tennessee arts commission strategic plan

CULTIVATINGTHEARTSINTENNESSEE

1 LetterofIntroduction

2 TheTennesseeArtsCommission

3 OurFoundations

4 Extensive,InclusivePlanningProcess

5 OurRealities

Goals, Objectives and Strategies

8Goal1:ThrivingTennesseeArtsandCulture

10Goal2:ArtsasEnginesofGrowthandVitality

12Goal3:ArtsEssentialtoLearning

14Goal4:AChampionfortheArts

16Goal5:EffectiveandAccountableAgency

18AcknowledgmentsandThanks

CONTENTS

CULTIVATING THE ARTS IN TENNESSEE N 1

DearArtsSupporters,

Thankyouforconsideringthe2015-19strategicplanoftheTennesseeArtsCommission.Thisdocumentreflectsdistilledthinkingfromnearlytwoyearsofresearchandconversationwithstakeholdersandthepublicaboutwhereweareandwherewewanttogo,wovenintooureverydayongoingwork.Wearegratefultoeverypersonwhotooktimetothinkandtalkorrespondtosurveysorparticipateinconferences,focusgroupsorpublicmeetings.

Weareenergizedbyareframedmissionstatement“tocultivatetheartsforthebenefitofallTennesseansandtheircommunities.”Corevaluesandleadershiptoolsareconfirmed.Westreamlinedgoals,objectivesandstrategiestohoneourimpactandincreasereturnoninvestmentsintheartsforTennesseans.

Weseetheoverallplanasacompass,notawatch.WeaimtocontinuetoseekfeedbacktoaligntheworkofthispubliccommissionanditsprogramswithourtruenorthofbenefitingTennesseecommunitiesthroughthearts.

Overthenextfiveyears,welookforwardtoimportantworkwithartists,nonprofitandpublicagencieswhogenerateart,schoolsandcommunitypartners.Asyouseeopportunitiesforimprovementorincreasedimpact,wewelcomeyourthoughts.

Sincerely,

AnneB.Pope PatsyW.CampExecutiveDirector Chair

“LOTS OF THINGS CAN NOURISH THE BODY, BUT THE ARTS FEED YOUR SOUL.”

- ISAAC HAYES 2005 GOVERNOR’S DISTINGUISHED ARTIST AWARDEE

SINGER/SONGWRITER, ACTOR AND PRODUCER

2 N CULTIVATING THE ARTS IN TENNESSEE

The Tennessee Arts CommissionAll50stateshavestateartsagencieswhoseresponsibilityistoincreasepublicaccesstotheartsandworktoensurethateverycommunityinAmericaenjoysthecultural,civic,economicandeducationalbenefitsofathrivingartssector.

TheTennesseeArtsCommissionwascreatedin1967bytheTennesseeGeneralAssemblywiththespecialmandatetostimulateandencouragethepresentationofthevisual,literary,musicandperformingartsandtoencouragepublicinterestintheculturalheritageofTennessee.

ThemissionoftheTennesseeArtsCommissionistocultivatetheartsforthebenefitofallTennesseansandtheircommunities.Throughavarietyofinvest-ments,theCommissionencouragesexcellenceinartisticexpressionthroughthestate’sartists,artsor-ganizationsandartsactivities.Thatcommitmenthasexpandedthroughtheyearstoincreaseaccessandopportunitiesforallcitizenstoparticipateinthearts.

TheTennesseeArtsCommissionbuildsbettercommunitiesby:

•InvestinginTennessee’snonprofitartsindustrytoenhanceculturallife

•Servingcitizens,artistsandartsandculturalorganizations

•Supportingartseducationtoincreasestudentoutcomes

•Undertakinginitiativesthataddresspublicneedsthroughthearts

Eachyear,theTennesseeArtsCommissionhelpsfundtheartsactivitiesofmorethan600organizationsandartistsinTennessee.Overthepastfiveyears,morethan6,450grantstotalingmorethan$30millionhavebeeninvestedincommunitiesacrossTennessee.Artseducationisamajorfocus,bothtosupportacompleteandbalancededucationforTennessee’schildrenandyouthandtogrowtheartsaudiencesofthefuture.Artseducationgrantsandprogramsenhanceac-ademicachievementandcontributetostudentgrowthandlife-longlearning.ThroughStudentTicketSubsidygrantstoschoolsalone,morethan590,000studentshavehadanartsexperienceoverthepastfiveyears.

TheGovernorappointsthe15volunteermembersoftheTennesseeArtsCommissionforfive-yearterms,selectingfromamongcitizenswhohavedemonstratedavitalinter-estinthearts.RecommendedbytheTennesseeArtsCommissiontotheGovernorforappointment,theExecutiveDirectoristheleadadministrativeofficer,responsibleforengagingaprofessionalstafftocarryouttheworkoftheagency.

STATE LAWTennesseeCodeAnnotated4-20-104&107providethatthedutiesoftheTennesseeArtsCommissionareto:

•Stimulateandencouragethroughoutthestatethestudyandpresentationoftheperforming,visualandliteraryartsandpublicparticipationtherein;

•Encourageparticipationin,appreciationof,andeducationintheartstomeetthelegiti-mateneedsandaspirationsofpersonsinallpartsofthestate;

•Encouragepublicinterestintheculturalheritageofourstate,toexpandthestate’sculturalresourcesandtopromotetheuseofartinthestategovernment’sactivitiesandfacilities;

•Encourageexcellenceandassistfreedomofartisticexpressionessentialforthewell-beingofartists.

•Undertaketoassureequitableparticipationbythetraditionallyunderservedandunder-representedethnicminority,peoplewithadisability,elderlyandruralartistsandartsorganizations.


Our FoundationsMISSION STATEMENTTocultivatetheartsforthebenefitofallTennesseansandtheircommunities

CORE VALUESPrinciplesthatwillgovernouractions:

•Excellence–Weseekartisticandoperationalintegrityinallthatwedo.

•Customerfocus–Weprovidethebestserviceatthelowestpossiblecost.

• Access–Weareinclusiveandfair.

•Innovation–Weencouragecreativityandinitiative.

LEADERSHIP TOOLS•Grantmakingthatstrategicallyrespondstoconstituentneedsandmaximizespublic

benefit

•Technicalassistancetobuildorganizationalknowledgeandskillsbysharingbestpractices

•Convening,facilitatingandnetworkbuildingtomakeconnectionsformutualbenefit,toadvancethefieldandtocreatepublicvalue

•Partnershipstoexpandcapacityandleverageresources

•Technologicalsolutionstoincreaseefficiencyandaccessibility

•Researchtoinformeffectivedecisionmaking,operationsandadvocacy

•Communicationstomagnifyunderstandingandimpact

•Publicrecognitionforartistsandorganizations

•Bestpracticemodelingtoleadbyexample

GOALS•ThrivingTennesseeArtsandCulture

•ArtsasEnginesofGrowthandVitality

•ArtsEssentialtoLearning

•AChampionfortheArts

•EffectiveandAccountableAgency


Extensive, Inclusive Planning ProcessThe2014-2019strategicplanbuildsonextensiveinputfromstakeholdersandthepublicandincludesmission,values,toolsandfivemajorgoalsforalongrangefuture.Strategiesreflectamoreimmediatetimeframeandwillbeupdatedovertheyearsasconditionschangeandnewopportunitiesemerge.TheofficialperiodfortheplanisNovember1,2014throughSeptember30,2019.

Planning methods• Weeklyplanningmeetingsoverthecourseof18months

• Listeningtour,includingmeetingsinMemphis,Jackson,Nashville,Chattanooga,Knoxville,Tri-Cities

• StakeholderconversationswiththeGovernorandFirstLady,artsconstituents,foundations,localofficials,communityleaders,andstateagenciesforeducation,health,tourismandeconomicandcommunitydevelopmentandfilmandmusic

• LegislatorconversationswiththeLt.Governor,HouseSpeaker,financeandtransportationcommitteechairs,ArtsCaucuschairmanandallmembersoftheTennesseeArtsCaucus

• PlanningprocessdevelopmentwithCenterforNonprofitManagement

• Alignmentreviewwithkeypartnermissionsandgoals

• TennesseeArtsCommissionplanningsessionswithNationalAssemblyofStateArtsAgencies(NASAA)

• Surveyof1,450artists,artseducatorsandartsandculturalorganizationswithstrongresponserate

• TennesseeArtsCommissionmemberinterviewswithlocalbusinessandcommunityleaders

• Morethan30focusgroupswitheducators,artsconstituentsandnon-artsgroups

• Fourregionalpublicmeetingswithparticipationofmorethan450citizens:

-November20,2013–GeneralShaleBrickNaturalHistoryMuseumVisitorCenterandFossilSite,Gray,TN

-November21,2013–BessieSmithCulturalCenter,Chattanooga,TN

-December4,2013–NashvilleChildren’sTheatre,Nashville,TN

-January13,2014–STAXMuseumofAmericanSoulMusic,Memphis,TN

• Multipleinternalmeetingstoassimilatefeedbackanddraftgoals,objectivesandstrategies

• Publicreviewandcommentson2014-2019plandraft

•RolloutatstatewideconferenceonOctober28-30,2014atMontgomeryBellStateParkinBurns,TN

• Publicmeetingdataandsurveyresultsavailableattheagencywebsite


Our RealitiesGreat Arts AssetsTennessee’sartisticheritageandculturalassetsareamongtherichestinthenation.Tennessee’sartists—representingperformingarts,music,visualarts,literaryartsandfolkarts—helpdefinewhoweareasastate.ThecreativesectorisanimportantpartofTennessee’seconomy.Tennessee’snationallyrecognizedartseducationmodelsincreasestudentoutcomes.Tennessee’sspecialtylicenseplateprograminsupportoftheartsisanimportantfactorbecauseitcurrentlyfundsthemajorityoftheTennesseeArtsCommission’sartsinvestmentsandprogrammingforschoolsandcommunities.

Music is an area of special strengthFromBristol’sBirthplaceofCountryMusictoNashville’sCountryMusicHallofFametoMemphis’BluesFoundation,Tennesseelaysclaimtoaremarkablecreativebed-rockofAmericantraditionalandpopularmusic.TennesseeboastsnearlytwodozenlegendaryNationalHeritageFellowshipAwardeesfromBillMonroetotheFairfieldFourandEarlScruggs.NationalMedalofArtsmusicwinnersfromTennesseeincludetheFiskJubileeSingers,DollyParton,GeorgeJones,JohnnyCash,MinniePearl,B.B.KingandRoyAcuff.Tennesseeistheonlystatetochoose“MusicalHeritage”asitsU.S.Minticon.

Arts Benefit TennesseeArtsbenefitindividuals,communities,neighborhoods,andtheeconomicdevelop-mentofcitiesandregions.Artsplayaroleinimprovedstudentattendance,academicachievementand21stcenturyskills,inthedevelopmentofindividualself-expressionandself-confidence,andintheoverallqualityoflifeforpeopleofallages.Atthelocallevel,theartsenhancecommunitypride,identityandconnectednesswhilecontributingtorealestatedevelopment,increasedsalesandpropertytaxrevenuesandimprovedpublicfacilities.Theartsbuildtoleranceandunderstandingamongdiversegroupsofpeople.Onalargerscale,theartshaveamajorimpactoncitiesandtheirregionsinTennessee.Theartshelpattractretirees,recruitemployeesandgrowandretaintalent-edpeopleforthelongterm.

Uneven SpreadWithTennessee’ssprawlinggeography,urban/ruraldifferencesandregionaldistinc-tionswithinthethreegranddivisions,theartsorganizationalinfrastructureisspreadunevenlyacrossthestateandacrosscommunities.ManyTennesseanshavefewerartsopportunitiesbecauseofwheretheylive,theirsocio-economicordisabilitystatus,eth-nicityorage.Localandareaartsnetworksalsovaryincapacityandreach.


“WHAT CHILD DOESN’T LIGHT UP AT THE PICKING OF A BANJO, THE COLORS OF A PAINTING OR THE STORIES WOVEN ON A STAGE? THE MAGIC OF ART—WHAT A GREAT GIFT TO THE IMAGINATION OF A CHILD.”

- DOLLY PARTON 2003 GOVERNOR’S LIFETIME ACHIEVEMENT AWARDEE

SINGER/SONGWRITER, PHILANTHROPIST, ACTRESS AND AUTHOR


Population ShiftsBy2040,thestate’spopulationisprojectedtoincreaseby25%and,liketherestofthenation,isbothrapidlyagingandbecomingmorediverse.Tennesseecurrentlyhasthe3rdfastestgrowingLatinopopulationinthenation.By2040,NashvillewillbethemostethnicallydiversecityintheSouth,withaLatinopopulationof33%inadditiontoLao,Kurdish(thelargestinthenation)andSudanesecommunities,amongothergroups(NashvilleNext).Thisdemographicinfluxischangingthestate’shistoricmixofNativeAmerican,AfricanAmericanandEuropeanAmericanculturalexpression.

Public EnvironmentTennessee’sstateleadersvaluelowtaxesandabusiness-friendlyenvironmenttofostercontinuedjobgrowth.Stategovernmentweatheredtheeconomicdownturnbetterthanmanystatesthroughconservativefiscalmanagement.Evenso,thedropinconsumerspending,notyetreboundedtopre-recessionlevels,hashurtastatereli-antonsalestax,andausteritymeasurescontinueinspiteofrecenteconomicgains.Tennesseecommunitiesfacecompellingneedsrelatedtojobs,education,healthandpublicsafety.Thesearetheoverallprioritiesofstategovernment.

Education EnvironmentBipartisandeterminationtoimprovethestate’sratinginK-12achievementdrivesTennes-see’sFirsttotheTop,CommonCore,andTennesseeArtsCommissioninitiatives,whichincludetwoU.S.DepartmentofEducationfundedartsintegrationprograms,statewideteachertraining,anannualartseducationconferenceandincentivegrants.Artseduca-tionisanareaofgreatchallenges,greataccomplishmentsandgreatopportunities.

Arts EnvironmentWhileparticipationandinterestintheartsisontherise,thefinancialenvironmentformostartistsandartsorganizationscontinuestobechallenging,especiallyforsmallerandnewerorganizations.Fundraising,advocacyandaudiencedevelopmentarethebiggestchallengesforartsorganizations.Manylocalleadersstillconsidertheartsseparatefromtheeconomic,businessandciviclifeoftheircommunities.Theartsareoftenanunder-utilizedpublicstrategytomeetcriticalcommunityneeds.

State Arts AgencyTheTennesseeArtsCommissionhasanengagedvolunteergoverningboard,aprofes-sionalstaffandanapproachthatincludesbrokeringpartnerrelationshipsandstrategicleveragingofassets,includingtechnology.Currentrevenuesarestagnantordecreasing.Thegrantsprocessneedsstreamliningandtheagencybrandneedsupdating.

ThechallengeandgreatopportunityofthesetimesistorepositiontheartsandtheTennesseeArtsCommissionashighlyvaluedpartnersforstrongTennesseecommuni-ties.Thefollowinggoals,objectivesandstrategiesweredevelopedtowardthatend.


Having lived his entire life in the Cumberland Plateau, Clyde Davenport is a storehouse of traditional music. He preserves a body of music remarkable for its breadth and historical importance. He is master of both fiddle and banjo, the two main instruments of the region’s music legacy.

In 1992, the National Endowment for the Arts bestowed upon Clyde the National Heritage Fellowship, our country’s highest award in the traditional arts. He received the Tennessee Folklife Heritage Award in 2007. Clyde, now 93, has continued to perform regularly in programs hosted by Jubilee Community Arts and Cumberland Trail State Park.

CULTIVATE INCLUSION

CULTIVATE CREATIVITY CULTIVATE EXCELLENCE

CULTIVATE INNOVATION

CULTIVATE HERITAGE

“I AM A FIRM BELIEVER THAT MUSIC IS THE GLUE TO A WELL-ROUNDED CHILD.”

- DEANIE PARKER SONGWRITER, STAX MUSEUM AND SOULSVILLE

FOUNDATION FOUNDER, MEMPHIS


CULTIVATE INCLUSION

Thriving Tennessee Arts and Culture Tennesseansmakeart.Thatarthelpsusunderstandwhoweare,howweexperienceourlivesandwhatwewanttopassalongtogenerationstocome.ThrivingTennesseeartsandculturemeansdiverseartsandculturalactivities,widespreadparticipation,andongoingsustainedsupportforartsandcultureinfrastructures,aswellaspres-ervationofouruniqueheritageandtraditions.Flourishingcommunitiesincludeavarietyofopportunitiesforcitizensofallagesandwalksoflifetotakepartinartsandculturalactivities.

Invest in arts and cultural assets as an integral part of everyday life for Tennesseans.

•Leverageinvestmentsinoperatingsupportforeligibleartsorganizationstoincreaseopportunitiesforall.

•Promotetheprofessionaldevelopmentofartists.

•Supportartsactivitiesforcommunitybenefit.

Preserve and promote Tennessee’s heritage, cultural diversity and folk arts.

• Identify,documentandpromoteTennesseefolkartists,communitytraditions,folklifepracticesandtraditionalarts,includingbotholderrootedtraditionsandthoseofmorerecentethnicandimmigrantcommunities.

• IncreasepublicawarenessofandscholarlyaccesstothewealthofTennesseefolklifeprogramarchivalrecords.

Expand accessibility, participation, and inclusion in the arts for all Tennesseans.

• Defineopportunitiesandtargetsupportforunderservedcommunities.

•Researchandsharebestpracticesforaudiencedevelopment,includingunderservedcommunities.

• Increaseartsparticipationopportunities,includingforpersonswithdisabilities.

Foster innovation and excellence.

• ShareandpropelbestpracticestostrengthentheartsandartistsinTennessee.

• Encourageandincentivizeresilienceandadaptabilitytochangesintheenvironment.

STRATEGIES

STRATEGIES

STRATEGIES

STRATEGIES

OBJECTIVE

OBJECTIVE

OBJECTIVE

OBJECTIVE

GOAL 1


Arts and cultural assets can be used to help stimulate economic and community development. Playhouse on The Square, whose drive to build a new state-of-the-art facility helped cement Overton Square in mid-town Memphis as a cultural destination, also stimulated commercial and residential development in the process.

Today Overton Square is home to thriving restaurants and businesses anchored by three live performance theaters, (Circuit Playhouse, Hattiloo Theatre and Playhouse on the Square) plus a multi-screen movie theater. Local surveys indicate that 80-85% of those attending a theater will dine out before or after the performance. Overton Square is a new kind of arts and entertainment district that attracts locals and visitors alike.

CULTIVATE PLACEMAKING

CULTIVATE ECONOMY

CULTIVATE AUTHENTICITY

CULTIVATE DOWNTOWNS

CULTIVATE COMMUNITY

“THE ARTS ARE IMPORTANT TO TENNESSEE. THE ARTS IMPACT COMMUNITIES IN MANY POSITIVE WAYS: QUALITY OF LIFE, ECONOMIC DEVELOPMENT, TOURISM AS WELL AS PROVIDING A MORE BALANCED EDUCATION FOR OUR CHILDREN. ”

- SENATOR DOUG OVERBEY STATE SENATOR IN TENNESSEE REPRESENTING DISTRICT 8, TENNESSEE ARTS CAUCUS CHAIR


CULTIVATE DOWNTOWNS

Arts as Engines of Growth and VitalityTennessee’screativepeople,institutionsandbusinesseshelpdefineourcommunitiesasvibrantplacestoliveandwork.Definitionsofthecreativeeconomyvary,buttogeth-er,ourcreativeenterprisesandworkforceaddsignificantvaluetothestate’seconomyandTennesseecommunities.TheTennesseeArtsCommissionhasauniquerelationshipwithnonprofitartsandculturalorganizationsthatmakeupakeysectorofTennessee’screativeeconomy.

The2012NationalGovernorsAssociationreport“NewEnginesofGrowth:Arts,CultureandDesign”describesfivewaystheartscancontributetoeconomicgrowth,including:

1.Provideafast-growth,dynamicindustrycluster;

2.Helpmatureindustriesbecomemorecompetitive;

3.Providethecriticalingredientsforinnovativeplaces;

4.Catalyzecommunityrevitalization;and

5.Deliverabetter-preparedworkforce.

CreativeplacemakingisanareaofspecialopportunityforTennesseecommunities.Increativeplacemaking,partnersfrompublic,private,nonprofit,andcommunitysectorsstrategicallyshapethephysicalandsocialcharacterofaneighborhood,town,city,orregionaroundartsandculturalactivities.Creativeplacemakinganimatespublicandprivatespaces,rejuvenatesstructuresandstreetscapes,improveslocalbusinessviabilityandpublicsafety,andbringsdiversepeopletogethertobuildsharedunderstandingofcultureandcommunity.

ThenationalnonpartisanUrbanInstitutestatesthat“ahealthyplacetoliveincludesop-portunitiesforthearts,cultureandcreativeexpression.”Inadditiontoeconomicbenefits,theTennesseeArtsCommissioncanhighlighttheeverydayroleoftheartsingeneratingotherpublicbenefitsforcommunitiesincludingcommunitycohesionandpride,increasedpublichealthandsafety,successfulstrategiestoaddresstoughcommunityproblems,andcelebrationoftheessentialvirtuesandvaluesthatmakeuswhoweareasTennesseans.

Advance the arts as a driver of the creative economy and creative placemaking.

• DocumenttheimpactofTennessee’screativeeconomy.

• BeacatalystforcreativeplacemakinginitiativesinTennesseecommunities.

• SupportartsandculturalassetsaspartofTennessee’sbrandasaninternationaltourismdestination.

• ContinuetoinvestinartsandculturalassetsthatdrawvisitorstoTennesseecommunities.

Strengthen civic engagement and community vitality through the arts.

• Incentivizesocialtransformationandcommunitysustainabilitythroughthearts.

• Recognizetheimportanceofcommunity-drivenamateurandinformalarts-makingforcommunityvitality.

STRATEGIES

STRATEGIES

OBJECTIVE

OBJECTIVE

GOAL 2


Arts Essential to LearningThe2013NationalAssessmentofEducationalProgressreportedthatTennesseeisthefastestgrowingstateinthecountryforacademicimprovement.TheTennesseeStateCollaborativeonReformingEducationidentifiesprioritiestocontinuethisgrowth,includingthetransitiontoCommonCoreStateStandards,effectiveschoolleadershipandgreatteaching,anincreasedfocusoncareereducationandSTEM(science,tech-nology,engineeringandmath)andincreaseduseoftechnology.

Artseducationcancontributetothisgrowthbysupportinglearningbothinandthroughthearts.Dance,mediaarts,music,theater,andvisualartsareacademicsub-jectswithrigorousstateandnationalachievementstandards.Nationalstudiesshowthatartseducationbuildscreativity,collaboration,criticalthinkingandproblemsolvingskills—preparingstudentsfor21stcenturysuccessinschool,workandlife.

Learningthroughtheartsisequallybeneficialwhentheartsareintegratedintoothersubjectareas,encouragingclassroomteachers,artsspecialists,andteachingartiststodevelopcollaborativelessonplansthatinfusecreativityintolearning.Anationalsampleof25,000studentsshowedthatthosewithhighlevelsofartslearningearnedhighergradesandscoredbetteronstandardizedteststhanothers,regardlessoftheirsocioeconomicstatus.TheTennesseeArtsCommission’sArts360andValuePlusSchoolsartsintegrationprogramshaveshownthatstudentsnotonlyscorehigherontests,buttheentireschoolculturechangestosupportgrowth.

Currentstatelawincludesinstructionalrequirementsforartseducation,afineartsrequirementforhighschoolgraduation,andlicensurerequirementsforartsteach-ers.However,teachersreportthatcompetingpriorities,decreasedinstructionaltime,insufficientpersonnel,andbudgetand/orspaceconstraintsarechallengesforartseducationinschools.

TheTennesseeArtsCommissionseekstoaddressthesechallengesthroughstrategiesthatbringtogethereducators,artists,andcommunitypartnerstorecognizetheartsasessentialtolearninginavarietyofinstructionalsettingsfromtheclassroomtothecommunityandbeyond.

CULTIVATE EXPRESSION CULTIVATE SUCCESS

GOAL 3

“WE TOLD ANITA THAT IF SHE WORKED REALLY HARD, SHE WOULD EXPERIENCE SUCCESS. HER PARTICIPATION IN POETRY OUT LOUD HAS GIVEN HER A NEW-SENSE OF CONFIDENCE MOTIVATING US AS PARENTS TO CONTINUE ENCOURAGING OUR CHILDREN TO DISCOVER THEIR PASSIONS.”

- EDWARD NORMAN FATHER OF THE 2014 NATIONAL AND TENNESSEE STATE POETRY OUT LOUD CHAMPION, ANITA NORMAN, ARLINGTON, TN


CULTIVATE EXPRESSION

STRATEGIES

STRATEGIES

STRATEGIES

OBJECTIVE

OBJECTIVE

OBJECTIVE

Foster arts education for all Tennessee children and youth.

• Worktoassurethateverypublicschoolstudenthasaccesstohighqualityartseducationinschool.

• Strengthenalliancesofarts,educationandcommunityleaderstoaddressartseducationpolicyandpractice.

• Supportartsspecialistsandteachingartistsasintegraltoartslearning.

Increase capacity of educators and artists to engage the arts to boost student outcomes.

• Supportandpromoteartsintegrationinitiatives.

• Foster21stcenturylearningskillsthroughthearts.

• Facilitateprofessionaldevelopmentforteachersandartists.

Facilitate innovative community arts learning for life-long learners, PK-12 out-of-school time and underserved populations.

• Fostertargetedcommunityeducationinitiativesandpartnershipstoreachdiversepopulations.

• CultivatehighqualityartseducationinTennessee’sartsandculturalorganizations.

Bradley Academy, a year-round arts integrated school that offers arts instruction to all K-6 students, was named a Rewards School by the Tennessee Department of Education for the 2011-2012 school year. Located in Murfreesboro, academic growth demonstrated by the students places Bradley in the top 5% of schools in the state. And as one of the original Value Plus Schools funded by a US Department of Education grant, Bradley continues to place the arts at the forefront of curriculum.

Principal Dr. Kim Fowler allows faculty time for collaborative planning sessions and to team teach arts infused lessons. These lessons allow for deliberate arts integrated in-struction with arts and non-arts educators offering authentic teaching in both content areas. Dr. Linda Gilbert, the Director of Schools, is a former music educator and has consistently supported a full-time drama/movement teacher.

CULTIVATE LEARNING


The Tennessee Specialty License Plate Program was created in the 1980s to provide a dedicated revenue source for arts and cultural activities in the state. When citizens purchase certain specialty license plates, a portion of the proceeds directly fund local arts programing for children and communities, distributed through the Tennessee Arts Commission.

In 2013, over $6.3 million was invested in nonprofit organizations, K-12 public schools and artists across the state. Of that $6.3 million, $4.5 million was generated through the sale of specialty license plates.

The Tennessee Arts Commission has four license plates of its own with the 2014 addition of the new Arts plate, pictured in the photo on the top right.

CULTIVATE INFORMATION

CULTIVATE COLLABORATION

CULTIVATE CONVERSATION

CULTIVATE IMPACT

CULTIVATE COMMUNICATIONS

“I’M CONTINUING THE WORK OF MY MOTHER. WHAT SHE PLANTED MUST BE HARVESTED.”

- CELIA GARDUÑO MEXICAN EMBROIDERER, CHATTANOOGA


CULTIVATE CONVERSATION

A Champion for the ArtsInpublicmeetingsacrossthestate,businessandcivicleaders,developers,andphilanthropistsdescribedhowtheartshavebeenessentialstrategiestomovingtheircommunitiesforward.Evenso,only33%ofTennesseeartistsandartsorganizationsperceivethatthearts“haveaseatatthetable”formajorcommunityinitiatives.Thefocusofthisgoalistoincreaseunderstandingsothatstateandlocalleadersrou-tinelyengagetheartstoaddresspriorityissuesandartsorganizationsandartistsacrossTennesseebecomehighlyvaluedpartnersforbuildingstrongcommunities.

Communicate the impact of the arts.

• Cultivatedataandinformationcollectiontodocumentpublicvalueofartsorganizations,activitiesandexperiences.

• Createcommunicationtoolsthatbuildawarenessofthepublicbenefitsofthearts.

Build understanding of the importance of public funding for the arts, including the state’s specialty license plate program.

• ArticulatetheroleandsignificanceofpublicfundingfortheartsandcultureinTennessee.

• Developandimplementspecialtylicenseplatemarketingcampaignsthatwillbuildawarenessoftheprogramandincreasegrowth,includingagiftvoucherprogram.

Inform public policy development relative to the arts.

• SupportTennesseansfortheArtsandotherstatewide,regionalandlocalartsserviceorganizations.

• Increaseunderstandingofthevalueandroletheartscanplayinbuildingsustainablecommunities.

GOAL 4

STRATEGIES

STRATEGIES

STRATEGIES

OBJECTIVE

OBJECTIVE

OBJECTIVE


The Governor’s Arts Awards was established in 1971 by the Tennes-see Arts Commission to recognize individuals and organizations that make outstanding contributions to the cultural life of Tennessee.

As Tennessee’s highest honor in the arts, awards are made to recog-nize achievements to artists and arts leaders, arts and private-sec-tor organizations, in arts education, community involvement or for a unique accomplishment. In 2013, Governor and First Lady Haslam honored recipients during a ceremony at Conservation Hall and are pictured on the right with the winners; Donald Fann, Rev. Keith Nor-man (representing Bobby “Blue” Bland), Polly Page, Anita D’Angelis (representing James C. Martin), Jim Sherraden, Tony Lawson (repre-senting WDVX), Ann Patchett, David Porter and Knox Phillips.

CULTIVATE LEADERSHIP

CULTIVATE INVESTMENTS

CULTIVATE CUSTOMER FOCUS

CULTIVATE STEWARDSHIP

CULTIVATE VISION

“I THINK SCIENCE PLUS ART EQUALS INNOVATION.”- JIM MARTIN

ARTS PATRON, MARY B. MARTIN SCHOOL OF THE ARTS, ETSU, JOHNSON CITY. 2013 GOVERNOR’S ARTS LEADERSHIP AWARDEE


Effective and Accountable AgencyInstepwithotherTennesseestateagencies,theTennesseeArtsCommissionsharesacommitmenttoCustomerFocusedGovernment.Theobjectiveistoprovidethebestserviceatthelowestpossiblecost.

TheTennesseeArtsCommission,governedbyabodyof15members,operateswithinthecomplexenvironmentofstateandfederallaws,rules,policiesandprocedures.TheCommissionseekstofulfillitsresponsibilitiesandenhancesystemsforempow-eringartsandculturalorganizationstoimplementbothTitleVIoftheCivilRightsActandtheAmericanswithDisabilitiesAct.

Accomplishingtasksproperlyandontime,nomatterhowbigorsmall,requireswell-designedsystems,organizationalagilityandskilledstaff.Aneffectiveagencymustattract,developandretainqualifiedprofessionalstoleadthefield.

Enhance customer focus, efficiency and stewardship.

• Reducethecostofdoingbusiness,includingstreamliningthegrantsprocess.

• Supportgoodstewardshipofagencyresources.

Maximize return on public investment.

• Developpartnershipstoleverageresources,includingwithotherstateagencies.

• Reviewandredesignagencyevaluationmethodstocapturebenefitofinvestmentsandtomakestrategicandprocessimprovements.

Strengthen the agency as a leader for innovation and excellence.

• Helpstaffexcelthroughprofessionaldevelopmentopportunities.

• Translateresearchandemergingtrendsintoinnovativeprogrammingforthearts.

STRATEGIES

STRATEGIES

STRATEGIES

OBJECTIVE

OBJECTIVE

OBJECTIVE

GOAL 5


ACKNOWLEDGMENTS AND THANKS

GovernorBillHaslamandFirstLadyCrissyHaslam

Tennessee Arts Commission MembersPatsyW.Camp,Chair

StephanieB.Conner,Vice-ChairStrategicPlanningCommitteeChair

AnnC.Smith,Secretary

LisaBobango,Memphis

Dr.LeoMcGee,Cookeville

RitcheBowden,Memphis

ChancellorCarolL.McCoy,Nashville

DonnaChase,Knoxville

JanRamsey,Chattanooga

EdGerace,JohnsonCity

WaymonL.Hickman,Columbia

ConnieS.Weathers,Chattanooga

LeeD.Yeiser,Savannah

Special Thanks To TheArtsCaucusoftheTennesseeGeneralAssembly

SenatorDougOverbey,R-Blount,ChairmanoftheArtsCaucus

KellyBarsdate,ChiefProgramandPlanningOfficerNationalAssemblyofStateArtsAgencies(NASAA)

TennesseansforTheArts(TFTA),BonnieMcDonald,ChairandLizaZenni,PastChair

RheaCondra,TennesseeArtsCommissionFY2013-14Chair

NationalEndowmentfortheArts


Public Meeting Partners and Sponsors ArtsBuild,Chattanooga

ArtsMemphis,Memphis

BessieSmithCulturalCenter,Chattanooga

Dr.TedBrown,President,MartinMethodistCollege,Pulaski

PatsyW.Camp,TNArtsCommissionMember,WestTennesseeHealthcareFoundationMemberandJacksonArtsCouncilPastPresident

CityofJohnsonCity,JohnsonCity

EconomicDevelopmentCouncilofWashingtonCounty,JohnsonCity

Dr.JeanHeise,HumanitiesSupervisor,KnoxCountySchools,KnoxCounty

Dr.BarbaraHodges,ExecutiveDirector,KidsfortheCreativeArts,Murfreesboro

KingsportOfficeofCulturalArts,Kingsport

KnoxvilleArts&CultureAlliance

JillLevine,Principal,NormalParkMuseumMagnetSchool,HamiltonCounty

RobertLoeb,PresidentLoebPropertiesInc.,Memphis

MaryB.MartinSchooloftheArts,EastTennesseeStateUniversity,JohnsonCity

LonnellMatthews,MetroCouncilman,OperationsExecutive,DavidsonCountySchoolAgeServices,YMCAofMiddleTennessee

MetroArts,Nashville

NashvilleChildren’sTheatre,Nashville

NaturalHistoryMuseumatGrayFossilSite

ScottNiswonger,PresidentofNiswongerFoundation,ChairmanEmeritusForwardAirCorporation,majorityshareholderLandairTransport,Inc.

DennisR.Phillips,MayorofCityofKingsport

PhilPindzola,DirectorofthePublicWorksAdministrationattheCityofJohnsonCity

RichardRose,ProducingArtisticDirector,BarterTheatre,Abingdon,VA

TimSampson,CommunicationsDirector,SoulsvilleFoundation,Memphis

BoSpessard,ChiefExecutiveOfficer,andin-houseattorney,Emma,Nashville

StaxMuseumofAmericanSoulMusic,Memphis

TennesseeCraft,Nashville

TomWhite,Sr.VicePresident,InvestorRelations,Unum,Chattanooga

GretchenWollertMcLennon,ProgramDirector,AuthenticAssetsandCommunications,HydeFoundation,Memphis

Planning ConsultantsAnneCoulter,A.CoulterConsulting

CenterforNonprofitManagement

MarenBrownAssociates

NationalAssemblyofStateArtsAgencies(NASAA)


Photo CreditsCover, left to right, top to bottom:StudentsfromKingsportBallet;Artslicenseplateproduction,photocourtesyofTRICORMarketingCommunications;BealeStreet,Memphis;NashvilleSymphony,photobyBillSteber;chairmakerDallasNewberry,RedBoilingSprings,photobyDr.RobertCogswell;volunteerworkingontheKingsportCarousel,photocourtesyofKingsportArts;AnnieperformedattheNed,Jackson,photobySidneyBurngasser;SpamalotatClarenceBrownTheatre,Knoxville;VoicesofTriumph,Mt.CanaanBaptistChurchperformingatGospelonGlass,Chattanooga,photobyDr.DanaEverts-Boehm;MariachiVivaMéxicoperformingatCumberlandHispanicFestival,photobyDr.DanaEverts-Boehm;sculpturestudentatArrowmontSchoolofArtsandCrafts,Gatlinburg,photocourtesyofArrowmont;StudentfromJoyofMusic,Nashville,photocourtesyofJoyofMusic.

Page 6, left to right, top to bottom:NativeAmericanTBCDrumgroup,NativeAmericanIndianAssociationofTennessee’sannualPowwowatLongHunterStatePark,photobyDr.DanaEverts-Boehm;WhippingManperformedatClarenceBrownTheatre,UTKnoxville,photobyBrynnYeager;CarmenDeedy,InternationalStorytellingCenter,Jonesborough,photobyFreshAirPhotographics;workbyMarileeHall,photocourtesyofTennesseeCraft;ShawnPodyandfriendsinging,MusicforSeniors,Nashville,photobyDavidFindley;JimSherraden,printer,HatchShowPrintShop,Nashville.

Page 8, left to right, top to bottom: TheBenFoldsProject,NashvilleBallet,photobyAnthonyMatula;GeorgeDennehy,photocourtesyofVSATennessee;ClydeDavenportofJamestown,photobyDr.RobertCogswell;“Artist’sHands,”photocourtesyofTennesseeCraft;FredDavisandGabrielleSalvatto,DanceTheatreofHarlem,photobyChristopherDuggan.

Page 10, left to right, top to bottom: WizardofOzperformedatArtsinMcNairy,photobyBryanHuff;StaxMuseumofSoulMusic,Memphis;KevinBurge,leftandJimMasterson,rightforgingattheNationalOrnamentalMetalMuseum,Memphis;PopsontheRiver,Chattanooga,photobySamBurns;PlayhouseonTheSquare,Memphis,photocourtesyofPlayhouseonTheSquare.

Page 12, left to right, top to bottom: AnitaNorman,2014NationalPoetryOutLoudChampion;Grammywinner,DanieldelosReyes,percussionistfortheZacBrownBand,withJoyofMusicSchoolstudents,Nashville,photocourtesyofJoyofMusic.

Page 13: StudentsfromBradleyAcademyMusicalTheatre,Murfreesboro,photocourtesyofBradleyAcademy.

Page 14, left to right, top to bottom:DestellosCulturalesperformingatHolaHoraLatina’sannualHolaFestival,Knoxville,photobyDr.DanaEverts-Boehm;Artsplatepressconference2014,Nashville,fromlefttoright:LizaZenni,BrianSalesky,RepresentativeCurtisHalford,SenatorBeckyDuncanMassey,BonnieMacdonaldandSenatorDougOverbey;FirstLadyCrissyHaslam,ArtsAdvocacyDay2011;panelistsLonnellMatthews,MetroCouncilmanandBoSpessard,Emma,attheDecember2013Nashvillepublicmeeting;localartssupportersduringtheround-tableportionoftheDecember2013Nashvillepublicmeeting.

Page 16, left to right, top to bottom:AnneB.Pope,ExecutiveDirector,TennesseeArtsCommission;teachingartistAntoineWilliamsonatthe2014CreateConference;GovernorandFirstLadyHaslamwiththe2013Governor’sArtsAwardRecipients,lefttoright,toptobottom:DonaldFann,Rev.KeithNorman(representingBobby“Blue”Bland),PollyPage,AnitaD’Angelis(representingJamesC.Martin),JimSherraden,TonyLawson(representingWDVX),AnnPatchett,DavidPorterandKnoxPhillips;studentsparticipatinginanArtsCorpsclassfundedbyaFunds-for-At-Risk-YouthGrant,JohnsonCityAreaArtsCouncil;JulietLang,FairviewHighSchooland3rdrunner-upatthe2014StatePoetryOutLoudcompetitionwith2014TennesseeArtsCommissionChair,RheaCondraand2015TennesseeArtsCommissionChair,PatsyCamp.

StaffAnneB.Pope,ExecutiveDirector

HalPartlow,AssociateDirector,Grants

CarolWhite,AssociateDirector,Operations

SuzanneLynch,DirectorofMarketing&Development

LeeBairdGrantsAnalyst/DirectorofLiteraryArts

Dr.DanaEverts-BoehmFolklifeProgramAssistant

AnnBrownDirectorofArtsEducation

MikeChambersInformationTechnologyDirector

Dr.RobertCogswellDirectorofFolklife

WilliamColemanDirectorofArtsAccess

ShannonFordDirectorofCommunityArtsDevelopment

MichelleMcEwenAccountTechnician

VickieMcPhersonArtsProgramAdministrativeAssistant

JaredMorrisonDirectorofPerformingArts

JamesWellsArtsEducationSpecialProjectsCoordinator

DianeWilliamsDirectorofGrantsManagement

TheTennesseeArtsCommissionwelcomesfeedbackatanytimeonthisplan.PleasecalloremailSuzanneLynch,DirectorofMarketingandDevelopment

615-741-1703,[email protected]/arts.

Nopersononthebasisofrace,color,nationalorigin,disability,age,religion,orgendershallbeexcludedfromparticipationinorotherwisebesubjectedtodiscriminationofservices,programsand/oremploymentprovidedbythe

TennesseeArtsCommissionanditscontractingagencies.

ForADAinquiries,pleasecontactWilliamColemanat615-532-9797orTennesseeRelayCenter1-800-848-0298(TTY)or1-800-848-0299(voice).

Paraayudaenespañol,llamea:615-532-0169.

Publishedin2014byTennesseeArtsCommission.PublicationNumber:316656TheTennesseeArtsCommissionisfundedinpartbythe

NationalEndowmentfortheArts

401CharlotteAvenueNashville,TN37243-0780tn.gov/arts

“I REALIZED WHAT I WAS DOING WAS OF INTEREST TO OTHER PEOPLE. ONE OF THEM HADN’T HEARD NOTHING LIKE THAT BEFORE, AND HE TOOK HIS HAT OFF, THREW IT ON THE GROUND, AND DANCED ON IT. THAT’S HARD ON A HAT.”

- EARL SCRUGGS BLUEGRASS BANJO PLAYER, MADISON. RECIPIENT OF THE NATIONAL HERITAGE FELLOWSHIP

1994 GOVERNOR’S OUTSTANDING ARTIST AWARDEE

tennessee arts commission strategic plan

Documents

tennessee n

arts feed

producer2 n

isaac hayes

strategies 8goal1

artsasenginesofgro 12goal3

strategicpla patsyw