textile touch pad
DESCRIPTION
Textile Touch Pad. Give your clothes the fourth sense. Italian Institute of Technology. Executive Summary. Management Team Market wishes Our solution: technology Our application: textile touch pad Competitors Business Idea Financing. Management Team @ IIT. Marco Maggiali, PhD - PowerPoint PPT PresentationTRANSCRIPT
Executive Summary
Management Team
Market wishes
Our solution: technology
Our application: textile touch pad
Competitors
Business Idea
Financing
Management Team @ IIT
Marco Maggiali, PhDInventor
Prof. Bruno BoninoElectronic designer
Lorenzo De Michieli, PhDTechnology Transfer
Touch Sensitive Surfaces
Increasing demand of surfaces capable of measuring the contact which is exerted by an object or a human being on them
At present, the reference market is the SPORTWEAR.Large demand of wearable controllers for cheap and wearable electronic devices related to common or extreme sport activities, such as speedometers, mp3 players, heartbeat ratio measuring devices, barometers, mobile phones, etc
Primarily, the sensitive surface can be used as a control surface which is capable of recognizing gestures when it is touched
1. Conformability: flexible, applicable to arbitrarily curved surfaces
2. Smart: recognize arbitrary gestures
3. Installation space: Should be kept to a minimum
4. Area coverage: Should be as large as possible
5. Power consumption: low
6. High resolution: very accurate
7. Manufacturability: easy to manufacture
What the market wishes
Our Technology: the ‘Artificial Skin’
Flexible
Thin
As large as you want
Reliable
High resolution
Easy to produce
Applications, the market
Sportswear
Professional Suits
Automotive
Bags
Shoes
Medical devices
Partnership with O-Range Srl - designer company:Product development, marketing, sales
features IIT textile
pad controller
ElekTex, Smart
textile, Qio System
Fibretroni, Amp'd
Keypad
thickness X X
flexibility X X
Inclusion inside the jacket, bag, backpack
seam X X X
gluing X
Waterproof X X
Use in extreme condition (temperature, humidity, pressure)
X
Long life X X X
Novelty and originality
XXX X
Comparison Table
Our (early stage) Business Idea
Spin Off Companyfrom IIT
IITowns the technology => exclusive license
O-Range Srl (partnership)is exploring the market, is developing the product,works with the big players
Personnel from IITmaster the technology
To become the market leader in Textile Touch Pad control systems
An (early stage) market analysisSportswear only
Size of the global market (units of wearable controllers): 11M units in 2012
Price of the Textile Touch Pad: about 8 Euros
Our Customers will be sportswear manufacturers
Goal: 10% of the market in 3 years => 8.8M Euros in 2012
Approx market value: 110 M Euros in 2012
Actual Phase: financing R&D (public/internal funding)
We need 150K Euros1 year R&D
80K Euros Equipment (laser cutting machine)
60K Euros R&D
10K Euros final engineering
THEN we will be able to evaluate the final business model/plan and the need for Venture Capitals to start the Spin Off Company
Conclusions
Platform Technology
Solid protection of the IPR
Gap between our and competitor’s solutions
Large Market
Spin Off within 18 months