinouroceans,wemustlookupstreamtothesourceoftheproblem.

Atpresent,theMississippiRivercontaminatestheoceanmorethananyothersourceintheUnitedStates.Nonpointpollution(non‐specific,collectivecontamination)istheprimeculprit.Whywaitforproblemstoreachthecoastwhenwecanpreventthemupstream?

THE90‐DAYPLANisasolutionforall.

Natureisincrediblyresilient.Ifwecanallowtherivertotakecareofitselfbycleaningupouractforthreemonths—thetimeittakesfortheMississippitotravelfromitssource,LakeItasca,MNtothesea—wecouldseeconditionsimproverelativelyquickly.AllIamaskingforis90days.

Ihavedevelopedacomprehensiveapproachforindividualstotakewhichwillprovidesolutionstowaterpollutionnationwide,upstreamanddown.The90‐DayPlanisaseriesofstepsforindividualstotakeandchoicestomakeonedayatatimeoverthecourseofthreemonths.TakingactionwillenabletheparticipanttoreducetheirWaterMark™ andplayapartincleaninguptheMississippiRiverandultimatelytheocean.Theplanisnearlyoperational;itwillbelaunchedonJune22nd2009aspartofILGovernorPatQuinn’sIt’sOurRiverDayCelebration.

WaterMark:theamountofnonpointwaterpollutionproducedbyanindividual.

Page 2: The Downstream Campaign

KristianAndersGustavsonisarecentgraduateoftheUniversityofCaliforniaSanDiegowithadegreeinPoliticalScience.HispassionforthewaterledhimtoworkasalifeguardandsurfinstructorwhileatUCSD.Justaswaterintheriversheexploredasayoungboyeventuallyreachedthesea,Kristiandidtoo‐‐hewasborninBloomington,IL. TheconceptoftheDownstreamCampaignwasinspiredbyajourneytwoofhisuncles,BobandGreg,tookwhentheytraveledtheMississippiRiverin1966bycanoe.Asasurfer,Kristianwasexposedtoanewdimensionofthewaterandabletomaketheconnectionbetweenupstreamactionsandtheirdownstreamimpacts.Thoughhewantedtoleisurelytravel‘OleMissfirsthand,hefeltthathecouldnotturnhisbackonthewaterduetoitsdegradation.

Priortohisspringof2008graduationfromUCSD,GustavsonperformedresearchunderthesupervisionofProfessorPaulDaytonattheScrippsInstitutionofOceanographyonhoweffluentfromtheMississippiRivercontaminatestheocean.Hisconclusionmadehimawareofaharshreality:theMississippiRiver‐‐themostpollutedriverintheUS‐‐carriesmorecollectivewatercontaminationfromhumanactivities(nonpointpollution)totheoceanthananyothersourceinthecountry.Inadditiontononpointsources,pointorspecificsourcesareindireneedofstricterregulationduetofrequentdrinkingwaterconcerns.TheseareallseriousissuesandKristianispreparedtogothedistanceinordertotakethemon.TheSanDiegochapteroftheSurfriderFoundationhelpedtolaunchhiscampaign.

BACKGROUND:TheDownstreamCampaignThejourneythatbeganwithafloodandendedwithahurricane:GustavsonsetoutfromCairo,ILon29June2008andtraveledover700milesontherivertoBatonRouge,LAinlessthanthreeweeks.Floodconditionsandriverclosuresalteredhisintendedcourse,whichwastodepartfromPekin,IL.Kristian’sfatherWilliamgotonboardinMemphis,TNfortheremainderofthevoyage.HisgoalwastoreachNewOrleans,LAashisuncleshad;however,heavyshiptrafficandstrongcurrentspromptedsafetyconcernsandresultedinanearlyexit.Inthespringof2009hewillruntheremainderoftheriverfromBatonRouge,LAtotheGulfofMexico;thenuptheAtchafalayaRiverfromthecoastbymotorboatifhecanraisethenecessaryfunding.Thiswouldestablishabaselinetocomparewaterqualityintheseverelypollutedportionoftheriverdubbedthe“CancerCorridor”betweenBatonRougeandNewOrleanswiththerelativelypristinedistributaryoftheMississippi,theAtchafalaya.TheunfortunateeventsofMidwesternfloodsanddamagefromtheactive2008hurricaneseasondemonstratehowthepowerofwatertrulyshapesourlives.InJuly2008,a400,000‐gallonoilspillintherivernearNewOrleans,showsthatproblemsontheriverareever‐presentandillustratedhowquicklypollutionflowsdownriver.Atnearly8,000squaremiles,NOAAscientistshavedeemedtheoxygen‐deficient“DeadZone”intheGulfofMexicothesecondworstofalltime.Oxygendeclineintheworld’soceansisaseriousthreattomarinelifeandtherearenearly400similarhypoxiczonesworldwide.AccordingtoRobMagnien,directorofNOAA’sCenterforSponsoredCoastalOceanResearch,“reducingnutrientpollutiontoprotectcoastalresourcesisoneofthegreatestecosystemmanagementchallengesthatwefacenation‐wide.”Thisisasignificantconcernbecause90%ofmarinelifelivesincoastalwaters.

Theultimategoalistoinformthepublicthatweallliveinacoastalwatershedandthatourupstreamactionshaveseriousdownstreamimpacts.Heaimstodemonstratehowwecanallmakeadifferenceonanindividuallevelandthatthereisnotimelikethepresenttoact.KristianiswelcominginvitationstospeakacrossthecountryforthisspringandsummerashetravelsthroughouttheMississippi’swatershedtakingwatersamplesandpresentinghisfindings.Hehasincorporatedabusiness,BelowTheSurface,asameanstosupporthisefforts.

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TheUpstreamAwarenessTourAnupstreamsurgeofawarenessandaccountabilitytobringitalltogether.

‐IntheSpringof2009,IwillsetoutonanationwidetourtopresentmyfindingsfromtheexpeditionandmyresearchcombinedwithsolutionsfromThe90‐DayPlan.‐Totrackpeopleonboard,Iwillhaveaweb‐basedmonitoringsystemmatchedwithforumsfordiscussionandablogofmytravels.‐Ihavebeengatheringfootageforadocumentaryofthejourney,myexperience,andourroadahead.‐MygoalistogivepresentationsatalltheBig12schoolsandtoatleast10otheruniversitiesintheMidwestandSouth.‐IwillintroduceStandUpPaddleSurfingonlakesandriversalongtheway;experienceinthewaterbuildstheappreciationofitandleadstobetterconservationefforts,plusitsfun.‐Iwillcontinuetomeetwithconservationorganizationsandrepresentativestodiscusslocalissuesandbetterunderstandtheoverallhealthofournation’swaterways.‐IwillcontinuetopromotetheSurfriderFoundationandIwouldliketomeetwithasmanychaptersaspossibleacrosstheUS.‐Iwillkeepatravelloginprintandonlineasameansofaccountability.‐Topromoteenergyindependence,Iwilltravelinapick‐uptruckthatrunsonwastevegetableoil(WVO)&Biodiesel.‐Thiscampaignhasthepotentialtoreachthousands,maybemore;Iintendtogobigandforaslongasittakes!

RedefiningourApproach—ShiftingBaselinesWatershedmanagementisamust,butwemustallrecognizewhythisisimportant.Ancient

Hawaiiansfosteredtheirrespectforthelandandtheseabycaringforitasawhole.ThetermAhuPua’areferstotheallocationpracticethatdividedlandintosectionsextendingfromthemountaintothecoast.ImplementingThe90‐DayPlanwillleadtocleanerwaterbecausewhatgoesupmustcomedown.

Evidencesuggeststhatdrasticchangestotheecologicalstructureandfunctionoftheriverhavebeenunderwayduringthelastfiftyyearsduetoanthropogenicorhumancauses.TheMississippiisthemostpollutedriverinAmericaanditdrainsrun‐offfromalmosthalfofthecontinentalUS(1.2millionsqmi).

ExcessivefertilizerapplicationintheMidwesthasledtotheover‐enrichmentoftheMississippiRiver.Theformationofanoxygendeficient“deadzone”intheGulfofMexicohasresultedfromthistypeofeutrophication.Habitatlossandoverfishingcontributetothewatershed’sinabilitytoself‐regulateandsustainstablefishandgamepopulations.Furthermore,invasivespeciesareaprimeconcern,accountingfor80%oftheriver’stotalbiomass.Itiswidelyknownthattheoveralluseofvehiclespollutestheairmorethananythingelse;butwhatislessknownandperhapsjustasstartlingisthatoureverydayactionsareTHEprimesourceofwaterpollution.

I realize that there are some tough issues and serious concerns facing our country. I want to lend a hand in strengthening America because what we have and what we have to lose are one in the same.

Page 4: The Downstream Campaign

TheMississippiRiverhasalwayssymbolizedtheAmericanwayoflife.IftheMidwestistheHeartland,thentheMississippiisthiscountry’spulseandprimaryvessel.Whatdocurrentreflectionsinthewaterindicate?America’soceanscover4.5millionsquaremiles—encompassing23%moreareathanourland.TheMississippiRiverdrainsnearlyhalfofourlandintotheGulfofMexico,carryingwithit1.5millionmetrictonsofNitrogen‐basedfertilizereveryyear.Thistypeofrun‐offhasincreased5X’ssincethe1950’sandisasignificantformofnonpointpollution.Asaresult,over60%ofcoastalriversandbaysintheUSsufferfromeutrophicationandhypoxia(thisisseeninnearlyeverycoastalstate).Thismustchangebecauseoxygenlevelsinoceansworldwidearedrasticallydecreasingandwehavenearlyfortyconfirmed“deadzones”nationwide.Collectively,oilfromstreetsanddrivewaysisequaltooneExxon‐Valdezspill(11milliongallons)everyeightmonths.OurappetiteforseafoodfromtheGulfofMexicohasencourageddestructivefishingpractices;onaverageBycatch,ortheunintendedlandingofanon‐targetspecies,comprises25%ofthecatchandistypicallydiscarded.Justashabitatlossonlandisthemaincauseofextinction,thesamegoesforthewateranditssurroundings.Forinstance,wetlandsintheUSarevanishingatarateofover60,000acresperyear.Unfortunately,conditionsintheMississippiRiverandtheGulfofMexicorepresentwhysimilarwaterqualityconcernsexistworldwide.Justbecauseouractionsrippleoutofsight,theyshouldneverbeoutofmind—ParishesalongtheriverbetweenBatonRouge,LAandNewOrleans,LAthatdrawdrinkingwaterfromtheMississippihavebeencalledTheCancerCorridorbyecologistsbecausetheyhavethehighestratesofG.I.tractcancersintheUS.Wehavearesponsibilitytoourneighborsdownstream;halfoftheUSlivesonornearthecoast,butallofuslivewithinawatershed.

WeAllLiveDownstream

*Thisneedstobeyournewmap

*

Page 5: The Downstream Campaign

Withineverychallengeexistsanopportunity

Be the Solution

Thebeautyofthewater,sand,andwavescanobscurelurkingdangersbelowthesurface.Theconnectionbetweenouractionsonlandandsubsequentimpactsinthewaterisclear.Ourabilitytocorrectthedamagedoneisdirectlyproportionaltoourwilltodoso.Thesignificanceofwheretherivermeetstheseamustnotbetakenforgranted.

Wehavecreatedtheseproblems;wecansolvethem.Toooften,individualswonderhowmuchtheirparticipationreallymatters.Thatisnolongerthequestion,buttheanswer.Whatifmakingachangemeanttakingachance?Changeusuallymeanstryingsomethingneworlookingatthesamethinginadifferentway;butifitmeantdoingtherightthing,wouldyoustilltakethechancetomakethechange?

Kristian Anders Gustavson Mobile: 760.277.3503 Email: [email protected]

Contact Information

©2008BelowtheSurface