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Page 1: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon
Page 2: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

The changes in the salon

Are faced in various ways, with services aimed at

Personalizing the client’s style

Creating client loyalty within

the salon

Page 3: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

How to change hair color

•It is possible to transform natural hair color with oxidation colors but to reach strong lift effects it is necessary to use a decolorant.

•Lightening colored hair is possible in two ways: lifting then toning

Page 4: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon
Page 5: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

Ultra lightening colored pastes

RedRed

Red/Red/OrangeOrange

OrangeOrange

YellowYellowYellowYellow

Lifts and colors in just one easy step only 10 mins. on natural hair

20 mins. on colored hair

Page 6: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

Red - Red orange - Orange - Yellow

The high affinity of its colorants to the keratin found in hair

respect and condition hair

while coloring it with unique tones

Page 7: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

Coloring

Molecule

Ultra lighting

Molecule

Page 8: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon
Page 9: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon
Page 10: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

ultra lightening colored pastes

1/2 oz colored sachets peroxide at 10/ 20 volumes

variable processing times (natural or colored)

color chart showing the results on different types of level

Red - Red orange - Orange - Yellow

Page 11: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

The display color chartDesigned to propose and offer services

• In-salon display to promote the product and service

attractive presentation for the client

for the haircolorist it is an indicator of the final result

with streak effects or decolored bands

results on base levels:

from 1 to 3

from 7 to 9

from 4 to 6

Page 12: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

1

2

3

4

5

6

7

8

9

indicative results reached on different levels

Increased intensity of HI-LITE colors on different level of tone

light

medium

dark

Page 13: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

The expression reached on these levels is very bright and it is faithful to the product’s tone on light levels. Coloro Oxi is recommended at 10 vols.

7

8

9Results on light levels

red - red/orange - orange - yellow

Page 14: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

The expression of the tone on these levels is very bright but it depends on the lift. Coloro Oxi at 10 - 20 vols is recommended.

4

5

6Results on medium levels

red - red/orange - orange - yellow

Page 15: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

The result of the tone depends on the intensity of the base it is applied to, the result will of course be more delicate and there will be less contrast than with

the light levels. Coloro Oxi at 20 vols is recommended.

1

2

3Results on dark levels

It is recommended to extend the processing time to 40 minutes on black cosmetic bases in order to reach more evident results.

red - red/orange - orange - yellow

Page 16: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

Maximum leave on time up to 40 minutes

Mixing

1 (1/2oz) sachet of HI-LITE

red - red/orange - orange - yellow

1.1/2 oz of Coloro Oxy at 10-20 vols

Page 17: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

PROCESSING TIMES

Coloro Oxi at 10-20 volsNatural hair

10 -20mins

coloredhair

20 - 30mins

Coloro Oxi at 10-20 vols

Page 18: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

How to create the many possibilties with

Page 19: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

Complementary services

With

Conditioning additive

1) As a toner on streaks and sun kissed effects2) How to personalize the HI-LITE tones

Page 20: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

Conditioning additiveMIXA is a creamy emulsion with an acid pH, it is rich in active principles which carry out a hydrating and softening action. Its formula has been especially studied by Kemon’s ReS laboratory to be mixed with HI-LITE.

The amino-functional silicones and the quaternary polymers hydrate, protect, condition and leave hair easy to comb. The blend of Vegetal oils and Provitamin B5 promote a hydrating, softening, soothing and anti-redness action.

MIXA is a safe and reliable support to protect hair during the cosmetic treatment.

Page 21: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

Conditioning additive

AbilityHydrating and protecting conditioner

on treated hair before using HI-LITE .

It changes and personalizes the HI-

LITE colors.

Used together with HI-LITE it acts as

a toner.

Page 22: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

coloring

Molecule

Page 23: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

As a toner

Increases the range of HI-LITE tones possible and promotes color maintenance

Mixed with

1 sachet (1/2oz)

of HI-LITE (red - red/orange - orange - yellow)

1.1/2oz of

HI-LITE MIXA (conditioning additive)

Leave on time from 10 to 20 minues

Page 24: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

color and lift, personalizing the tone

1 sachet (1/2oz)

of HI-LITE (red - red/orange - orange - yellow)

1/2oz of

HI-LITE MIXA (conditioning additive)

1oz of

COLORO OXY(10-20 vols)

Personalizes the tone

1 sachet (1/2oz)

of HI-LITE

1oz of

HI-LITE MIXA

1/2oz of

COLORO OXY

Page 25: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

1/2oz 1.1/2ozService

coloringLift

Changing

the

tones

coloring and lift

Toning

Page 26: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

decoloring paste

With a Coconut Oil baseRapid but gradual action

Page 27: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

The components•Coconut oil

•softening substances

•azure pigment

•anionic surf-active agents

•mix of oxidizers

•new blend of vegetal oils

Page 28: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

The advantages

• Lifts up to 6 levels

• Low ammonia level

• Dust-free

• Perfect for use with all

techniques

• Pleasant fruity fragrance

• Gentle on both scalp and hair

Page 29: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

20 vols20 vols

Coloro TonColoro Ton

10 vols10 vols

10 20 30 40 50 60

1

2

3

4

5

6

Indicative leave on times for max lift

Page 30: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

1/2 oz. 1-1/2 oz.Service

Changing

the lift

decoloring paste

Page 31: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

1 (1/2oz) sachet

1.1/2oz of Coloro Ton or Coloro Oxy at 10 20 30 40 vols.

Leave on time up to 60 minutes

Mixing

Page 32: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

choosing the volumes of peroxide

Decoloring Bleaching

Max 10 Vols.and Coloro Ton

Free hand streaks

10- 20-30-40 volsand Coloro Ton

Streaks, Highlights with

foil and cap

Max 10-20 Vols.and Coloro Ton

Page 33: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

application

• Important that product penetrates

• Important to use the same amount

• Important to deposit and not brush on

Page 34: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

processing

Do not use heat

It is active up to 6O

minutes

Like all decolorants it must be controlled during processing

Page 35: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

•Respect natural hair

•Only act on decolored hair, and on sensitized hair

10.11 tone soft ash

10 tone neutral

10.23 tone soft beige

10.3 tone soft gold

The Coloro Toners

Toning after

Page 36: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

Unwanted ugly yellow tones often appear on white, grey, light blonde, bleached and streaked hair.. Cold Look is a spicey-scented cleanser that has been especially formulated to tone down these undesired tones, and to revive and restore splendour to the natural color.

Anti-Yellow Cleanser

CLEANSER

Page 37: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

And what if the client wants to change?

The client may tire fast of such strong

chromatic effects and want to change

the color with another tone.

The client’s decision becomes a problem for

the haircolorist as such strong colors are

very very hard to remove.

Page 38: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

colorout is perfect for getting rid of all the HI-LITE colors in a super safe and easy way. After using colorout the haircolorist can

propose another toning service.

The type of pigment used permits Colorout to effectively remove all the colors from the HI-LITE range.

A safe and reliable way of passing from one service to another without any worries and risks for the condition of the hair

Getting rid of tones

Page 39: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

•Its advantage over traditional lightening systems, is that it can lift and

color hair at the same time and with a variety of colors.

•It lifts and colors in one easy step. It is effective even on colored hair

and gives maximum lift and extremely strong tones.

•It is only used with 10-20 vols which guarantees maximum respect of the

hair structure

•Reduced processing times

•It can be easily removed with Colorout

•Safe and reliable to pass from one service to another

Page 40: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

Frequently asked questions

How can I get rid of HI-LITE if the client wants to

change the color of the tone?

Can I remove the HI-LITE tone

and still keep the streaks?

Will Hi-LITE lighten natural hair

when used as a toner on streaks?

Is it possible to reach less

evident colors with HI-LITE?

Page 41: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon
Page 42: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

Color Saver: a gentle spicey-scented cleanser that gives vitality and splendour to colored hair. Color Saver helps keep colors luminous for longer and prevents them losing their original tones.

CLEANSER

Color Protection Cleanser

Page 43: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

Rapid Restructurer

CONDITIONER

The correct balance of active principles contained within Deep Relief, is perfect for nourishing and conditioning damaged and sensitized hair. Deep Relief is a rapid rinse-off reconstructor with a spicey aroma. It is ideal for protecting and strengthening all hair types, it neutralizes the harmful effects of free-radicals caused by pollution and exposure to UV rays. Its rapid action restores body and shine while promoting color maintenance.

Page 44: The changes in the salon Are faced in various ways, with services aimed at Personalizing the client’s style Creating client loyalty within the salon

Instant Relief is an instant leave-in ecological mousse with a spicey aroma. It is perfect for for color maintenance, it protects hair during styling and it repairs damage caused to the hair structure from UV rays and aggressive external agents. Used together with the conditioner Deep Relief and the cleanser Color Saver it helps to slow down pigment loss and promote color maintenance.

CONDITIONER

Instant Leave-in Restructurer