the ad auditor auto dealer presentation

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Digital Print Media Television Radio We do! Do you know your advertising ROI?

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Page 1: The Ad Auditor Auto Dealer Presentation

Digital Print Media Television Radio

We do!

Do you know your advertising ROI?

Page 2: The Ad Auditor Auto Dealer Presentation

We track all of a dealership’s sales, tell you how the customers found you, then calculate your ROI!

Simple. Beautifully Engineered. Poetry in Advertising!

Page 3: The Ad Auditor Auto Dealer Presentation

The Problem We Solve Currently, there are hundreds of different advertising vendors in the automotive space. Each vendor offers a confusing metric and reporting system to show their value.

Auto Dealers do not have a uniform platform to determine real-time ROI on all their advertising vendors.

Auto Dealers currently make use of CRM systems in an attempt to track advertising results. However, these systems are not adequate and do not reach out and touch each customer. We do!

Current Solution

Page 4: The Ad Auditor Auto Dealer Presentation

How We Make a Difference The Ad Auditor has made a substantial difference to auto dealers from the first dealer it engaged several years ago…

In 2014, there were approximately 17,838 dealerships in the United States spending over $35 Billion a year in advertising.

Our first customer was spending about 60k a month in advertising. We analyzed their trends and fully

implemented our beta system.

Within 30 days, we cut their effective advertising down to 35k per month, with no loss of sales, while increasing their per vehicle

profitability.

Page 5: The Ad Auditor Auto Dealer Presentation

Traction

Successfully Implemented on Dealerships Nationwide

The Ad Auditor, on average, saves 35% of the advertising budget within 30 days. It also increases overall ROI by 25%!

Call Source & Customer Sales Data Integrated Through API and Structured Real-Time Notifications

Page 6: The Ad Auditor Auto Dealer Presentation

How It works!Sales Data is Pulled Vendor Data is Pulled Customers Sent

Surveys Calls are Made

ROI Calculations are Made

Recommendations are Made Easily Cancel or Keep a

VendorOne Button Reports

Track Advertising Budgets

Investigate Vendors Map All Sales

Page 7: The Ad Auditor Auto Dealer Presentation

What Customers Say“The Ad Auditor has changed the way our GMs

across all of our stores advertise.”

“We do not do any advertising anymore without having The Ad Auditor investigate the vendor. It is a great tool!”

“If you are sick of wasting money on ineffective advertising, The Ad Auditor is the way to go! We

never really knew what worked and what didn’t work before we engaged with this service.”

“Within the first month, The Ad Auditor paid for itself for the next two years. I cannot believe we waited for three months before

trying it out.”

“We spend more on going out to lunch than we do on The Ad Auditor. Lunch does not have

nearly the return on investment.”

Page 8: The Ad Auditor Auto Dealer Presentation

CompetitionThe primary competition for The Ad Auditor, at least

superficially, are current CRM systems such as:

However, most of these CRM systems are simply platforms for web properties and require substantial maintenance from an auto dealer. Additionally, none of them interact with the customer base or determine real-time ROI on vendor accounts. And, that is just

the beginning of the differences.

The Ad Auditor can truly change the way people advertise.

Page 9: The Ad Auditor Auto Dealer Presentation

Already Trusted!

Page 10: The Ad Auditor Auto Dealer Presentation

Projections for Money Saved (in Millions)

It is estimated that within 5 years, The Ad Auditor will save auto dealers, on average, close to 500 Million per month in useless advertising across its network. The Ad Auditor allows a dealer to select and choose advertising vendors based on the quality and effectiveness of their program.

0

125

250

375

500

2015 2016 2017 2018 2019

Page 11: The Ad Auditor Auto Dealer Presentation

Get Started Today!Cost: $850.00 per month (Sales & Service are Separate)

Terms: Monthly. 30 Day Cancellation Clause.

Setup Fee: None

Time to Implement: Approximately 2 Weeks

Number of Accounts Per Rep: 15 Maximum

Additional Information: Check out our website @ www.theadauditor.com or call us @ 800.303.8803!

Page 12: The Ad Auditor Auto Dealer Presentation

“…a little rebellion now and then is a good thing!”

Thomas Jefferson once said,

We agree!