the agile coaching profession
DESCRIPTION
This is a presentation on the current state of Agile Coaching as a profession. It was used to illustrate the difference between consulting and coaching and list coaching competencies as well as Agile special focus areas. It graphically describes a possible career growth path using two complementary views. Included are lists of educational resources - tools, courses and books.TRANSCRIPT
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The Agile Coaching Profession
Agile SoCal 6/15/14Roger W. Brown, Certified Scrum Coach
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What is Coaching?Coaching is a relationship in which one person is primarily dedicated to serving the long term development of effectiveness and self-generation in the other.
- Doug Silsbee
Service
Learn
Change
Grow
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What Tools Does a Coach Have?
Mechanics Soft Skills LeadershipTools Questions AdviceModels Listening GuidanceFrameworks Facilitation Discovery
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What is an Agile Coach?A person with expert knowledge of one or more areas related to Agile Software Development
who understands the difference between coaching and consulting
and has coaching competenciesand a coaching mindset
applied in service to personal and organizational improvement towards greater success through agility.
Source: I made this up!
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What Is Agile Coaching?Agile Coaching is an engagement with an organization during which you are performing one or more of the following activities:• Applying Agile practices in an organization to help it reach its stated
objectives• Assessing team(s) and organization(s) for effectiveness in applying Agile
principles and practices• Mentoring others in Agile principles and practices• Advising and consulting with organizations and leadership on Agile practices• Facilitating team(s) and groups to achieve higher quality collaboration and
enable greater results• Developing team, leadership and organizational agility through guided self-
discovery and growth• Challenging the organizational and leadership status quo and enabling an
agile cultureSource: Adapted from the Certified Scrum Coach ™ Program
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Why Do Companies Hire Agile Coaches?
• Deep Knowledge of Agile• Broad Experience• Impartial Perspective• Access to Resources• Coaching Competencies• Reinforced Learning
http://www.agilecoachjournal.com/index.php/2009-10-15/scrum/the-value-of-an-agile-coach/
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Coaching Competencies
Coach
Role Model
Leader
Mentor
Advisor
Business Person
Counselor
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ICF Core CompetenciesA. Setting the Foundation
1. Meeting Ethical Guidelines and Professional Standards2. Establishing the Coaching Agreement
B. Co-creating the Relationship3. Establishing Trust and Intimacy with the Client4. Coaching Presence
C. Communicating Effectively 5. Active Listening 6. Powerful Questioning7. Direct Communication
D. Facilitating Learning and Results 8. Creating Awareness 9. Designing Actions 10. Planning and Goal Setting11. Managing Progress and Accountability
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Certified Scrum Coach Competencies
1. Assess - Discovery & Direction2. Facilitate - Focus & Alignment3. Balance - Coaching & Consulting4. Educate - Awareness & Understanding5. Catalyze - Leadership & Organizations
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Organization
Multi-Teams
Departments
Team
Self
Community
Profession
Scope of Service
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Organization
Multi-Teams
Departments
Team
Self
Community
Profession
Specialty Areas
Product Ownership
PortfolioAgile Beyond ITLean Startup
XPDevTools
Structure
Scaling
R&D
Culture
Learning
DevOps
Lean UX
Distributed Agile
Agile TransformationLeadership
Team Dynamics
Lean
Mentoring
Presentation
Training
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The Coaching Mindset• Service• Awareness• Relationship• Client Growth• Personal Growth• Holistic/Systems View
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Agile Coaching Business Models
• Full-time Internal Agile Coach• Internal Agile Coach with another role • Agile Coach in an Agile Coaching Company• Agile Coach in an IT consulting company• Independent Agile Coach
Each has it’s own opportunities and challenges
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Compensation
The Job Market as seen through
GlassDoor.com 6/5/2014
Contribute: bit.ly/rwbacsurvey
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Consultant or Coach?
Acme Consulting
Agile Transition Plan for New Co.
- Buy tool AcmePlan ™- Rename PMO to Agile Office- Create Teams using HugeAgile™
Scaling Framework- Embed 4 of our coaches- 1 Day training for PMs and Tech
Leads- 1 page Executive Training Manual- Call me
Acme Coaching
Agile Transition Plan for New Co.
- Why are you doing this?- How will you measure progress?- How do you do it now?- What is your company culture?- Who are the decision makers,
leaders, Agile proponents?- How will we choose pilots?- What have you done so far?- When shall I check back?
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www.AgileCoachPath.org
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Professional Coaching
Certifications
Accredited Schools– Results Coaching Systems (neuroscience)– CoachVille (online, game-based)– Presence-Based Coaching (mindfulness)– Coaches Training Institute (Co-Active Coaching )– Organizational and Relationship Systems (* Teams)– Many Others
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Agile-Specific Certifications
International Consortium for Agile • Certified Professional in Agile Coaching (mindset)• Certified Professional in Agile Team Facilitation
(facilitation)• Certified Expert in Agile Coaching• Enterprise Agile Coaching Track
Scrum Alliance• Certified ScrumMaster• Certified Scrum Professional (coaching emphasis)• Certified Scrum Coach (enterprise)
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Coaching Tools
Facilitation Games• InnovationGames.com• www.tastycupcakes.org• GameStorming.com• Thiagi.com
Coaching• Appreciative Inquiry• Learning Organization• Systems Thinking
Assessment• Competing Values Framework• Schneider Culture Model• Satir Change Model• Learning Organization
Personality Models• Myers-Briggs Type Indicator• DISC• Kolbe• Herrmann Brain Dominance
Instrument
Engagement Models• X-Model of Employee
Engagement• Responsibility Process
Complexity Models• Influence Diagrams• Cynefin• Spiral Dynamics
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Educational Resources
• IC Agile Learning Objectives• www. AgileCoachPath.org• Agile Coaching Institute• ICF Schools• Esther Derby Associates• DonaldEGray.com• Rothman Consulting Group• 3PVantage• AgileCoachPath.org• Problem Solving Leadership• Agile Alliance Conference• Scrum Alliance Gatherings• Scrum Alliance Certified Scrum Coach
Retreats• AgileCoachCamp.org
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Books
The Human Side of Agile: BrozaCoaching Agile Teams: AdkinsCollaboration Explained: TabakaAgile Coaching: DaviesThe Mindful Coach: SilsbeeCo-Active Coaching: WhitworthLeadership Agility: JoinerLeading Change: KotterFearless Change: RisingTeamwork is an Individual Skill: AveryCrucial Conversations: PattersonRadical Management: DenningJoy, Inc.: SheridanBehind Closed Doors: Derby and RothmanQuiet Leadership: Rock
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The Agile Coaching Profession
© 2014 Roger W. Brownroger.brown@agilecrossing.comwww.agilecrossing.comwww.agilecoachjournal.com