the changing nature of viral - social marketers nyc
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On April 17, Offerpop hosted it's monthly Social Marketers NYC Meetup. The topic was "The Changing Nature of Viral." We were pleased as punch to have Jonathan Perelman of BuzzFeed, Jason Feifer of Fast Company, and Sharad Goel of Microsoft in house to try and define virality, how it happens, and what role marketers have in creating viral sensation. Here's the cliff notes from the night's event!TRANSCRIPT
The Changing Nature of Viral
#SocialMarketersNYC
Jason Feifer
Sharad Goel
Jonathan Perelman
Jason Feifer
Jonathan Perelman
Sharad Goel
Sharad Goel
Jonathan Perelman
Jonathan Perelman
Jason Feifer
What is Social Marketers NYC?Expertise and insight. That's what it takes to be a social marketer in NYC - and every month we deliver. We bring together journalists, analysts, social marketers and even scientists each month to discuss trends, strategies and cultural shifts that impact our brands. Each session includes a short presentation and then a discussion with top experts. Members are encouraged to ask questions and share their own insights. And we leave plenty of time for networking with food and drinks. Join us at http://www.meetup.com/Social-marketers-nyc/
About OfferpopOfferpop is a super easy-to-use social marketing platform for Facebook and Twitter. Marketers across the globe use Offerpop to build active fan bases, optimize their social content, and unlock rich, actionable data that converts fans into customers. From small businesses to top brands like Amazon, Pepsi, and MTV, companies use Offerpop to drive success across their key marketing channels – engaging and converting fans like never before. Offerpop is a Facebook® Preferred Marketing Developer, qualified by the PMD program in Apps. Try us out for free at www.offerpop.com.